RetargetKit https://retargetkit.com All-in-one Retargeting Toolbox For Savvy Growth Marketers Tue, 21 Nov 2023 15:17:50 +0000 en-US hourly 1 https://wordpress.org/?v=6.1.5 https://retargetkit.com/wp-content/uploads/2020/08/cropped-icon-32x32.png RetargetKit https://retargetkit.com 32 32 25+ Best SaaS Black Friday Deals https://retargetkit.com/saas-black-friday-deals/ https://retargetkit.com/saas-black-friday-deals/#respond Tue, 21 Nov 2023 15:17:36 +0000 https://retargetkit.com/saas-black-friday-deals/ Black Friday is here again! And this time, we bring you the best SaaS Black Friday Deals.

From a handy CRM email automation tool to a fantastic QR code generator – all crafted to boost your business growth.

And this time, the best deals are giving you the opportunity to make the most out of it.

Let's see the details and choose which deal will be best and fortunate for your company's growth.

Why Black Friday Is Important for SaaS?

During Black Friday, SaaS companies offer great discounts and special deals. This means you can get high-quality SaaS services at an affordable price and increase your productivity.

It's a win-win situation! For most products and services, you can renew the deal at the same price every year, but it's a good idea to check with the support team before you make the purchase.

How To Choose The Best SaaS Black Friday Deals?

To get the best out of these deals, you should think carefully, check your finances, and look at the advantages in the long run. Before you decide to buy, it's good to be aware of some important information.

  • Before buying, take your time to understand the deal details and terms. Don't rush; knowing everything is crucial.
  • Check if the price fits your budget. Black Friday deals offer quality at a low price for long-term use.
  • Consider how the product fits your future plans; you might regret not getting it later.
  • Look for extra benefits like good customer support, warranties, or added features.
  • Some deals are rare; grab a better one if you find it, as opportunities may not come again.

Note: Take your time and review the deal. If you have questions, don't hesitate to contact the support team.

Best 25+ SaaS Black Friday Deals 2023

Get ready for the best saas Black Friday deals of the year! Over 25 companies are giving big discounts on various tools, from project management to marketing and communication software. Don't wait – grab these awesome deals now. They might not be available next year!

01. RetargetKit

RetargetKit is like a super toolbox for digital marketers, affiliate marketers, and marketing agencies. It has 6 major features (Branded URL shortener, Call-To-Action, Lead Generation, Bio Link, Curated Page, Custom Widget). Additional features are- A/B testing, Conversion Tracking, Link Cloaking, GEO Targeting etc.

Black Friday Deal: 50% off on all yearly plans

Coupon Code: BFCM2023

Validity: November 15 – December 15, 2023

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RetargetKit

02. EngageBay

EngageBay is like a toolbox that helps small and growing businesses with their marketing, sales, and customer support. It includes a free tool called CRM to manage customer information.

Black Friday Deal: Get 40% off lifetime on all first-time purchases across all plans.

Validity: November 14 – November 30, 2023.

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EngageBay

03. Planly

Planly is a helpful tool that lets you control all your social media accounts in one place. You can use it for Instagram, TikTok, LinkedIn, Facebook, Pinterest, Twitter, and Mastodon. It makes managing social media easy by letting you schedule posts on multiple platforms. You can create captions with the help of artificial intelligence, suggest hashtags, figure out the best times to post, and provide detailed analytics. Plus, it has features like Addto.bio for showcasing your work and can connect with Unsplash, Dropbox, and Google Drive smoothly.

Black Friday Deal: 50% OFF for the first-month subscription and 30% OFF for the annual subscription.

Coupon Code: Not required

Validity: November 20 – November 30, 2023

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Planly

04. Plerdy

Plerdy is a helpful tool that brings together user experience (UX) and search engine optimization (SEO). Use Plerdy to easily keep an eye on your website visitors, understand their behavior, and turn them into happy customers. Plerdy uses advanced artificial intelligence (AI) to provide a range of services, such as improving the number of people who take action on your site and boosting your SEO efforts.

Black Friday Deal: Get 50% OFF on annual plans.

