From a handy CRM email automation tool to a fantastic QR code generator – all crafted to boost your business growth.

And this time, the best deals are giving you the opportunity to make the most out of it.

Let's see the details and choose which deal will be best and fortunate for your company's growth.

Why Black Friday Is Important for SaaS?

During Black Friday, SaaS companies offer great discounts and special deals. This means you can get high-quality SaaS services at an affordable price and increase your productivity.

It's a win-win situation! For most products and services, you can renew the deal at the same price every year, but it's a good idea to check with the support team before you make the purchase.

How To Choose The Best SaaS Black Friday Deals?

To get the best out of these deals, you should think carefully, check your finances, and look at the advantages in the long run. Before you decide to buy, it's good to be aware of some important information.

• Before buying, take your time to understand the deal details and terms. Don't rush; knowing everything is crucial.
• Check if the price fits your budget. Black Friday deals offer quality at a low price for long-term use.
• Consider how the product fits your future plans; you might regret not getting it later.
• Look for extra benefits like good customer support, warranties, or added features.
• Some deals are rare; grab a better one if you find it, as opportunities may not come again.

Note: Take your time and review the deal. If you have questions, don't hesitate to contact the support team.

Best 25+ SaaS Black Friday Deals 2023

Get ready for the best saas Black Friday deals of the year! Over 25 companies are giving big discounts on various tools, from project management to marketing and communication software. Don't wait – grab these awesome deals now. They might not be available next year!

01. RetargetKit

RetargetKit is like a super toolbox for digital marketers, affiliate marketers, and marketing agencies. It has 6 major features (Branded URL shortener, Call-To-Action, Lead Generation, Bio Link, Curated Page, Custom Widget). Additional features are- A/B testing, Conversion Tracking, Link Cloaking, GEO Targeting etc.

Black Friday Deal: 50% off on all yearly plans

Coupon Code: BFCM2023

Validity: November 15 – December 15, 2023

02. EngageBay

EngageBay is like a toolbox that helps small and growing businesses with their marketing, sales, and customer support. It includes a free tool called CRM to manage customer information.

Black Friday Deal: Get 40% off lifetime on all first-time purchases across all plans.

Validity: November 14 – November 30, 2023.

03. Planly

Planly is a helpful tool that lets you control all your social media accounts in one place. You can use it for Instagram, TikTok, LinkedIn, Facebook, Pinterest, Twitter, and Mastodon. It makes managing social media easy by letting you schedule posts on multiple platforms. You can create captions with the help of artificial intelligence, suggest hashtags, figure out the best times to post, and provide detailed analytics. Plus, it has features like Addto.bio for showcasing your work and can connect with Unsplash, Dropbox, and Google Drive smoothly.

Black Friday Deal: 50% OFF for the first-month subscription and 30% OFF for the annual subscription.

Coupon Code: Not required

Validity: November 20 – November 30, 2023

04. Plerdy

Plerdy is a helpful tool that brings together user experience (UX) and search engine optimization (SEO). Use Plerdy to easily keep an eye on your website visitors, understand their behavior, and turn them into happy customers. Plerdy uses advanced artificial intelligence (AI) to provide a range of services, such as improving the number of people who take action on your site and boosting your SEO efforts.

Black Friday Deal: Get 50% OFF on annual plans.

Coupon Code: plerdyBF2023

Validity: November 24 – December 1, 2023

05. Consolto

Consolto changes the way we have online meetings with customers. It combines live chat, scheduling appointments, and video chat all in one. It's like having the best parts of Zoom, Calendly, and Intercom all together in one helpful tool. This makes talking to customers better and easier.

Black Friday Deal: 90% off for the first 3 months OR 50% off yearly subscriptions for the 1st year.

Coupon Code: BFCM2023YEAR / BFCM2023M

‍Validity: Until November 28, 2023

06. Retable

Retable is like a clever tool that helps you arrange and handle your work, projects, teams, and business tasks. It uses a simple and familiar interface, similar to a spreadsheet, making it easy for you to work together with others in real-time. Plus, it has lots of handy features to make managing your projects and business stuff a breeze.

Black Friday Deal: 50% OFF on all plans.

Coupon code: RTBLBF50

Validity: Till December 01, 2023

07. BoldDesk

BoldDesk is a super advanced tool for helping customers. It's like a superhero for businesses, making it way easier for them to talk to their customers. BoldDesk has a really easy-to-use design and cool features that make it quick and simple to handle customer questions, support needs, and keep track of everything. So, businesses can respond to customers super fast and get things done smoothly.

Black Friday Deal: 50% off on all yearly plans.

Coupon Code: BLACKFRIDAY50

Validity: November 01 – December 05, 2023

08. BounceBadger

This email checker tool is easy to use and works well with your software or apps. It checks if an email can be delivered or not. The tool has info on over 160,000 temporary email domains, and it's updated every day with new ones.

Black Friday Deal: 30% discount on "Mega Plan" which is $35 per month.

Coupon Code: VERIFY30

Validity: November 15 – December 1, 2023

09. Pixpa

Pixpa is an all-in-one, no-code website builder for creatives and small businesses to create beautiful, professional websites with an in-built online store, a dynamic blog, client galleries, ecommerce galleries, a photo gallery app, and marketing tools. Pixpa’s versatile platform has everything you need to showcase your work, share ideas, and sell your work online without any coding knowledge.

Black Friday Deal: 50% discount on annual plans and a 60% discount on biannual plans.

Coupon Code: BLFPIXPA50

Validity: November 24 – December 31, 2023

10. SendBuzz

SendBuzz is a tool that helps you reach out to potential customers in different ways to boost your sales. You can add your potential customers and customize how you approach them to get the best results. Also, you can connect SendBuzz with your CRM system to make sure your campaigns are delivered successfully.

Black Friday Deal: Get attractive discounts on quarterly, half-yearly, and yearly plans. Discount offered: Up to 40% off

Coupon code: Not required.

Validity: November 15 – November 30, 2023

12. Recooty

Recooty is like a super helpful tool for hiring new employees. If you work in human resources, you can use it to make hiring a breeze. With Recooty, you can easily put up job ads on various websites and social media by just clicking a button. It also helps you keep tabs on all the people applying for the job. You can check out their resumes and pick the best candidates all in one online place. And guess what? It even sends out interview details through emails, saving you a ton of time and effort. So, basically, Recooty makes the whole process of bringing in new team members way simpler and faster!

Black Friday Deal: 50% on all plans

Coupon code: BLACKFRIDAY

Validity: October 12 – November 31, 2023

13. LinkedFusion

LinkedFusion is the safest, cloud-based LinkedIn automation tool. Automate your LinkedIn outreach and achieve your sales goals with LinkedFusion. Run prospecting campaigns, fill your sales pipelines with fresh prospects, or hire the right talent from LinkedIn with automated outreach on LinkedIn.

Black Friday Deal: Get attractive discounts on quarterly, half-yearly, and yearly plans. Up to 40% off

Coupon code: Not required.

Validity: November 15- November 30, 2023

14. Typof

Typof is like a super helpful tool for businesses that want to sell stuff online directly to customers (D2C). It uses smart computer technology to make it really easy for companies to start selling things on the internet. It works smoothly with big online shopping places and makes the whole business run better. Plus, we have affordable and easy-to-use options that help small businesses do really well in the online world.

Black Friday Deal: 70 % off Applicable in annual plan

Coupon Code: BLACKFRIDAY2023

Validity: November 15 – December 31, 2023

15. Scrollsequence

Create amazing image sequence animations with ease using our powerful WordPress plugin. Our freemium tool lets you add professional visual effects to any page or post, making it perfect for dynamic home pages and landing pages. With Scrollsequence, you can take your website to the next level and keep your visitors engaged.

Black Friday Deal: 60% Off All Plans.

Coupon Code: BFCM2023

Validity: November 15 – December 1, 2023

16. Cloudways

Get the best and fastest cloud hosting for your online business with Cloudways. It makes your website super fast, secure, and easy to manage. Plus, you get 24/7 expert support.

Black Friday Deal: 40% Off for 4 Months + 40 Free Migrations.

Coupon code: BFCM4040

Validity: November 13 – December 01, 2023

17. QR Diffusion

Make your regular QR codes look amazing by using our special AI platform called QR Diffusion. It turns simple QR codes into cool artwork with unique designs. You can use our AI technology to add special touches and make your QR codes more attractive and stylish.

Black Friday Deal: 50% Off All Plans.

Coupon Code: BFCM2023

Validity: November 15 – December 1, 2023

18. Mockplus RP

Mockplus RP is a really fast tool on the internet that helps you make, try out, and show others your designs quickly. You can make different kinds of designs, starting from simple sketches to interactive models that act like real things. You can work together with your team from anywhere, and you can see how your designs look and work on actual devices. The best part? You don't need to know how to code!

Black Friday Deal: Get up to 60% OFF discount on all Mockplus plans — with prices as low as $9.9 per user per month!

Coupon code: Not required.

Validity: November 1 – November 30, 2023

19. LeadConnect

LeadConnect helps you send personalized invitations and follow-up messages on LinkedIn automatically. You can choose who you want to connect with, and LeadConnect will do it for you in a way that can reach a lot of people at once. You can also connect LeadConnect with your CRM (Customer Relationship Management) system to manage your data better and send clever follow-up messages to improve the success of your campaigns.

Black Friday Deal: Get attractive discounts on quarterly, half-yearly and yearly plans. Up to 40% off

Coupon code: Not required.

Validity: November 15–November 30, 2023

20. FounderPass

FounderPass is like a special club for business founders. When you join, you get a membership that lets you enjoy discounts and benefits worth over $1 million throughout the entire year. These perks come from big companies like AWS, Hubspot, Google, Dropbox, Notion, GitHub, Intercom, and many more – over 100 in total!

Black Friday Deal: 25% OFF membership for life.

Coupon code: BF25LIFE

Validity: November 20 – November 25, 2023

21. GetGenie AI

GetGenie AI is a super smart tool for WordPress that helps make your website content better for search engines. It's like a wizard that can do lots of things, such as figuring out the best keywords, checking what your competitors are doing, and making your pages look great. It has 30+ templates and can help with things like writing blog titles, creating outlines, and even writing product descriptions and sales copy. It's like having a helpful assistant for your website!

Black Friday Deal: Upto 45% discount.

Coupon Code: Not required

Validity: November 22 – December 05, 2023

22. Wpmet

Wpmet is a well-known brand that created popular tools for WordPress, like ElementsKit, MetForm, ShopEngine, and WP Social. These tools are used by many people to add extra features to their websites. Right now, there's a special 45% discount for Black Friday on all of Wpmet's premium plugins. It's a great opportunity to get the best deal of the year!

Black Friday Deal: Upto 40% discount.

Coupon Code: Not required

Validity: November 22 – December 05, 2023

23. Zifront

Use Zifront to teach ChatGPT with your information and add chatbots to your website. Zifront assists by finding potential leads from people visiting your website. It uses chatbots to talk to visitors and generate new leads. You can also talk to website visitors in real-time, linking your sales team with potential customers right away. Furthermore, you can employ chatbots to offer self-help support, addressing typical customer questions and improving their overall experience and happiness.

Black Friday Deal: 30% discount on all plan

Coupon Code: LUCKYME

Validity: November 02– December 15, 2023

25. Hexomatic

Easily use the power of the internet to collect data and automate tasks like sales, marketing, or research with Web scraping and AI. Save 70% on all products with the Everything Bundle and let your work run on autopilot.

Black Friday Deal: 70% OFF.

Coupon Code: Not required

Validity: November 13 – November 27, 2023

26. Gyde

Gyde Screenshot Guidance is a helpful tool for your web browser. Instead of having to explain things or create videos, it watches what you do on your computer screen. As you move your mouse and go through different steps, it takes pictures and points out important parts. It also shows a side view with step titles written by ChatGPT. The result is a simple guide with pictures that you can easily share with others.

Black Friday Deal: 50% on yearly plans

Coupon Code: GydeBF50

Validity: November 15 – November 30, 2023

27. Mailivery

Mailivery is a special tool that uses artificial intelligence to make sure your emails are delivered successfully. It boosts your reputation as a sender and makes sure more of your emails reach their destination. What makes us different is that we connect with a large group of over 10,000 real Mailivery users, just like you, to improve the process.

Black Friday Deal: 25% Off All Plans

Coupon Code: Cyber25

Validity: November 14 – November 30, 2023

28. Medley

Medley is a tool that helps creators grow their audience and income effortlessly. It lets you confirm what your audience does on social media, like following and subscribing. You can then reward them with a special program where they can use points to get your free products that generate leads.

Black Friday Deal: Lifetime deals up to 95% OFF.

Coupon Code: Not required

Validity: November 14 – December 01, 2023

For more SaaS Black Friday Deals, check SaaSPirate.

Final Thought

Black Friday is the perfect time to get amazing deals at the lowest prices. In the world of software (SaaS), these deals usually don't come around again every year.

It's a good idea to take your time, reach out to the support team/ Make sure you know exactly what you're buying.

Make sure you don't miss the chance to snag the best SaaS Black Friday Deals at the best prices. These offers are too good to pass up!

Frequently Asked Questions

What Are The Best Black Friday Software Deals?

It’s up to you what you choose. If you need a CRM too, then Engagebay and SendFlock are good options. If you are looking for a portfolio website builder then Pixpa would be great. For link management, RetargetKit would be the best deal.

What Are Some Cyber Monday SaaS Deals?

It cannot be specified which Cyber Monday SaaS deals are great. Most of the tools are great. But some best deals will last till December. BoldDesk, GetGenie AI, Warmbase, MOZ etc.

We've all experienced the irritation of sharing links on social media or in emails and having someone else take offense. You won't have to worry about any of that with RetargetKit! Simply input your Google URL into our tool for instant shortened online versions and you'll get a tracked shortened link just like that.

Topics that we'll cover:

• What is a Google Drive link?
• How to shorten Google Drive file links?
• How to shorten Google Docs links?
• How to shorten Google Forms links?
• What are the benefits of shortening links?

RetargetKit is a tool that helps you create retargeting campaigns and amplify your marketing efforts. If you don't have an account yet, it's free to get started with!

What is a Google Drive link?

Before you learn about how to shorten Google Drive link, it better to understand why it is important to know more about Google drive link. A Google Drive link is a web address that points to a file or folder stored in Google Drive. Google drive consists of Google Docs, Google Sheets, Forms, Slides, Drawings etc.

You can get the link by selecting the file or folder, then choosing Share from the top menu. If you're sharing with people who don't have a Google account, you can create a shareable link. This kind of link doesn't require anyone to sign in with a Google account to view and it never expires.

The problem is many people don’t remember the huge lengthy garbage link of Google drive. As a result it becomes crucial to shorten the shareable link.

What a Google Drive file link looks like:

https://docs.google.com/document/d/23njwe_ojCEWgY7EYOD-UVK7Lz7rz-qJ6KWsORSdfXeE

After using link shortener

https://rgkit.co/document/pattinson

Get Started

Before you go for how to shorten Google drive link, you need to choose a link shortener. And for that, RetargetKit URL shortener is a great way to get started. With our easy-to-use interface, you can create shortened links in just a few clicks. Plus, our shortener integrates with Google Drive, so you can easily create shortened versions of your Google Drive links. Here's how to get started:

1. Sign up for a RetargetKit account.
2. Create a campaign with shortener.
3. Paste your Google Drive link in the Destination URL section from ‘New Retarget Link’.
4. Provide short words to create your desired short link and save it.
5. At the end copy and paste your new link wherever you need it. That's all there is to it!

With RetargetKit, shortening links has never been easier. And link expiration works only if the source link is broken. So why wait? Get started today!

How To Shorten Google Drive File Links

For sharing short URLs of Google Drive File Link you need to follow the below steps.

Step 1:

Open Google Drive and move the cursor (mouse) over the file and right click and select ‘Share’.

Step 2:

Change from ‘Restricted’ to ‘Anyone with the link’.

Step 3:

Finally copy the link and paste on your RetargetKit ‘New Retarget Link’ section and share the shortened link.

How To Shorten Google Docs Links

You can shorted Google docs link using similar method or go for another method.

Step 1:

Open the docs file.

Step 2:

On the top shelf select ‘Share’ option.

Step 3:

Change the role on the basis of the persons role. Choose from ‘Viewer’, ‘Commenter’, or ‘Editor’.

Step 4:

Now copy the link and paste on your RetargetKit ‘New Retarget Link’ section and share the shortened link.

How To Shorten Google Forms Links

You can share Google Form Link using Google docs link method with your associators. And if you want to share the Lin for survey purpose then you need to follow another way.

Though Google slightly supports shortening Google Form links but it provides gibberish and you cannot change it to your way. That is the reason you need to use tools like RetargetKit to change the short link to your way.

Step 1:

Open the specific Google Form and click on the Send button.

Step 2:

Among several options, select the link icon. Now copy the link.

Step 3:

Paste on your RetargetKit ‘New Retarget Link’ section and share the shortened link.

What Are The Benefits Of Shortening Links?

There are several benefits of using a URL shortening service.

1. Convenience Link

The short links are more comprehended, simple and easy to remember. Rather than facing long gibberish URL, it is more prominent to go for a short link that is easy to share and remember.

2. Tracking links

This concept is a bit tricky. A tracked link helps you to understand how many clicks you got and how many you can get with link retargeting. It helps you understand if your shareable link are convenient for clicking or not. Thus assuring your audiences trust over you.

3. Increasing CTR

If you get less Click Through Rate (CTR) then you can move on to the step where you get the highest CTR. That is why tracking a link is much more important than sharing a random link.

4. Trustworthy

Here are two links. Which one you’ll click mostly?

https://docs.google.com/document/d/1gUWnb_fnerjfersadnewj-UVK7Lz7rz-ewadiwlnejdnxesw

or

https://rgkit.co/marketing-survey

Most of the people with click the second one as it says it is a marketing survey for trustworthiness. It is more promising than the first link. The first link is a bit of mystery. It does not say what it is about rather than it is a docs link.

5. Increasing Brand Awareness

RetargetKit provides custom domain option using which you can create brand awareness. Eventually helping you increase and maintain your brand reputation. By this you get to spread you brand link wild fire and get noticed by your targeted audience.

What Factors To Consider When Choosing Your Link Shortener?

Price of the link shortener

Pricing is an important factor to consider when choosing a link shortener. There are a variety of options available, so be sure to compare prices before making a decision. Check 10 Best URL Shortener to get more details of variety of link shorteners.

Best Promising Features

Go for the feature list before purchasing any shortener. Choose such tool that meets your feature necessity. Unnecessary features are of no use if not needed. Among the features, make sure link retargeting, link tracing, analytics, link cloaking, link masking, deep link, lead generation etc are available.

Customization

Another factor to consider is the level of customization that is available. Some link shorteners allow you to completely customize your links, including the ability to add branding or even create custom URLs. This is a valuable way to promote your brand and outreach your website or service.

Extension

Sometime a URL shortener extension comes in handy. You don't need to go for login in to your account and handle all the process. A quick extension of the shortener can do the job for you. RetargetKit offers official browser extension makes your work more flexible and easy.

Customer Support

If you have any problems with your link shortener, it's important to know that customer support is available to help you resolve the issue. Not every shortener provides immediate customer support. Choose a link shortener that offers responsive customer service like RetargetKit. RetargetKit not only helps with chat support but also, email support and social media supports but growing communities.

Quality Of The Links

One of the most important factors to consider is the quality of the links that are produced. Some link shorteners produce links that are shorter but also less stable. This means that the link could break or change if the original URL is changed in any way. As such, it is important to choose a link shortener that produces high-quality, reliable links.

Conclusion

Thus we’ve disclosed how to shorten Google drive link in the easiest process. If you’re looking for an easy way to shorten your Google Drive links, we recommend signing up for RetargetKit. It’s a tool that makes shortening links quick and simple along with link retargeting.

Plus, there are lots of other benefits to using RetargetKit like detailed tracking data and the ability to customize your links with custom domain, deep linking, bio link etc. So what are you waiting for? Sign up to RetargetKit right away and start shortening those pesky Google Drive URLs!

What Is A Brand?

Branding has changed significantly in the last 20 years. Traditionally, branding refers to putting a label on products and company assets to indicate that they belong to your specific brand. Today brands have evolved into dynamic entities instead of just desiring recognition from logos and names alone as they once did before.

A successful company's branding efforts are more than just selling products; it also must strive to build relationships with its customer through marketing campaigns. This emphasizes authenticity and transparency to stay relevant amid ever-changing trends.

A great example of this would be what we've seen from Starbucks over the past few years. First launching exclusive items like Unicorn Frappuccinos garnered attention while getting people into stores where baristas could engage them directly.

What Is Brand Marketing?

Brand marketing is a unique way to connect with your audience and potential customers. It creates identity, values, personality in addition to promoting a product or service. In this process of communication through brand marketing, it's important to understand what your customer wants/needs from you so that they can enjoy their experience full-heartedly.

Brand marketing is not only about putting your logo and business name in as many places as possible. Branding involves more than just the brand itself. It also includes building a company culture that aligns with the goals of your customers. A well-done branding campaign will help create an emotional connection between you and your customer to relate personally.

The power that comes with having an iconic brand cannot be overlooked when discussing marketing strategies for business success. Many companies have mastered this skill to grow their revenues over time through careful consideration. This includes how they present themselves, what type of products or services they offer while remaining competitive in today's world marketplace.

Difference Between Branding And Marketing

Marketing and branding are often confused with one another, but they're not the same. Marketing is how you make sure your company’s name or product appears in front of a customer. On the other hand, branding helps customers understand who we are as a business so that our products can appeal to them on an emotional level. And the connection between branding and marketing will help to create loyal customers!

Marketing works as a business-generating toolkit and branding helps you to reach out to your target audience. In marketing strategy, branding always comes first. You will never succeed in marketing unless you complete branding.

People think design is just about visuals. But it’s also a set of rules and guidelines for communications that help you define your brand personality! For example, if boldness resonates with our values then we would choose bright colors and punchy copies to convey this message. We want people to know where they can find us when scanning through their inbox or browsing websites; so choosing conservative colors as well as more sophisticated fonts are effective marketing strategies for any company trying to be timeless yet traditional.

When Does Brand Marketing Get Most Successful?

Marketing your brand for the long game is one of the most important aspects. Your goal may be to create repeat buyers or connect with buyers making large, expensive purchases like vehicles. This works best if you're trying to establish recognition and ignite an emotional feeling about your business that lasts forever!

As an example, KFC customers know what they are buying every time as they are familiar with the ultimate never changing taste of KFC chicken. And with their ‘It’s Finger Lickin’ Good’ slogan, they promise to the audience whenever you try KFC chicken you will get the best and same taste every time. This brand marketing strategy makes KFC one of the most trusted fast-food brands around the globe.

When it comes to brand marketing, the more you know now about how your company will grow and what strategies are needed for future campaigns, the easier things become in the days ahead. What’s best is that investing time and effort into a solid strategy means there won't be any hiccups when executing those same strategies later on down the line.

Five Steps To Develop A Brand Marketing Strategy

Brand marketing isn’t booked or blocked for industry giants like Nike, Apple, and McDonald’s. Any brand of any size, can pull it off by nailing five simple steps.

1. Know Your Goal

The idea behind a brand is to have an identity that can be recognized and differentiated from others. However, for brand marketing, your company or product needs to know who your audience is, what they want, how it makes them feel, and why people would trust you with it. This way you will understand the challenges ahead of designing their visual aspect. It also includes choosing colors palette, typography, imagery etc. if not already set in stone by someone else. These little things will help you in brand marketing. The more you get in details the better your brand marketing will be.

2. Research Your Target Market

Who are your customers? Use customer personas to find out. A comprehensive picture of your perfect purchaser, a customer persona will help you create an emotional connection with the audience. For example: if you're selling small bicycles, then your targeted audience would be kids of 15-25 year old students looking for their first ride. When crafting a customer persona ask yourself questions such as "How old is this person?" and "What do they do every day?". The more detailed your gather the better your brand marketing will be!