Coupon Code: plerdyBF2023

Validity: November 24 – December 1, 2023

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Plerdy

05. Consolto

Consolto changes the way we have online meetings with customers. It combines live chat, scheduling appointments, and video chat all in one. It's like having the best parts of Zoom, Calendly, and Intercom all together in one helpful tool. This makes talking to customers better and easier.

Black Friday Deal: 90% off for the first 3 months OR 50% off yearly subscriptions for the 1st year.

Coupon Code: BFCM2023YEAR / BFCM2023M

‍Validity: Until November 28, 2023

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Consolto

06. Retable

Retable is like a clever tool that helps you arrange and handle your work, projects, teams, and business tasks. It uses a simple and familiar interface, similar to a spreadsheet, making it easy for you to work together with others in real-time. Plus, it has lots of handy features to make managing your projects and business stuff a breeze.

Black Friday Deal: 50% OFF on all plans.

Coupon code: RTBLBF50

Validity: Till December 01, 2023

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Retable

07. BoldDesk

BoldDesk is a super advanced tool for helping customers. It's like a superhero for businesses, making it way easier for them to talk to their customers. BoldDesk has a really easy-to-use design and cool features that make it quick and simple to handle customer questions, support needs, and keep track of everything. So, businesses can respond to customers super fast and get things done smoothly.

Black Friday Deal: 50% off on all yearly plans.

Coupon Code: BLACKFRIDAY50

Validity: November 01 – December 05, 2023

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BoldDesk

08. BounceBadger

This email checker tool is easy to use and works well with your software or apps. It checks if an email can be delivered or not. The tool has info on over 160,000 temporary email domains, and it's updated every day with new ones.

Black Friday Deal: 30% discount on "Mega Plan" which is $35 per month.

Coupon Code: VERIFY30

Validity: November 15 – December 1, 2023

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BounceBadger

09. Pixpa

Pixpa is an all-in-one, no-code website builder for creatives and small businesses to create beautiful, professional websites with an in-built online store, a dynamic blog, client galleries, ecommerce galleries, a photo gallery app, and marketing tools. Pixpa’s versatile platform has everything you need to showcase your work, share ideas, and sell your work online without any coding knowledge.

Black Friday Deal: 50% discount on annual plans and a 60% discount on biannual plans.

Coupon Code: BLFPIXPA50

Validity: November 24 – December 31, 2023

Pixpa

10. SendBuzz

SendBuzz is a tool that helps you reach out to potential customers in different ways to boost your sales. You can add your potential customers and customize how you approach them to get the best results. Also, you can connect SendBuzz with your CRM system to make sure your campaigns are delivered successfully.

Black Friday Deal: Get attractive discounts on quarterly, half-yearly, and yearly plans. Discount offered: Up to 40% off

Coupon code: Not required.

Validity: November 15 – November 30, 2023

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SendBuzz

12. Recooty

Recooty is like a super helpful tool for hiring new employees. If you work in human resources, you can use it to make hiring a breeze. With Recooty, you can easily put up job ads on various websites and social media by just clicking a button. It also helps you keep tabs on all the people applying for the job. You can check out their resumes and pick the best candidates all in one online place. And guess what? It even sends out interview details through emails, saving you a ton of time and effort. So, basically, Recooty makes the whole process of bringing in new team members way simpler and faster!

Black Friday Deal: 50% on all plans

Coupon code: BLACKFRIDAY

Validity: October 12 – November 31, 2023

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Recooty

13. LinkedFusion

LinkedFusion is the safest, cloud-based LinkedIn automation tool. Automate your LinkedIn outreach and achieve your sales goals with LinkedFusion. Run prospecting campaigns, fill your sales pipelines with fresh prospects, or hire the right talent from LinkedIn with automated outreach on LinkedIn.

Black Friday Deal: Get attractive discounts on quarterly, half-yearly, and yearly plans. Up to 40% off

Coupon code: Not required.

Validity: November 15- November 30, 2023

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LinkedFusion

14. Typof

Typof is like a super helpful tool for businesses that want to sell stuff online directly to customers (D2C). It uses smart computer technology to make it really easy for companies to start selling things on the internet. It works smoothly with big online shopping places and makes the whole business run better. Plus, we have affordable and easy-to-use options that help small businesses do really well in the online world.