3. Connect Story To Product

When it comes to brand marketing, companies telling their customers about what they have and why that makes them better than everyone else leaves people uninterested. The best way to tell a compelling story is by creating something engaging. Like an author might do in a novel or movie script: make sure you have characters who are dynamic enough for readers/viewers; show how those characters end up at some type of conflict where they need resolution (protagonist vs antagonist); then tie everything back together so every single detail matters–even things we don't see happening on screen!

4. Know Your Competitors

Your competitors are just as important to know about when it comes to brand marketing. Research them, figure out how your product or service is different from theirs and focus on that difference in the messaging you use for awareness purposes. For example, if they already have a reputation of being the cheapest, try emphasizing why quality matters more than price with potential customers looking at both options!

It's equally essential to get familiarized with what your competitor offers before starting any type of business interaction yourself. Take time to look into their history and see where their strengths and weaknesses lie so that you can highlight those points accordingly during outreach campaigns; when it comes down to sales promotions or partnerships. These small things will make your best way on brand marketing.

5. Build Brand Guidelines

When you understand your brand and audience, you need to think about how to connect them in your marketing. In creative branding guidelines, you’ll cover logo design, colors utilize different aspects of the business such as social media or signage; fonts for logos or captions on print materials; the tone of voice that is used across all communication channels including videos and customer service interactions will help any designers and marketers telling the best possible story about their company. This way they can deliver a consistent message with varying mediums making them resonate well with audiences.

Think creatively when crafting creative brand guidelines and visualize how you will do brand marketing. Because this section covers everything from logo design (which should be cohesive across platforms). Color choices (like red/green-blue tones are seen most often). And font selection gives the brand and identity to specify and differentiate from other brands. But font must match the brand’s sole purpose.

Things To Avoid In Brand Marketing Strategy

Research and planning are the keys to a strong brand marketing strategy. With so many options available, it's easy for your plan to get off-track or miss key opportunities. Avoiding these mistakes would help you in easy brand marketing.

1. Not Checking Your Competitors

Imagine having the best marketing strategy and rollout plan. You've thought of everything, but you can't seem to find any way to be unique or different from your competitor! This is a huge problem for most businesses because it's hard not only before launching an idea into the world but also after once everyone else has done something similar that we wanted our spin on.

The solution may lie in researching what others are doing beforehand so as not to fall victim to recreating their ideas instead of having yours stand out-or even worse: being recorded copying theirs entirely without realizing they have already been done first by someone else. It is better to keep an eye on your competitors before you even launch any of your brand marketing campaigns.

2. Making Variable Advertisements for brand marketing

Differentiating your brand by creating unique creative executions every time might seem like a great idea, but will ultimately confuse and complicate things for both you as the business owner and your audience while brand marketing. For example, if you own a beverage drink with celebrity endorsements on their social media channels to promote new product lines such as refreshing drinks or energy drinks then it is not wise to push an animated ad about ingredients at the same time because everyone would be getting confused between branding efforts when they're trying to recognize what company they are seeing in any given moment. This could also cost more money than necessary since there may need to be multiple departments working together depending on how many types of messages each different channel needs from marketing teams who specialize in video production versus graphic design specialists that work out collateral.

3. Having Short-Term Vision

Without goals and a brand mission, your marketing strategy will not be focused or have direction. It’s important to know what you want for the long-term rather than just having short-term goals like expanding internationally, bringing new products to market, or creating a large social media presence. An example of a long-term goal could be staying in business for 100 years as an Irish whiskey company with one connection across all demographics; traditionalists who enjoy drinking whiskies that remind them of home as well as millennials looking for something unique at parties without alcohol but lots of flavors! This works like a boost in future brand marketing.

How URL Shorteners Help in Brand Marketing

Customized URL shorteners provide a great service in case of sharing third-party links. And you can take advantage of it to redirect visitors to your own domain. The service ensures your customers are well served online, so it's important not only to understand the basics but stay up-to-date with how this tool evolves!

URL shorteners transform a long gibberish URL into one nice short polished URL. Since the URL holds a domain position, you can provide your brand name in the link to promote your brand and create brand awareness. Not only third-party links, but you can also promote your YouTube videos with your domain name. This way everyone will know more about your brand, product, and service.

Moreover, you can trigger retargeting pixels to retarget your visitors who clicked your short link and track them to remarket your product service. You can use UTM tags so that you know how successful your campaigns are and get accurate link analytics data.

Effective link management is an integral part to increase your company’s SEO rankings. URL redirection moves the SEO link power to your target URL and allows you to maintain and improve your ranking level.

Features like A/B testing, link clocking, deep-link are available on URL shortening services that help you to get potential customers in no time. And through these services, URL shorteners help you to get only those clients who are looking for your service.

Benefits of URL shorteners

There are many benefits of using a URL shortener for brand marketing purposes:

1. Use retargeted links but don’t let your audience know about it.
2. Use your domain name while sharing any links.
3. Track your audience and retarget them.
4. Creating SEO-optimized links will help you rank on search engines.
5. Easy usage of UTM builders.
6. Track every link you share.
7. With link A/B testing find out which link works better.
8. And much more…

How To Promote Your Brand With RetargetKit

There are many URL shorteners available to help you promote your brand easily and quickly. But RetargetKit works up to the mark and never lets you down.

RetargetKit is a world-renowned retargeting tool that offers you the most demanding marketing features like Lead Generation, Link Shortener, Curated Page, Call To Action, Bio-Link, and so on.

Step 1: Create Free Account

Create your RetargetKit account and sign up. You will be redirected to the campaign page.

Step 2: Create Your Shortener Campaign

By default, your campaign type is selected ‘shortener’. All you need to do is name your campaign and enable ‘Do you need custom domain?’. To enable tracking you need to enable ‘Do you need retargeting pixels?’ or you can skip it if you wish. Click on the ‘NEXT’ button.

Step 3: Add Custom Domain

Click on ‘Create A New Custom Domain’ to add your custom domain to RetargetKit. You will be redirected to a new page. Click on ‘ADD CUSTOM DOMAIN’ and fill up the placeholders. You can check Help Docs if you get stuck at any part. Now save the domain name and save the campaign.

Step 4: Create Short Link

Now under the campaign, generate a new link. Click the ‘NEW RETARGET LINK’ button to create the short link. Use the URL of the page you want to show your audience as the destination URL. This link is customizable. Use your own domain for brand awareness. Save the new link.

Step 5: Share The Link

Now share the link with your audience. You can share via a blog post, email marketing, Facebook posting, and other social media platforms, anyone who clicks the link will be tracked.

Step 6: Analytics

RetargetKit analytics helps you to track every single link. Starting from the number of links you have created, the number of clicks you received, conversion rate, countries visiting your link etc. Moreover, you can insert the amount you are spending on each ad and RetargetKit will tell you the revenue you got back from each ad. This will help you to calculate how much money you should spend after your social media ads.

Why Promote Your Brand With RetargetKit

Branded images create a feeling of security and trust in consumers. By taking careful steps to devise your own strategy, you can help foster an identity for your company that will pave the way to success over time. RetargetKit is one good way to promote your brand as it helps you:

1. Though you will share tracking short links, people will only see your brand name in the URL section. This increases brand awareness.
2. Collect verified emails for email marketing purposes.
3. Promote your brand on Instagram via link in bio.
4. Analyze your link sharing and tell you the exact conversion rate.
5. Tells you the calculation of Monthly Recurring Revenue (MRR) and spent ads cost.
6. Help you to reach out to maximum audience of your targeted niche.
7. You can track and remarket your brand products to them easily.
8. You can retarget them once who visited your site or sharing links.
9. As RetargetKit supports 12+ integration, you can share links on those platforms with just one click.
10. You can even work in teams.
11. And much more…

Final Words

Now that you’ve read about the five steps to develop a brand marketing strategy, it’s time to put your plan into action. Promote your brand with RetargetKit and get started today!

What is a Vanity URL?

Vanity URL is a short and memorable link. Usually, short links allow for more characters in one link than any other type of address. Because they only require 6-8 characters while regular addresses can take up as many as 20 or 30 letters per word. This leaves plenty of room for creative combinations. This will help to make an impact on anyone who visits it on their computer screen or mobile device.

As an example, the Amazon URL of Godiva Chocolatier, Signature Truffles Assorted Chocolate Gift Box:

https://www.amazon.com/Godiva-Chocolatier-Signature-Truffles-Chocolate/dp/B08NRNTCDX/ref=sr_1_2?dchild=1&keywords=chocolate&qid=1622874427&sr=8-2

You can change to:

https://rgkit.co/delicious-chocolate

You can use vanity URL as a branded short link for social media, emails and other offline marketing activities. For instance, if you have an online store for pet supplies as your business. But you want to promote it on Facebook or Twitter then adding the link "https://www.facebook.com/petsupplies". This would help to increase awareness of this product line while also providing customers with quick access via just one click!

Benefits of Using Vanity URL

Brand Awareness Increment

Brand awareness may seem like an obscure topic, but it is a crucial part of any business. That's why you want to make sure that your brand name has the best possible chance at being seen by readers while sharing content from other sites on social media or elsewhere online. One great way to do this is using branded short links instead of generic ones with long unbranded URLs. This will give brands more visibility and encourage stronger ties between customer and company than what might otherwise happen if people use less identifiable options for their own posts.

Link Management

With a branded domain, you have total control over your short links. You can create and edit them to suit the needs of your business or organization – deleting old ones, changing their destination URL (and description) as required!

SEO Optimized

Depending on your link organization will decide the best way to rank higher in search engine. One easy fix that can have a big impact is including keywords within your URL slug. Moreover, The right keyword choice will make it easier for potential customers and clients alike to find what they need on their own (whether or not other SEO work has been done elsewhere on the page).

Link Retargeting and UTM Tools

You can use retargeting and UTM tools to increase the number of people that click on your links. You add these individuals to a list that you are able to track when they visit other sites or pages. Even though the sites are not one owned by you. Moreover, while creating branded short links such as Bitly for example; there is an opportunity built-in where parameters like "utm_source" may be added before sending someone offsite. We will know what channel led them back any time this link gets clicked on again from another site!

Easy to remember

With a vanity URL, you are able to give your links a more personalized feel while still retaining their usefulness. Your messages will be easier for people to read and remember because they have been given an easy-to-remember link that spells out the message in real words.

How Vanity URL Works for SEO

You can customize the vanity URL of a website's address for each company. It serves as an identifier and helps people find your site when it comes up in search engine results pages (SERPs).

A domain name should not only represent who you are but also what you do or sell. If someone types the URL into their browser they will know immediately from looking at the web page title where to go if interested.

1. Insert Keyword: To rank on Google's top pages, you need to follow the keyword rules. This means you also need to include the keyword in the slug. This will help anyone to find your link on Google as they type the keyword.
2. Keyword Association: Keyword association is the process of using your keyword alongside your company name to help bots identify that you are an expert in a particular field. This means that when someone searches for what type of social media strategy they should use and sees one from Company X who specializes in data analysis software as well as analytics-based marketing tactics, it will show up higher on their search results because the two keywords -social media strategy and data analysis- are associated with each other through this technique.
3. TLD: A clever domain is the best way to get your brand, product, or service recognized on the web. A TLD that relates specifically with what you provide can really make an impact online and attract potential customers who are looking for something specific in their search engine results pages (SERPs). For example, for a music club “music.club/hit-songs” would be my perfect vanity URL because when someone searches Google using this expression. It will direct them straight to an online music store filled with hit songs.

How To Create A Vanity URL

There are many URL shorteners available to help you create a vanity URL easily and quickly. Here are the steps to show you how to create a vanity URL with RetargetKit.

RetargetKit is a world-renowned retargeting tool that offers you the most demanding marketing features like Lead Generation, Link Shortener, Curated Page, Call To Action, Bio-Link, and so on.

Step 1: Create Free Account

Create your RetargetKit account and sign up. You will be redirected to the campaign page.

Step 2: Create Your Shortener Campaign

By default Your campaign type is selected ‘shortener’ . All you need to do is name your campaign and click on the Save button. Your shortener campaign is created.

Step 3: Create Short Link

Now under the campaign, generate a new link. Click the ‘NEW RETARGET LINK’ button to create the short link. Use the URL of the page you want to show your audience as the destination URL. This link is customizable. You can use your own domain or keep it as it is (We prefer you use your own domain for brand awareness). Save the new link.

Step 4: Share The Link

Now share the link with your audience. You can share via blog post, email marketing, Facebook posting, and other social media platforms, anyone who clicks the link will be tracked.

Step 5: Analytics

RetargetKit analytics helps you to track every single link. Starting from the number of links you have created, the number of clicks you received, conversion rate, countries visiting your link etc. Moreover, you can insert the amount you are spending on each ad and RetargetKit will tell you the revenue you got back from each ad. This will help you to calculate how much money you should spend after your social media ads.

How Does Vanity URL Work?

To represent your brand you can customize the Vanity URL. These links are created in place of long and ugly URLs or unbranded generic ones, making them easier for viewers to remember and recognize the page you’re linking back to.

Here is a link to a Best Over-Ear Headphones 2021 product review video from the Payette Forward YouTube channel.

Original link: https://youtu.be/B6s7J-lu0WI

You can turn it into:

Vanity URL: https://payetteforward.com/best-over-ear-headphones

The original link filled with random characters and it is unclear what is the link about. Moreover, it says, it is a YouTube link only.

But with a vanity URL, the link represents a brand, gives an idea of what it is about, and makes the link more clickable. This improves link trust and increases click-through rate (CTR). 

A Vanity URL gives you complete control over Domain Name, TLD and URL Slug. 

What More Can You Do

Short URL services provide some extra help to you. With some cool features, vanity URL becomes more efficient. These features are described below.

A/B Testing

A/B testing is a must-have feature for vanity URL. It helps you understand the performance of your vanity URL and also provides insights into what's working with visitors. When a visitor clicks on an ad, they are directed to a landing page that either shows one or two links in the text content area. The conversion rate for each link is tracked over time to let you know which link works better among multiple links for one web page. (Read A/B Testing In Affiliate Marketing: The Complete Guide for more details)

Deep Linking

Deep linking is a powerful way to increase engagement rates with consumers by providing them more personalized, relevant content. When launching an app or in push notifications and email marketing campaigns, deep links offer the opportunity for higher conversion rates as users are able to engage at their most interesting point of contact.

Link Automation

Link automation allows your links to pass through the integrations automatically. This is a great feature as you don’t have to work extra time for link passing from one tool to another. Link automation does that job for you.

Meta Information

While link sharing, not every existing meta description is pleasing and attractive to the audience. You can not tell other website owners to change the meta description, right? But if you want your audience to click your links, it is better to provide a clickable meta description. And with the help of vanity URL services, you can do that. These services allow you to provide an attractive meta description for higher CTR purposes.

UTM Builder

Track where your visitors are coming from and what they clicked on to get there with the help of UTM parameters. The "utm" codes will provide you a deeper understanding of how to optimize your site for better results in Google Analytics or Facebook Insights.

UTM parameters are short piece of code that can be appended at the end of a URL, like so: http://www./example-website/?utm_source=twitter&… When first visiting this website without UTMs it may seem intuitive as an outside visitor would click through from Twitter; however, if we append them our analytics show us which page was most visited by those who came via Twitter – helps illuminate messages that work best!

RetargetKit has all these features built just for you

7 Reasons Why Vanity URL Is Better To Choose

If you are still wondering why you should a vanity URL over existing links then you should take a look at the reasons for using a vanity URL.

1. Builds More Trust

A random garbage URL creates chaos if the links trustworthy or spam. But vanity URL, however, is a solution to this issue because it generates more trust and increases click-through rates by giving you a better chance at converting visitors into clients.

2. Easy to Remember

Have you ever had to recommend a website and felt guilty when the person was too lazy/busy to Google it? This is where URL shortening services like RetargetKit or Bitly come in handy: they allow users with an easy-to-remember web address, making them more likely not to give up before reaching your site! Besides, shortened URLs look much nicer than long ones on blogs – there's less chance of readers getting lost and confused.

3. Easy to Use

The target of URL shorteners is to provide a better experience to the users making the dashboard much sorted and easier. Each vanity URL creator has made their UI better day by day keeping their clients' demands in mind. But everyone has their personal choice.

Choose RetargetKit to try yourself as it provides a betters service.

4. Easy to Share

Easy words instead of random numbers make sharing the link easy. You can easily remember and share verbally, plus it's more engaging to others because they're not just looking at a number or an unintelligible word

Because of easy-to-remember words instead of random numbers, you'll be able to engage with your friends on social media by telling them about what this app is all about in plain English rather than trying to use some cryptic code that most people won't understand.

5. Enables Offline Sharing

It's easy to find our website online – and you certainly don't have to be on the internet in order for other people to hear about it. There are many different ways that you can place your vanity URL onto materials that will promote your business offline, such as promotional items or even a billboard. You can even use QR code offered by the shortening services, which are often found printed as two squares of black and white pixels that you scan with your phone's camera in order to visit specific sites or be directed elsewhere for information.

6. Track Links Easily

To make a web advertising campaign successful, the most important thing is knowing what your audience wants. Knowing where traffic originates from, can help you better understand how well an ad works and create more effective advertisements tailored to each specific demographic. Custom URLs allow website owners to easily track which ads are performing best by following up on customers who have visited their site through it. Or even just seeing if there has been any increase in new signups after publishing that article about the deal of the day products!

7. Word of Mouth

Brand awareness is paramount to success, which is why you want your customers to be able to share with others through as many channels and platforms available. By giving them easy vanity URL for various social media sites they frequent, it will boost brand recognition by making it easier than ever before!

A good word of mouth strategy is important for any company, no matter how big or small. Vanity URL is a great way to make the process easier and more engaging by ensuring that your customers can find you through social media channels like Facebook, Twitter & Instagram.

Final Words

The vanity URL is a way to create short and memorable URLs. Customizing your own branded vanity URL with your company name, for example, will help you stand out from the crowd when someone types it into their browser or share it on social media.

Since they are so easy to remember people can easily be directed back to your site. Hope this post covered all the concepts of vanity URL.

Try creating your first vanity URL with RetargetKit right now.

What is a URL Shortener?

A URL shortener allows you to take a long link and create a new, shorter one that takes people to the same location. These days most links allow you to track your link metrics but all in all it couldn't be easier than using a URL-shortening service.

A URL shortener is a tool that makes it easy to share long, unwieldy links. For example, you can take something like “http://www.example.com/blog/why-should-you-focus-more-on-digital-marketing” and turn it into “https://rgkit.co/digitalmarketing”. Using URL shortener service on your computer or phone apps like Google drive where this link will be rendered as an easily shared tiny URL for people who don't have time to copy-paste big complex URLs from one place to another.

A custom URL shortener lets you brand your links

Social media is a great way to increase your brand awareness to use. The best URL shortener offers one more opportunity for customers and followers to share links by providing a tiled experience on the go.

On the other hand, URL shorteners that enable you to customize your unique link offer the opportunity to mention your brand. As an example, RetargetKit link shortener allows you to create a vanity short-link with just a few clicks.

Even if you’re using a free web hosting service, or an ISP that’s less than exciting, a custom URL shortener can keep your brand front and center.

10 Best URL Shortener

There are many different types of URL shorteners, each with its own specific features which make them better suited to certain customers. This article will review the ten best URL shortener and their feature list along with the price.

1. Bitly

Perfect for: Enterprise-level businesses.

Bitly is a business-grade URL shortener with comprehensive dashboard features and campaign tracking tools. Bitly provides everything you need to shorten URLs, from an online interface for occasional sharing or just monitoring your account information; the ability to track over 20 real-time data points including the location of visitors, organic shares, more!

Features

1. Create, customize and manage short links with Bitly link management.
2. Also create your own custom domain and replace the bit.ly URL with its name so that all of your links are unique to you and trustworthy.
3. Create thousands of short, branded SMS messages for customer support updates, order statuses, service delays or changes, appointment reminders, fundraising, and location-based promotions with Bitly API.
4. Analyze your links to get a clear view of how many clicks you are getting and how many of your visitors converted into your clients.
5. Bitly QR code offers a powerful platform for tracking user behavior and can be placed just about anywhere. Like —print media, billboards, storefronts, stickers, t-shirts and connect your offline users to online.

Price

Bitly’s price has been going downwards to reach out to more audiences. They offer four different plans starting from Free to Enterprise level.

2. RetargetKit

Perfect for: Affiliate marketers and marketing agencies.

RetargetKit is a lead capturing and link management all-in-one marketing toolkit. It enhances brand awareness, controls social media marketing ads, and increases sales by retargeting your one-time visitors. In fact, you can collect social verified leads 10x faster by saving time, money, and effort.

Features

1. You can grow business online, collect hot leads for product promotion, product sale, email list growth etc with the RetargetKit Lead Generation feature.. (Learn How RetargetKit Helps Digital Marketer To Get Passive Income using Lead Generation).
2. RetargetKit Call-To-Action allows you to collect emails in exchange for pdf files, offers, sales, and much more.
3. You can collect leads and drive audiences from Instagram to your other sites with Bio-Link. (Read How To Sell On Instagram Instantly With 3 Steps).
4. Moreover, you can track your audience and get back to them for product remarketing purposes by retargeting pixel setup.
5. Custom domain addition to the links creates brand awareness and increases your clients' trust over you.
6. Monitor thousands of links to keep track of the maximum number of clicks, unique clicks, conversion rate (visitor-to-client conversion) and you can know which link is profitable to you.
7. Additionally, RetargetKit link automation passes leads to the integrations automatically whenever you create a new link under that campaign.
8. With bulk link import option, you to migrate all of the links of a different shortener tool to RetargetKit with just one click.
9. Deep-link increases your audience engagement by opening the link to a specific mobile app.
10. Conducting A/B testing helps you to compare two versions of any content or design or text of your website ensuring the conversion rates are maximized.

Price

As the best URL shortener, the price of the RetargetKit service is very low. You can easily afford it and enjoy using the best link shortener in minutes. Thus RetargetKit offers four different plans.

3. Rebrandly

Perfect for: Small businesses focused on branding.

Rebrandly is a URL shortener that will help you to set up your custom domain or use the one you already have with its helpful features. It's more than just an easy way to shorten URLs- it gives you complete control over how they work for your business!

Feature

1. Manage branded links generate thousands of short links quickly.
2. Traffic routing allows you to send traffic to specific landing pages or direct them to your mobile apps depending on their location, device, browsing language, and other factors.
3. Fire retargeting pixels directly from your branded links, add users to your retargeting lists in Facebook, AdWords, Twitter, and more.
4. You can build, schedule, and send custom reports based on the traffic your branded links receive.
5. Connect and manage several custom domain names that reflect your brand; besides managing 404 traffic and SSL directly from one dashboard.

Price

Rebrandly offers five plans; starting from Free plan to Custom plan.

4. ClickMeter

Perfect for: Large businesses.

Rebrandly is an extremely popular URL shortener, but for those looking to take their marketing efforts up a notch or two, there's ClickMeter. They offer conversion tracking and other features that are perfect for enterprise-level companies who want more than just the basics from their service provider.

ClickMeter is a good website. They have conversion tracking. This means that you can see how many people clicked on your link and then came to your website.

Features

1. ClickMeter offers a short URL management solution and the ability to generate thousands of shortcodes quickly for marketing efforts.
2. You can use retargeting pixels when you post links to your company or site adding people to your retargeting lists from social media platforms.
3. With analytics, you can keep an eye over short links for any movement in click rates so that you can make adjustments accordingly.
4. With first-level domain and sub-domains, make a serious branding statement that will undoubtedly attract more customers.

Price

Though ClickMeter's price is up to an enterprise-level, they offer four different plans starting from $29 to X-Large plan.

5. Hootsuite's Ow.ly

Perfect for: Hootsuite users, and anyone looking for a social media management tool.

The Ow.ly URL shortener is a popular tool that works with Hootsuite's social media management application to provide an easy solution for creating professional-sounding voice messages and lets you track your links' popularity in terms of referrals, clicks, and location! You can use Ow.ly for free with its Hootsuite-based plan to create ease around managing many different types of accounts on one dashboard or across various platforms like Twitter, Facebook Pages/Groups (etc)- all within the same app interface!!