Black Friday Deal: 70 % off Applicable in annual plan

Coupon Code: BLACKFRIDAY2023

Validity: November 15 – December 31, 2023

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Typof

15. Scrollsequence

Create amazing image sequence animations with ease using our powerful WordPress plugin. Our freemium tool lets you add professional visual effects to any page or post, making it perfect for dynamic home pages and landing pages. With Scrollsequence, you can take your website to the next level and keep your visitors engaged.

Black Friday Deal: 60% Off All Plans.

Coupon Code: BFCM2023

Validity: November 15 – December 1, 2023

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Scrollsequence

16. Cloudways

Get the best and fastest cloud hosting for your online business with Cloudways. It makes your website super fast, secure, and easy to manage. Plus, you get 24/7 expert support.

Black Friday Deal: 40% Off for 4 Months + 40 Free Migrations.

Coupon code: BFCM4040

Validity: November 13 – December 01, 2023

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Cloudways

17. QR Diffusion

Make your regular QR codes look amazing by using our special AI platform called QR Diffusion. It turns simple QR codes into cool artwork with unique designs. You can use our AI technology to add special touches and make your QR codes more attractive and stylish.

Black Friday Deal: 50% Off All Plans.

Coupon Code: BFCM2023

Validity: November 15 – December 1, 2023

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QR Diffusion

18. Mockplus RP

Mockplus RP is a really fast tool on the internet that helps you make, try out, and show others your designs quickly. You can make different kinds of designs, starting from simple sketches to interactive models that act like real things. You can work together with your team from anywhere, and you can see how your designs look and work on actual devices. The best part? You don't need to know how to code!

Black Friday Deal: Get up to 60% OFF discount on all Mockplus plans — with prices as low as $9.9 per user per month!

Coupon code: Not required.

Validity: November 1 – November 30, 2023

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Mockplus RP

19. LeadConnect

LeadConnect helps you send personalized invitations and follow-up messages on LinkedIn automatically. You can choose who you want to connect with, and LeadConnect will do it for you in a way that can reach a lot of people at once. You can also connect LeadConnect with your CRM (Customer Relationship Management) system to manage your data better and send clever follow-up messages to improve the success of your campaigns.

Black Friday Deal: Get attractive discounts on quarterly, half-yearly and yearly plans. Up to 40% off

Coupon code: Not required.

Validity: November 15–November 30, 2023

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LeadConnect

20. FounderPass

FounderPass is like a special club for business founders. When you join, you get a membership that lets you enjoy discounts and benefits worth over $1 million throughout the entire year. These perks come from big companies like AWS, Hubspot, Google, Dropbox, Notion, GitHub, Intercom, and many more – over 100 in total!

Black Friday Deal: 25% OFF membership for life.

Coupon code: BF25LIFE

Validity: November 20 – November 25, 2023

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FounderPass

21. GetGenie AI

GetGenie AI is a super smart tool for WordPress that helps make your website content better for search engines. It's like a wizard that can do lots of things, such as figuring out the best keywords, checking what your competitors are doing, and making your pages look great. It has 30+ templates and can help with things like writing blog titles, creating outlines, and even writing product descriptions and sales copy. It's like having a helpful assistant for your website!

Black Friday Deal: Upto 45% discount.

Coupon Code: Not required

Validity: November 22 – December 05, 2023

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GetGenie

22. Wpmet

Wpmet is a well-known brand that created popular tools for WordPress, like ElementsKit, MetForm, ShopEngine, and WP Social. These tools are used by many people to add extra features to their websites. Right now, there's a special 45% discount for Black Friday on all of Wpmet's premium plugins. It's a great opportunity to get the best deal of the year!

Black Friday Deal: Upto 40% discount.

Coupon Code: Not required

Validity: November 22 – December 05, 2023

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Wpmet

23. Zifront

Use Zifront to teach ChatGPT with your information and add chatbots to your website. Zifront assists by finding potential leads from people visiting your website. It uses chatbots to talk to visitors and generate new leads. You can also talk to website visitors in real-time, linking your sales team with potential customers right away. Furthermore, you can employ chatbots to offer self-help support, addressing typical customer questions and improving their overall experience and happiness.