Features

1. You can create content and share it across multiple social channels from one easy-to-use platform
2. You can craft new posts and schedule to multiple social networks at the same time using our publishing features.
3. Calculate your performance across all of your social networks and you can create custom reports to showcase the impact of your brand and bottom line.

Price

Ow.ly is free for Hootsuite users. And to get access to Ow.ly, you need to create Hootsuite account. Hootsuite offers five different plan including a Free plan.

6. Tiny URL

Perfect for: Anyone who is in need of a quick and easy-to-go URL shortener.

It's easy to see why TinyURL was one of the most popular link shorteners back in its day. It didn't have any pesky features, like social media accounts or dashboards for tracking who clicks on them! But now that we live in a world with iPhones and Facebook-verse? Not so much… What it does offer is simplicity – just type your URL into the box and click "shorten" – no creating an account needed! And since you're not using someone else’s domain name to redirect traffic anywhere, there are even more options than usual when customizing what goes after “http://tinyurl.com/whatevernameyouwant."

Features

1. Full-scale link management allows you to create and manage thousands of links in one centralized place.
2. Manage main domain and 404 redirects all from the TinyURL dashboard.
3. Additionally, increase your click-through rates by your own brand with your own custom domain name to shorten your URLs.
4. Get a preview of how your links perform.

Price

TinyURL offers three different plans.

7. Clkim

Perfect for: Affiliate marketers, bloggers, and influencers.

Clkim is a great solution for bloggers and marketers of all types. It has an amazing focus on monetization, making it perfect if you're trying to make money or need another revenue stream. But Clkim isn't just about generating profit- they offer many features that other services don't have! You can use them in addition to Rebrandly because they provide tons more options like interstitial ads!

Features

1. Choose & purchase a branded domain from within Clkim’s dashboard or just add your existing domain for custom domain setup.
2. Elegantly monetize links with full-page interstitial ads that are completely controllable.
3. Clkim analytics provides users with actionable data that helps them improve their marketing effort to yield better engagement and results.

Price

Clkim offers three different plans.

8. URL Short Link Generator

Perfect for: Shopify users

Zapier's URL Shortener is the best way to automatically create and save a shortened link every time you upload a new product on Shopify. You can also use it with other apps like Instagram, which means that your social media activity will be more organized than ever before!

Shortened URLs are the future of marketing. No longer do you need to type out long, complicated links every time there's an action associated with your business; just make one simple request through Zaps!

Features

1. You can create customized short links that your visitors will easily remember and also fit into Tweets, Facebook posts and much more.
2. Furthermore, it is quicker than any external shortener.
3. URL short link generator is perfect for hiding affiliate links.

Price

Free plan limited to 5 active single-step Zaps and 100 tasks/month; Starter from $19.99/month (billed annually) with 20 multi-step Zaps and 750 tasks/month.

9. Sniply

Perfect for: Affiliate marketers

The Sniply service is a godsend for social media managers and content creators. It not only provides you with the short URL and click-tracking but also allows you to insert CTAs over any link that gets shared on your profile. When someone follows one of these links from your Twitter account or Facebook page, they will see an option at the bottom of their screen prompting them to subscribe to updates about other articles as soon as it becomes available!

Features

1. Call to action for lead collection and traffic driving
2. Use the link management dashboard to track analytics for each custom URL you share
3. Carry out A/B tests to reveal the best strategies to reach your goals

Price

Sniply offers four different plans distributing clicks on a usage basis.

10. Shorby

Perfect for: Instagram users, sellers, bloggers, and affiliates.

At number 10 we have Shorby. Shorby is a unique URL shortener that links to more than one thing, but with Instagram's "one link in your bio" rule. Moreover, it has been designed for creators of social media platforms so they can keep their latest content updated on Shorby by adding new URLs instead of changing them out in every post.

Features

1. Use custom branded links
2. Collect email addresses.
3. Fire retargeting pixels to retarget your audience.

Price

Shorby price starts from $15/month and offers total three plans.

Why Should You Choose the Best URL Shortener?

Firstly, URL shortener makes easier to share, control and manage long URLs. This mainly helps truly when sharing on micro-blogging platforms or in mobile messaging applications. Next, as some link shortenings allow you to create custom branded URLs for your business purposes – this makes them a must have for any company looking at building links quickly and easily!

Rebrandly has found that branded short links receive up to 39% more clicks when compared to generic ones. And with RetargetKit, you can convert your visitors into clients 10X faster. These branded URLs also have another key benefit: they're less likely than unbranded ones to be perceived as spam by unsuspecting people who click on them. Because it is easy for spammers to use URL shorteners in order not only to obscure the link destination but make it appear like a legitimate site with which you are familiar. So to get the best result you should go for the best URL shortener which you find perfect for you.

How to Create Customized Branded Short Links

Since you have all the basics covered, let's take a closer look at how to set up and create custom-branded short links using RetargetKit.

Step 1: Create Free Account

Create your RetargetKit account and sign up. Once you click on the sign-up button, you will be redirected to the campaign page.

Step 2: Create Your Shortener Campaign

You will be redirected to the campaign page. Name your campaign. Campaign type is selected ‘shortener’ by default. Once you click on the Save button your ‘shortener’ campaign is created.

Step 3: Create Short Link

In the next step click the ‘NEW RETARGET LINK’ button to create the short link.

Step 4: Insert Link

Place the link you want to show your audience in the ‘Destination URL’ And provide the slug you want to show your audience. You can check out other advanced settings but those are optional. Now save the link.

Step 5: Share

Now you might see your newly generated short link. Finally, all you need to do is share the link on different platforms. You can even use it for email marketing, blog post, Facebook sharing, Twitter post, Instagram Bio etc.

Step 6: Analyze

Now analyze the links and decide which links are working best for you from the analytics section. RetargetKit analytics will show accurate data to help you take action immediately. You can see how many unique clicks & conversion rates you received including the amount spent on ads & revenue coming from each link.

Benefits of Using Best URL Shortener

Here are some of the main benefits of using a URL or link shortener service.

1. Looks smart: Shorten your links for a cleaner, more trustworthy appearance. Some people like to use shortened URLs or link shorteners because they look cleaner and are easier to remember. For example: http://bit.ly/2n7L0s347fgN can be spanned into bit.ly/beautiful-bird – this is much shorter than the original URL and looks much nicer in comparison!
2. Performance tracker: If you want to make sure your marketing campaigns are successful, you can't afford not to know what links work for them. Link shorteners provide vital data about which of your posts are more engaging than others. This will help you understand how best to market yourself online.
3. Uses less characters: Indeed a link shortener is a clever tool for when you have limited characters to share your content on social media. They can help you shrink down long links, without using up precious space with any unnecessary words or phrases. For example, if I want to tweet about this article and include the URL in my message, that's 280 characters of text – which isn't much at all! This is where a Link Shortener comes into play: it will convert 20+ character URLs into shortened ones like bitly.com/3jw6y5A939B37EgW. I'll be able to keep tweeting freely because those extra 26 letters aren't taking away from what matters most- sharing information online!
4. Higher CTR: Shortened links are more trustworthy and as a consequence people click on them more often. By changing your long link to shorter ones, you could be improving the effectiveness of your social media strategy!
5. Easier to share: In order to make it easier for others who want to share your content, short links work best. Whether you add them in an email or personal message, shorter links are much simpler than long ones.

Final Words

Finally, URL shorteners are more than just a link shortening tool. They offer the ability to track link metrics an opportunity no savvy marketer can afford to pass up. Plus, branded URLs generate more trust and receive high click-through rates. Hence by using custom branded URL's for all of your marketing campaigns your users will know they're coming from someone reliable!

Rather than waiting further try RetargetKit today and test by yourself.

A/B testing is an experimentation method that compares two versions of any content or design or text of your website. This type of test allows you to see which version has better conversions for making changes accordingly for maximum results. It also helps to ensure that conversion rates are maximized.

What is A/B Testing?

While many people think of A/B testing as an unfamiliar term, the practice has been around for quite a long time! The procedure typically involves comparing different versions of something (e.g. text ads or product listings). By analyzing data before and after each change in order to identify which one is most effective.

A/B testing is the process of creating two different versions that are both displayed to the same audience. You can track which one performs better and make a decision on what will do best with your group of visitors. It's not about guessing, but rather finding out for sure by comparing the results from each version side-by-side!

If you ask what is split testing, the answer will almost always be "A/B testing." A/B testing is a type of marketing not unlike other types: It places one variant before users and randomly splits visitors into two groups. This allows for qualitative and quantitative analyses that can help site owners adjust their individual marketing strategies.

A/B Testing with Tools and Plugins

If you use any tool for A/B testing, it will track the users' behavior towards both variants. It will make it possible for you to track valuable information like:

1. User's visiting time on each page
2. Number of clicks or interactions on each offer
3. Which variant is giving maximum conversions

You need to understand that A/B testing is an important component of affiliate marketing. It lets you and your team see the consequences of changing things on a website, which then leads to increased revenue for companies. A/B testing has changed this traditional concept which is amazing!

You can use A/B testing plugins to make your affiliate marketing campaign even better. Plugins are an amazing feature that helps you manage your site with ease, and not having these plug-ins is just bad for you in general.

In affiliate marketing, A/B testing is an important technique to increase your conversion rates and lead to more revenue. For example, Google offers its Optimize platform for websites with the Site kit plugin.

Elements To Perform A/B Testing in Affiliate Marketing

All the elements of a marketing asset are not equally important and some bring more conversions than others. So, try to focus on the key elements that are the most impactful on your web page. We have made a checklist of the most important elements that most deserve to go through the A/B test.

1. Headlines of the web page

When people first visit your website, they make the decision to keep reading or leave. It's important that you successfully accomplish this goal by using both headlines and contents of your pages to capture their attention and lead them through the site. Copywriting is equally important as it affects the conversion like headlines.

2. Call-to-Action (CTA)

A/B testing is an effective way to determine which changes in a CTA increase your conversion rate. The A/B test helps you make the best decision for maximizing conversions. When making changes, A/B tests will help you identify what change maximized the conversion rates to discover which change had an impact on customers. An effective CTA can change your game plan by increasing the conversion rate.

3. Audio, Video, or Images

The power of video is a common method used in brands today. With the ability to take a quick snap and share what you are doing with all your followers, people can easily believe or not believe what they see on their screens. You might be wondering still why this would change your course but it could make an impact on how successful you'll be this.

How do you know the difference between a video testimonial and written or infographics? That's easy, one is re-enacted and edited for entertainment purposes while the other is genuine. One example of an infographic marketed as a 'short' piece could be that list of top ten movies described with fifty words or less. They're not short because they're fifty words, they are short because they don't provide any detail.

It's important to know that it can be difficult for some people to understand the idea of A/B testing with a list being provided through bullet points. The benefits should outweigh what is lost in order for this type of method or content distribution to work.

But what if you don't have your own video resources? Well, you can test your stock images also. If the stock image relates to your CTA, it will catch the visitors' attention. Try to find out the response of the audience towards each change of the elements.

4. Depth of your content

Affiliate marketing is a logical approach to selling products online. For it to be successful, you need to have people visit your site and make purchases, so creating relevant content that visitors love will increase the probability of conversion rates reaching desired goals.

It’s important to have both a short and detailed version of your page so that if there is low traffic or a large influx, you can direct them to the more in-depth content. Testing this with A/B testing allows you to see which is preferable by your customers.

5. Email Subject Lines

The subject line of your email should entice the reader enough to open it. If there is nothing important in the subject line, they'll probably close out of their inbox before even reading it.

A/B testing offers a simple and effective way to increase your conversions–which leads to more revenue for you. Here's how it works: A A/B tests your subject lines by changing power words or attaching questions, using emojis or removing them vice versa. You can check out the difference in open rate.

6. Product Description

In order for articles or contents to be effective, they must be longer but the opposite is true for product descriptions. The description should be short and easy to understand, but it needs to highlight the most important features.

Change your description by putting white space in it, keeping it as a paragraph, or making bullet points, making it shorter or longer. Create a list of these variations of formats to find out which converts more.

7. Landing Pages

One of the most important steps in generating more revenue through your affiliate marketing is conducting A/B testing on your landing pages. This will help you reach as many people as possible and make sure that effective sales are generated from the correct page.

Take crucial steps for landing page A/B testing:

1. Conduct A/B testing on your landing pages to make sure that you are generating as many sales per page as possible.
2. Monitor the success of each variant and keep in mind where they convert best (i.e., mobile or desktop).
3. Make changes accordingly for future campaigns, especially when one variant of the landing page is performing significantly better than another.

When considering A/B testing, make sure to keep these tips in mind:

1. Stick with traditional website colors and design elements when possible. This will show a consistency across your site that consumers are more likely to click on links you provide without feeling overwhelmed by what they find when arriving at the destination URL (i.e., the home page).
2. Use color psychology to help increase conversion rates among visitors who have different emotional responses as determined by previous psychological studies. For example, red may generate feelings of anger or anxiety which can lead some potential customers away from clicking through the link provided on your affiliate marketing campaign's landing pages. Green tends not to be associated with negative emotions. Blue is a good choice for background color.
3. Keep the design simple so that visitors do not find it difficult to navigate your site or locate what they are looking for.

A/B testing occurs when you show different variations of content on identical landing pages and compare these two versions against each other. It's an important part of affiliate marketing because it can help increase conversion rates. Conversion rate optimization (CRO) should be conducted by comparing many elements of a single website page including colors used throughout the site. Websites with more blue backgrounds tend to see higher conversion cases than those with red backgrounds which may generate feelings.

8. Displaying Social Proof

So many people rely on reviews for information. In the pursuit of marketing success, presenting social proof in a way that drives conversions is an important step to getting you where you want to go! Feedback and reviews are important in business. Any customer who pays close attention will find social proofs before buying the product, which is why it's so vital to remain up-to-date with what people are saying about your brand new product.

Making decisions is not always easy, especially when it comes to digital marketing. There are many ways to find what works and what doesn't for your company. Whether you prefer static images or video testimonials, there's a way that will work best for your business!

How to build trust and sell your product? Presenting the right information in front of a customer is pivotal for both business success as well as human satisfaction.

How to Split Test Landing Pages?

A campaign that was tested could be like no other, which is why it's worth the time and effort to do A/B testing. Thorough planning of a marketing campaign can yield lots of money if you know how to test the effects! When creating ads, you should always use the A/B testing method to determine which combination of variables (Ad Creatives and Formats, Landing page components, Traffic Sources, Offers, Direct Linking vs linking with Landing pages) is more effective in increasing your conversion rates.

Ad testing is one of the most important factors in determining what a website or ad campaign will appeal to your audience. Online contests provide great value for advertisers and consumers alike, such as the competitions on our site! You can also test different aspects like the combinations of offer and landing page, Rule-Based paths vice versa.

A/B testing is an effective way to determine which design, copywriting or model increases conversions most effectively and ultimately generates more revenue for campaigns. A/B testing can help you determine which landing page your visitor is most likely to buy from – it all depends on how many visitors they are.

Basic Steps to A/B Test Landing Pages

To optimize your landing pages, A/B split testing is an invaluable method. In this blog post, we are going to go over the basics of A/B testing: what it is, why it matters, how it works, and some tips for maximizing its effectiveness.

1. Point out user behavior

The first step is to decide what A/B tests you want to conduct. The decision should be based on what customers are already doing and prefer when they land on a page of your website. You can track this information in retargeting tools to figure out which links are attracting more clicks, what the engagement percentage of your form is, and how far down page visitors are scrolling on average. Before performing an A/B test on your landing pages, you should analyze your data to ensure that the results of the experiment will reveal a true difference in whichever variable you are measuring.

2. Define version "A"

There are a few things to take into consideration before starting your A/B test, and we're going to go over those now. First of all, you'll either be looking at your site's existing landing page or creating a new one. If it has the latter option, then create an entirely new one. If your website is new and you don't have any existing landing pages, you can create one of the versions with data that you already collected.

3. Explore your opportunities to create variants

Once you have version A in place, make changes to a single element of it for version B. Analyze your collected data and decide which area would be most likely to generate the largest increase in conversions. This way, create multiple variants of the same test to see which is most effective.

4. Rely only on a good A/B testing Tool

Selecting the appropriate instrument for your A/B testing is paramount to achieving successful results. You need software that will offer many options with attractive features and allow you to see insightful information with clarity.

5. Collect Enough Data and analyze the results

One of the greatest mistakes many affiliate marketers make is not waiting to escalate until they have sufficient information about their audience. Wait until you have sufficient information about your audience to make a good choice. Once you get the result for the first variant, change another one and conduct another A/B test.

A/B testing can be a powerful way to increase conversions and revenue for your affiliate marketing efforts. It also has some other benefits such as helping you optimize your campaigns so that they are more successful, saving time by not trying out multiple strategies on one campaign etc.

How A/B testing in Affiliate Marketing Works with RetargetKit?

RetargetKit is a world-renowned retargeting tool that offers you the most demanding marketing features like Lead Generation, Link Shortener, Curated Page, Call To Action, Bio-Link, and so on. RetargetKit can help you to split test your affiliate links. You can also use this tool to hide or cloak your affiliate links.

Setting up your own affiliate marketing campaigns can be time-consuming. RetargetKit simplifies the process by providing templates for a variety of campaign types and offers tips on how to get the most out of each one. Let's look at how this software works to A/B test or Split Test your affiliate links automatically.

Step 1: Create Free Account

Create your RetargetKit account and sign up. Once you click on the sign up button, you will be redirected to the campaign page.

Step 2: Create Your Shortener Campaign

You will be redirected to the campaign page. All you need to do is name your campaign and click on the Save button. Your ‘shortener’ campaign is created.

Step 3: Create Short Link

Click the ‘NEW RETARGET LINK’ button to create the short link.

Step 5: Insert Link

Insert the first link in the ‘Destination URL’ for A/B testing.

Step 6: Perform Split Testing

Now click on ‘Advanced Options’ and enable split test. Click on ‘NEW DYNAMIC LINK’ and insert the second link. And in the percentage section set the amount of traffic you want to send to each link. If you put 50% for the first link, you need to put 50% for the second URL.

Step 6: Analyze

Now all you need to do is analyze the links and decide which links are working best for you from the analytics section. RetargetKit analytics will show the accurate data to help you take action immediately.

Finally, save and share the link. Now 50% of your shortlink clicked traffic will see the first page. and the other 50% will see the second link. This way you can share promote your affiliate links and perform A/B testing to see which link brings you more money. You can perform an A/B test on unlimited affiliate links which will help you analyze which link is bringing more fortune for you.

Note: You can split test with other campaigns other than shortener. You can go for Lead Generation if you want to collect leads for future email marketing purposes. Curated Page campaign is perfect for affiliate marketing. You can test it and see the result by yourself. And if you want to drive traffic from one link to other you can go for a Call-To-Action campaign.

Why Should You Perform A/B Testing in Affiliate Marketing?

Doing A/B testing in affiliate marketing offers you the three best results:

1. You can determine your best and higher-level marketing approach
2. Can optimize mini components within a campaign.
3. You will be able to investigate future opportunities and trends.

There are many strategies available for advertisers seeking higher conversion rates. One strategy that is proving to be effective is A/B testing, which you can also refer to as split-testing. It's a simple and effective way to increase your conversions with the goal of producing more revenue while increasing profits. Addressing different buyer personalities can help you to proceed.

A/B testing is a marketing strategy that can help you figure out what will work best for your campaign. It's important because it helps maximize the effectiveness of backend components such as headlines and images, whether those mini-components are part of one larger strategy or not. If an individual believes they know what approach will perform well before doing any kind.

Final Words

As an affiliate, it’s important to learn the basics of A/B testing. Fortunately, there are many helpful tools and plugins that make this task easier. WordPress makes conducting A/B tests much simpler than with other platforms because you can access a wide variety of plugins designed for this goal.

If you have a proper plan in mind, the tools will generate valuable and effective results. Just focus on your specific variants or elements when running the test so that you can collect enough data as quickly as possible.

Retargeting is the process of showing ads to people who have already seen your ad. You can do this by using a third party service like Facebook Custom Audiences, which will show you how many times someone has viewed an advertisement and what sites they visited afterwards.

Before purchasing any kind of new or old product, customers check out several YouTube channels for reviews and ratings. That means, individuals who see your YouTube channel may still need more warming up before they become your customers or subscribers.

In this article we’ll cover the most important points which will turn your visitors into your subscribers and clients by retargeting and remarketing. We will also talk about how to show Facebook advertisements and YouTube advisements for potential customer engagement.

Know how to retarget YouTube viewers in 4 simple steps:

1. Sign up on RetargetKit
2. Retargeting Pixel setup
3. Generate new link
4. Analyze and monitor your link

Bonus: Know what is deep link and how it can CONVERT your fresh new YouTube viewers into subscribers.

Why retargeting is important?

Retargeting works as a reminder to your website visitors of your products and services once they leave your website without buying. After visiting some specific pages, it allows you to track and retarget them and show your created ads of your website to those visitors when they visit other websites.

Retargeting is mainly a cookie-based technology that follows and stays in front of previous site visitors. a few major points will help you to understand why retargeting is important.

1. Retargeting works only on those visitors who visited your website minimum once after you have set the retargeting pixels.
2. The main work of retargeting is to remind the potential clients about the purchase from your site encouraging them to come back to seal the deal.
3. It raises brand awareness keeping your company at the forefront of consumers minds.
4. Saves your digital marketing advertisements costs by spending on those clients who already have some interest. Meaning a much better ROI (Return On Investment).
5. Retargeting works smoothly with overall marketing strategy including AdWords, content marketing and other marketing tools.

How Facebook ads work

According to social media marketers Facebook is considered to be the most effective social media advertising platform. Good thing is you don't need a huge budget to advertise on Facebook.

The main goal of Facebook advertising is to help businesses and brands to connect with the ideal target audiences. Audience who are most likely interested in your content and will engage with your products and services, leading for a sale. Facebook Ads work for both B2C and B2B companies leading to huge amounts of success.

Facebook ads work based on users location, demographic, and profile information etc. But most of the options are limited on Facebook.

After creating an ad, you need to set a budget and bid for each click or thousand impressions that your ad will receive. Only then users see your created ads in the sidebar of Facebook screen or within their newsfeed.

A businesses that receives the success with Facebook ads usually ask users to sign up instead of pushing them to buy. A low-friction conversion is considered to be successful. So try with some thing that your visitors gets back to your with their next click.

How YouTube Ads Work

YouTube has its own personalized options for advertisements. You can target ads to specific demographics, such as gender and age. Also have the option of targeting depending on interests or keywords in video titles that match your product's niche market.

You are able set a budget for how much you want spend per day – this is called an Ad Spend Budget (ASB). The best part of YouTube ads is, you can also retarget those people who watch your YouTube videos. And you can divide these video viewers into people who have commented on a video, only watched a particular video, watched any video, and so on and create different list based on different criteria and show ads particularly.

YouTube ads are a great way to reach people who have already shown interest in your product. You can also retarget those viewers and show them more of what they want. This is why it's called "remarketing." This means you're not wasting time or money on showing someone an ad that doesn't know about your product, service or even channel. You are reaching out to those who know more or less about your YouTube channel or your brand.

But there are some limitations when targeting your YouTube video viewers. Depending on the video-viewing behavior, a viewer will be added to the list. They need to watch to a billable point in the video (30 seconds or more). Only then you can create segments based on how long someone has watched a video. For example, you can’t create a list of people who have watched at least half of a long video.

There are other adjustments while you setup the ads like- you can choose mobile or desktop screen, location to show ads, budget you want to spend etc.

Which is Better- YouTube Ads or Facebook Ads?

YouTube is a video-sharing website that has over one billion active users and two million advertisers. It's the second largest search engine in terms of market share, with more than 50% as much traffic on Google AdWords (Google’s advertising platform). YouTube ads are also highly targeted because they are based on the user’s search history, location and browsing patterns.

Facebook starts to counts a video view right after three seconds. On the other hand, YouTube counts a video view only when someone has watched any video of a channel for longer time. YouTube counts the view after 30 seconds or more.

YouTube advertising might have several benefits. But Facebook is better as it has got a better network and most of the people are connected via it. Facebook ads open up a way to show ads all over the world reaching out to most people.

YouTube is a great platform to advertise on. It has got the best reach and it's free for most of them, but Facebook ads are better as they have more control over what you want your audience see or not.

If you want you can invest both in YouTube and Facebook ads but this will cost you a bit. On the other hand, investing on Facebook ads is a safer and better option. You will have a better control over your ad and the amount of money you want to spend.

Why Need to Retarget YouTube Viewers?

The visitor may have dropped to your channel because they were interested in a specific video. You can retarget them by showing that same or similar videos on YouTube, Facebook and other social media channels with the help of Google Ads (formerly known as AdWords).

To retarget YouTube viewers you can track the visitor on Facebook and show ads of your channel, product or website in their Facebook newsfeed. This increases the number of visitor to client conversion. This way you can increase the number of your subscribers and quickly rank on top.

You can show Facebook ads normally without retargeting but this will increase your cost and the conversion rate is very low. But with retargeting you know who is your targeted audience and how you can convert them at low cost.

How to Retarget YouTube Viewers on Facebook

The best thing about retargeting is you can show personalized ads to billions of viewers across YouTube and video partner sites based on their interactions with your videos or YouTube channel. This is also known as “video remarketing”. By re-engaging with your message with people who have seen your videos or channel, you're mostly walking towards success in increasing your return on investment.

Benefits of retargeting YouTube visitors:

1. Previous results shown advertisers who have used remarketing on YouTube have improved their return on investment (ROI) by showing video ads to people interested in their product or service.
2. With YouTube's vast network, your video ad can reach to potential customers depending on remarketing audience lists at an efficient price.
3. The Google Ads auction model offers competitive rates that meet your target ROI. With CPV bidding, you'll pay for video views and other video interactions, such as clicks on the call-to-action overlays (CTAs), cards, and companion banners.

Website retargeting or remarketing is based on visitors' actions on a website. You can remarket based on actions specific to your YouTube videos, including when viewers like, dislike, and share your video.

How to Retarget YouTube Viewers Using RetargetKit

RetargetKit is a link retargeting and link management tool that retargets your visitors and converts them into your client. Using retargeted link created by RetargetKit will help you to create multiple campaigns and retargeted links to retarget and track you visitors bringing back them to your YouTube channel and website.

Steps to create a retargeted link using RetargetKit is given below.

Step 1: Sign Up on RetargetKit

Click the Signup button for sign up. Once you click the sign up, you will be redirected to the campaign page. You need to choose a campaign type to generate you customized short link. The are six different campaigns available and you can go for any of it. All of them have the option to setup retargeting pixel.

Step 2: Retargeting Pixel Setup

Under the campaign type, you will find a button to enable retargeting pixel. Once you enable, you will be guided to the next step where you need to setup the retargeting pixel. Click on ‘Create A New Retargeting Pixel’ and you will land to a new tab with popup. Setup retargeting pixel and save it. Once you’re done, save the campaign. Without retargeting pixel setup you will not be able to retarget YouTube viewers and show ads to them.

Step 3: Generate New Link

Now under the campaign, generate a new link. Click the ‘NEW RETARGET LINK’ button to create the short link. Use your YouTube video URL as the destination URL. This link is customizable. You can use your own domain or keep it as it is (We prefer you using your domain for brand awareness). Once the new link is generated just save it.

Step 4: Share The Link

Now share the link with your audience. You can share via blog post, email marketing, Facebook posting, and other social media platforms. Anyone who clicks the new link of your YouTube video and watches the video, will be tracked. And when you launch Facebook ads, that person will see your ad on his/her Facebook screen. This way, you can retarget YouTube viewers.

Note: Your existing subscribers or followers will not be retargeted. Only those who clicks the generated short link will be retargeted.

Step 5: Analytics

RetargetKit analytics helps you to track everything. Starting from number of links you have created, number of clicks, conversion rate, countries visiting your link etc. And you can insert the amount you are spending on each ads and RetargetKit will tell you the revenue you got back from each ad. This will help you to calculate how much money you should spent after your social media ads.

How the Connection Works?

If you are wondering how will the connection work between Facebook ads and YouTube channel then here are the steps describing how to retarget your YouTube visitors with Facebook Ads.

1. Find your Facebook Pixel ID: Find your Facebook Pixel ID from Facebook Events Manager and copy the Pixel ID of the pixel you’d like to use. Then, go to your RetargetKit dashboard and click on the ‘Workspace Settings’ and go to ‘Retargeting Pixels’. Now click on ‘Add Retargeting Pixel’ and paste the Facebook Pixel ID and save it.
2. Add your YouTube video links: Generate a short link your video link and embed the short link with your advertising retargeting pixels i.e., Facebook.
3. Build your YouTube Custom Audience: Once you’re done with the creation of a shorten link, you need to build a targeted Custom Audience of people who will click the links. You can setup your Custom Audience by using your shortened links as the specific webpages people visited from your preferred ads platforms (Facebook, in this example).
4. Launch your ad: And finally, launch new ads retargeting the Custom Audience. Anyone who clicks your new YouTube link will be tracked and retargeted. This way you can retarget your new YouTube visitor and show ads to them in their Facebook account.

What is Deep Link? How is it Different from Regular Linking?

Deep linking is when a link sends users directly into a specific point in the app experience, rather than an external website or app homepage. That means that when you click on a YouTube link on Facebook newsfeed from your mobile, if the link open on your preinstalled YouTube app then the link is deep linked. And if it opens on web-browser then it is not deep linked.

Deep links in push notifications and email marketing are a powerful way to provide the user with relevant content. This creates an additional layer of value by adding more context, which can lead to higher conversion rates for your business.

How Does Deep Link Benefit Customer Engagement?

Have you ever opened a YouTube video on your mobile phone only to discover that it's not what you expected? Most people react by immediately closing the window as soon as they see the video opened on web-browser other then their pre-installed YouTube app. I'm sure this has happened to all of us at one point or another!

This is bad for both companies and user experience. Because bounce rates increase when a person leaves without watching anything, which means potential customers are lost forever before seeing their ad and clicking through. So to help you from this problem, deep link allows your link to open on individual mobile app (YouTube app) and maintains the connection between you and your viewer.

There are some good benefits of using deep links:

• Deep link helps your visitors navigate more efficiently and quickly.
• Better user engagement.
• Turns your viewers into your subscribers.
• Your viewers can like, comment, and share your videos from their account and your can reach out to them easily.

Note: It's hard to get new views when you share your videos on Facebook, Twitter, and other social media platforms. RetargetKit helps by opening up the links in mobile YouTube apps so they can love your video content!

Final Words

The purpose of retargeting is to track you audience and remarket your product and services to them. In the path of success, YouTube is a big key. Retargeting your YouTube visitors will bring audiences back to your channel increasing your video views and converting them into you clients.

Try RetargetKit today and test by yourself.

Since Black Friday deals are available for a minimal time and the clock is ticking, we will share only the essential notes with you.

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Social Media Tools

• Postfity– Postfity is the simplest and most affordable social media scheduler for small businesses. You can schedule and publish posts to Facebook, Instagram, Twitter etc. You can also analyze your stats. Get 60% OFF with the code ‘blackfriday60’ and 40% OFF with the code ‘blackfriday40’.
• Brand24– Brand24 is a media monitoring tool. You can get instant access to brand mentions across social, news, blogs, videos, forums, podcasts, reviews and more. Brand24 will be offering a 50% discount on this Black Friday.

CRM

• EngageBay– EngageBay is an integrated all-in-one marketing, sales and support platform having a free CRM. This Black Friday, Engagebay is offering a 40% discount.
• BacklinkManager– BacklinkManager is a simple yet powerful backlink building tool. It helps your content to rank faster by streamlining and automating your backlink building process. Get 60% discount on pre-orders for the BacklinkManager PRO plan. More details on their website.
• Groupboss– Groupboss, a CRM For FB Group Owners & Community leaders. It helps you to build your own premium community, create valuable content to turn your Facebook group into a revenue-generating machine. Groupboss is offering a 25% discount on all plans for Black Friday.

Lead Generation Tools

• Visitor Queue– Visitor Queue, a B2B lead generation software that captures name, contact details and user data visiting your website. Get 50% discount with promo code: bf2020.
• Poptin– Poptin helps you to capture qualified leads and drive more sales with high-converting pop-ups and inline forms. This Black Friday, Poptin is offering 50% OFF for the first 3 months.
• LinkedFusion– LinkedFusion software is a platform to generate leads using LinkedIn. It can be integrated with Zapier, Google Sheet, Hubspot, and more. LinkedFusion is offering 40% OFF on annual plans & Flat 25% OFF on semi-annual plans.

Educational Deals

• Bootcamp Digital– Bootcamp Digital is a proven digital marketing training, tools & certifications platform to help you quickly grow your skills and capabilities. They are offering 50% OFF on Digital Marketing and Social Media Online Courses and Certifications.
• LearnWorlds – LearnWorlds is known as a world-leading platform for creating, selling and promoting online courses. The platform is offering up to 35% discount. Get more details from the given link.

Email Marketing Tools

• EmailOctopus– EmailOctopus is a simple yet powerful tool that makes email marketing cheaper and more manageable. They are offering 50% OFF this Black Friday.
• Encharge.io– Encharge.io is a behavior email marketing automation. Send emails based on what people do in your product and automate your marketing process across the user journey. They are offering 50% OFF for the first 3 months on all plans with code: BF50 on the checkout page. One good Black Friday software deal to check out.

WordPress Themes and Plugins

• WPManageNinja– WPManageNinja is the smartest WordPress plugins & themes provider ever. They are offering up to 40% OFF on all products. Check out the link for more details.
• PREMIO– Premio is a plugin for WordPress or Shopify sites to get more leads, emails, calls, reviews and sales. Premio is offering 50% OFF this Black Friday.
• Beaver Builder– Beaver Builder has gained a reputation as one of the preferred page builders for WordPress. Beaver builder is offering 25% OFF on all products. Discount is automatically applied at checkout.
• Theme Astra– The most popular WordPress theme of all time. Astra is offering 40% OFF.

Domain Provider

• Hostinger– Hostinger is a web hosting provider and internet domain registrar. You can choose your web hosting solution to make the perfect website. Hostinger is offering 90%OFF on Web Hosting + Free Domain.
• Namecheap– Namecheap is a domain name registrar that provides domain name registration and web hosting, based in Phoenix, Arizona, US. Namecheap is a budget hosting provider with 11 million registered users and 10 million domains. This Black Friday, Namecheap is providing awesome deals upto 99% OFF. Check out their website for more details.

LifeTime Deals

• Infinity: Infinity, an all-in-one work management tool to organize all of your projects and tasks efficiently and collaborate with your team. Get Infinity LifeTime Deal at $149.
• Glorifyapp– A fabulous tool to create high converting product images. It is an excellent tool for creating e-commerce business images. Glorifyapp is offering 93% OFF for LifeTime. Check out their website for more details.

Conclusion

Every year, many new and old companies offer Black Friday and Cyber Monday Deals. But it is not essential that any company offering any deal last year will also offer a deal this year. They might never again offer any deal on any occasion ever again.

Hurry! Get the best Black Friday Software Deals of 2020 before the deals’ end.

Let us know how you feel about this article and if you wish to see more of it or not.

Looking for more awesome deals? Check out SaaSPirate.

Here we represent, what makes RetargetKit- the Rebrandly alternative tool and why RetargetKit is a better choice over Rebrandly.

Rebrandly is a simple URL shortener offering simple and easy solutions to link shortening. It only offers those features related to link shortening like- allowing custom domain, tracking links and monitoring links.

Anyone can easily use Rebrandly for link shortening purposes.

On the other hand, RetargetKit offers more than URL shortening. It offers all the necessary features a digital marketer, affiliate marketer and digital marketing agency needs.

We bring you 10 solid reasons that will give you a clear idea, why you should choose RetargetKit over Rebrandly.

10 Reasons That RetargetKit Is The Rebrandly Alternative Tool

Rebrandly might be the best link shortener, but RetargetKit is far much better. RetargetKit is not limited to the best link shortener only. It offers so much more.

RetargetKit helps you to grow your business as a digital marketer, affiliate marketer, social advert manager, agency owner etc.

Here are 10 reasons that make RetargetKit the best digital marketing tool and mostly Rebrandly alternative tool. This comparison will help you to make a quick decision on choosing RetargetKit over Rebrandly.

1. Collect verified leads to grow email lists: To grow business online, you need to collect hot leads for product promotion, product sale, email list growth etc. This makes lead collection a must. RetargetKit offers Lead Generation feature to help you capture social verified active leads. You don’t have to verify your leads using third-party tools or scrap them on social networks for active accounts. RetargetKit Lead Generation does that for you along with data export option. This feature is not available on Rebrandly. (Learn How RetargetKit Helps Digital Marketer To Get Passive Income using Lead Generation)
   
2. Collect emails from other websites: Call-To-Action (CTA) feature helps you to capture leads from other websites. A small window pops-up when you visit a website like Hubspot. A CTA helps you to get more leads in exchange for downloadable resources like- PDF, tutorials, ebook worthy of hundreds of dollars etc. A CTA increases your Click Through Rate and keeps your audiences engaged. Collecting leads will help you to grow your email list swiftly. RetargetKit offers a highly customizable CTA that grows your email list super-fast making your way to earn more quickly. You can even attach YouTube videos to your RetargetKit CTA. Rebrandly does not offer any kind of CTA or lead generation method.
   
3. Get traffic from Instagram: Instagram works as hype in this time and uplifts your brand to the next level in no time. But pushing Instagram audiences to your websites or your other platforms is really tough. You are allowed to share hundreds of posts but only one link that too in your Instagram profile bio. So to drive traffic to your website and other channels, Bio Link is the only option available right now. Bio Link allows you to share thousands of links inside one single link. With a highly customizable Bio Link, you can add thousands of links to drive your Instagram audiences to your website and other platforms. You can promote your brand as well and increase your sales. This makes RetargetKit the best Rebrandly alternative tool as this feature is unavailable on Rebrandly. (Learn How To Add Link In Instagram Bio)
   
4. Perfect for affiliate marketing: If you are an affiliate marketer and a digital marketer, you are well known how tough is affiliate marketing. You need to share all the links again and again on different platforms and websites. A well-designed curated page can list up all of your affiliate product links in one dynamic landing page and instead of sharing thousands of links, you can share only ONE link. This is what RetargetKit curated page does. It helps you to assemble all of your links in one dynamic landing page. All of your links will appear as cards showing title, description and image to give your audience a better idea of each link. You can even showcase video tutorial links along with website links. Rebrandly doesn’t offer this feature.
   
5. Links automation: Many retargeting services offer lead automation. This feature allows your leads to pass to the integrations automatically. This saves your time and effort to work with the leads manually. What is if you could do the same with your short links? What if you could connect the shortener campaign with the third-party integrations and let them do their work automatically. So whenever you create a new link under that campaign, it will automatically pass to the integrations. Won’t that reduce your workload? Well, this is what RetargetKit has. RetargetKit link automation does that job and relieves you from manually link passing to the integrations. This exclusive feature is not available on ANY OTHER link shortener including Rebrandly. This is why RetargetKit takes the place of Rebrandly alternative tool.
   
6. Agency Setup: Planning to start your digital marketing agency? Or already have one but want to shift all of your tasks to a better link management tool? Then RetargetKit is undoubtedly the best choice. RetargetKit white label feature allows you to build your agency from scratch without any development and costing hassle. No need to hire a developer or content creator. You will be given the power to rebrand RetargetKit and get new clients using your brand name. Just get your agency plan and get started right away. By The way, this feature is not available in the best link shortener Rebrandly.
   
7. Client addition: As an agency owner, if you want to sell sub-accounts, you can do that from RetargetKit. You can add multiple clients and earn on a monthly basis just by selling sub-accounts. Or manage your clients’ links helping them grow their business. All you need to do is setup the subscription plan depending on your clients’ usage and get revenue on the price you want. This super cool feature is not present on Rebrandly.
   
8. Supports 12+ integrations: Integration with other software helps you manage your daily tasks more efficiently and flexibly. If you work simultaneously posting on different platforms, spend hours on email marketing which increases your workload, then choose RetargetKit. It supports more than 12 most necessary software integrations that will reduce your workload as well as your back pain. Just enable your needy integrations and setup their tasks. RetargetKit will do its magic right on time. On the other hand, Rebrandly has only a few integrations in accordance with RetargetKit.
   
9. Bulk Link Import: If you are tired of using a link shortener service that you don’t like and want to move on to alternatives, but afraid that you might lose your previous short links, then don’t worry at all. RetargetKit got your back. It has the bulk link import option by which you can migrate all of the links you created in your current tool to RetargetKit with just one click. Rebrandly doesn’t offer this option.
   
10. Flexible Chrome Extension: We give our clients the top priority. So anything which is an obstacle to your marketing growth is a big problem for us too. Both RetargetKit and Rebrandly have chrome extensions working greatly. But Rebrandly lacks additional features that are available on RetargetKit. This makes RetargetKit as the best Rebrandly alternative tool. RetargtKit Chrome extension allows you to edit the meta title and meta description of the URL in case you need to change them. You can even provide a password for the link if you want to make the URL password protected. RetargetKit brings these features in the chrome extension to make link shortening more flexible. These additional features make RetargetKit the best link shortener. (Get RetargetKit Chrome Extension)
    

Price

As the best link shortener and compared to features and services, Rebrandly price seems pretty high in accordance with RetargetKit. Rebrandly offers a total 5 plans including a custom plan.

And RetargetKit offers 4 plans.

With more giving and less charging, RetargetKit is the best link shortener and ideal Rebrandly alternative tool.

RetargetKit Vs Rebrandly

Compared to the features, services and pricing, though RetargetKit is a Rebrandly alternative tool, it offers way MORE than Rebrandly.

With constant development and incredible customer support, we made RetargetKit the best retargeting tool ever you can imagine. Stay connected to get more in the future.

Conclusion

As a Rebrandly alternative- RetargetKit is the best and perfect choice. RetargetKit means a complete kit (box) of retargeting features. That is what we offer, say and mean, “All-in-one Retargeting ToolKit For Digital Marketers”.

Bitly is a simple URL shortener. It only offers those features related to link shortening, including link monitoring options. Anyone can use Bitly for link shortening purposes.

On the other hand, RetargetKit offers additional features and services which you will not find in Bitly. It truly offers more and better service. Here we represent 8 solid reasons to choose RetargetKit instead of Bitly.

8 Reasons that make RetargetKit the Best Bitly Alternative tool

Bitly might be the best link shortener, but RetargetKit is far much better. RetargetKit is not limited to the best link shortener only. It offers so much more. It helps you as a digital marketer, affiliate marketer, social advert manager, agency owner etc.

You can use RetargetKit just the way you want. Here are a few reasons that make RetargetKit the best Bitly alternative tool and will help you make a quick decision on choosing RetargetKit over Bitly.

1. Collect leads to grow email lists: Collect hot leads from social platforms and websites to grow your email list. By using lead generation, you can collect verified leads of active accounts. RetargetKit offers Lead Generation feature to help you capture social verified active leads. You don’t have to verify your leads using third-party tools or scrap them on social networks for active accounts. RetargetKit Lead Generation does that for you along with data export option. This great feature is missing in Bitly (Learn How To Grow Your Email List and Make Money From Facebook Account)
2. Collect emails from other websites: Call-To-Action (CTA) feature helps you to capture leads from other websites. A small window pops-up when you visit a website like Hubspot. A CTA helps you to get more leads in exchange for downloadable resources like- PDF, tutorials, ebook worthy of hundreds of dollars etc. A CTA increases your Click Through Rate and keeps your audiences engaged. Collecting leads will help you to grow your email list swiftly. RetargetKit offers a highly customizable CTA that grows your email list super fast making your way to earn more quickly. You can even attach YouTube videos to your RetargetKit CTA. Bitly does not offer any kind of CTA or lead generation method.
3. Drive traffic from Instagram: Driving traffic to websites, mostly from Instagram, is challenging and everyone knows that. You can share hundreds of posts but only one link that too in your Instagram profile bio. Bio Link is a great choice to help you share multiple links and get traffic to your multiple websites and other channels. RetargetKit offers a highly customizable Bio Link where you can add thousands of links to drive your Instagram audience to your website as well as other platforms. (Learn How To Add Link In Instagram Bio)
4. Promote affiliate products: If you are an affiliate marketer and a digital marketer, you know how tough is affiliate marketing. Sharing many links simultaneously on different platforms is a nightmare. But with the well-designed curated page, you can list up all of your affiliate product links in one landing page and instead of sharing thousands of links, you need to share only ONE link. This is what RetargetKit curated page does. It helps you to assemble all of your links in one dynamic landing page. All of your links will appear as smart cards showing title, description and image to give your audience a better idea of each link. You can even showcase video tutorial links along with website links. Bitly don’t have this feature.
5. Agency Setup: Are you planning to start your digital marketing agency? Or already own one but want to shift all of your tasks to a better link management tool? Then RetargetKit is undoubtedly the best choice. Retargetkit white label feature allows you to start your agency from scratch without any development and costing hassle. Furthermore, If you already have multiple clients and want to manage their link management accounts, choose RetargetKit. You will be given the power to rebrand RetargetKit and get new clients using your brand name. You can add clients and offer different plans for different levels of clients. You can minimize or maximize their usage and charge whatever you want. Moreover, you can distribute your workload among your teammates and grow your agency quickly.
6. Sell products with Microstore: If you want to sell a bunch of ebooks or products or online tutorials on Instagram, you need to work a lot. But with RetargetKit, you can easily do that and sell products in just one click. With RetargetKit, you can turn your Instagram Bio into one super stunning Microstore. Your audience can directly purchase your product or service and pay you instantly. This feature is not available in Bitly. (Learn How To Sell On Instagram Instantly With 3 Steps)
7. Links automation: Many retargeting services offer lead automation. This feature allows your leads to pass to the integrations automatically. This saves your time and effort to work with the leads manually. What if you could do the same with your short links? What if you could connect the shortener campaign with the third-party integrations and let them do their work automatically. So whenever you create a new link under that campaign, it will automatically pass to the integrations. Won’t that reduce your workload? Well, this is what RetargetKit has. RetargetKit links automation does that job and relieves you from manually link passing to the integrations. This feature is undoubtedly not available on Bitly. In fact, NO OTHER link shortener provides this service. This makes RetargetKit the best Bitly alternative.
8. Flexible Chrome Extension: A Chrome extension helps you to ease your work. Both RetargetKit and Bitlyhave chrome extension. Both of the extensions work similarly. But Bitly lacks additional features that are available on RetargetKit. This makes RetargetKit the best Bitly alternative tool. RetargtKit Chrome extension allows you to edit the meta title and meta description of the URL in case you need to change them. Shows meta image and allows you to provide a password in case you want to make the URL password protected. RetargetKit brings these features in the Chrome extension making it the best link shortener with more flexibility and the best Bitly alternative tool. (Get RetargetKit Chrome Extension)

Price

Compared to features and services, Bitly’s price seems very high in accordance with RetargetKit. Bitly offers 3 pricing plans.

RetargetKit offers 4 plans.

RetargetKit Vs. Bitly

Looking at the features, Bitly is genuinely a link shortening tool. Whereas RetargetKit is one dynamic all-in-one link management tool. RetargetKit offers MORE than Bitly that too at a very LOW price making it the best link shortener. With constant development and incredible customer support, we made RetargetKit the best retargeting tool ever you can imagine. More to come in the future.

Conclusion

As a Bitly alternative- RetargetKit is the best link shortener for digital marketers. RetargetKit means a complete kit (box) of retargeting features. That is what we offer, say and mean, “All-in-one Retargeting ToolKit For Digital Marketers”.