Black Friday Deal: 30% discount on all plan

Coupon Code: LUCKYME

Validity: November 02– December 15, 2023

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Zifront

25. Hexomatic

Easily use the power of the internet to collect data and automate tasks like sales, marketing, or research with Web scraping and AI. Save 70% on all products with the Everything Bundle and let your work run on autopilot.

Black Friday Deal: 70% OFF.

Coupon Code: Not required

Validity: November 13 – November 27, 2023

Hexomatic

26. Gyde

Gyde Screenshot Guidance is a helpful tool for your web browser. Instead of having to explain things or create videos, it watches what you do on your computer screen. As you move your mouse and go through different steps, it takes pictures and points out important parts. It also shows a side view with step titles written by ChatGPT. The result is a simple guide with pictures that you can easily share with others.

Black Friday Deal: 50% on yearly plans

Coupon Code: GydeBF50

Validity: November 15 – November 30, 2023

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Gyde

27. Mailivery

Mailivery is a special tool that uses artificial intelligence to make sure your emails are delivered successfully. It boosts your reputation as a sender and makes sure more of your emails reach their destination. What makes us different is that we connect with a large group of over 10,000 real Mailivery users, just like you, to improve the process.

Black Friday Deal: 25% Off All Plans

Coupon Code: Cyber25

Validity: November 14 – November 30, 2023

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Mailivery

28. Medley

Medley is a tool that helps creators grow their audience and income effortlessly. It lets you confirm what your audience does on social media, like following and subscribing. You can then reward them with a special program where they can use points to get your free products that generate leads.

Black Friday Deal: Lifetime deals up to 95% OFF.

Coupon Code: Not required

Validity: November 14 – December 01, 2023

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Medley

For more SaaS Black Friday Deals, check SaaSPirate.

Final Thought

Black Friday is the perfect time to get amazing deals at the lowest prices. In the world of software (SaaS), these deals usually don't come around again every year.

It's a good idea to take your time, reach out to the support team/ Make sure you know exactly what you're buying.

Make sure you don't miss the chance to snag the best SaaS Black Friday Deals at the best prices. These offers are too good to pass up!

Frequently Asked Questions

What Are The Best Black Friday Software Deals?

It’s up to you what you choose. If you need a CRM too, then Engagebay and SendFlock are good options. If you are looking for a portfolio website builder then Pixpa would be great. For link management, RetargetKit would be the best deal.

What Are Some Cyber Monday SaaS Deals?

It cannot be specified which Cyber Monday SaaS deals are great. Most of the tools are great. But some best deals will last till December. BoldDesk, GetGenie AI, Warmbase, MOZ etc.

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How To Shorten Google Drive Link https://retargetkit.com/how-to-shorten-google-drive-link/ https://retargetkit.com/how-to-shorten-google-drive-link/#respond Tue, 19 Jul 2022 06:04:00 +0000 https://retargetkit.com/how-to-shorten-google-drive-link/ How To Shorten Google Drive Link – a big question for many people. Shortening URLs may be a fantastic method to reduce an unwieldy string of characters to something more manageable. They take up less space on your business card and social media posts, and if you utilize services that allow you to customize the link, they will also aid in brand recognition!

We've all experienced the irritation of sharing links on social media or in emails and having someone else take offense. You won't have to worry about any of that with RetargetKit! Simply input your Google URL into our tool for instant shortened online versions and you'll get a tracked shortened link just like that.

Topics that we'll cover:

RetargetKit is a tool that helps you create retargeting campaigns and amplify your marketing efforts. If you don't have an account yet, it's free to get started with!

What is a Google Drive link?

Before you learn about how to shorten Google Drive link, it better to understand why it is important to know more about Google drive link. A Google Drive link is a web address that points to a file or folder stored in Google Drive. Google drive consists of Google Docs, Google Sheets, Forms, Slides, Drawings etc.

You can get the link by selecting the file or folder, then choosing Share from the top menu. If you're sharing with people who don't have a Google account, you can create a shareable link. This kind of link doesn't require anyone to sign in with a Google account to view and it never expires.

The problem is many people don’t remember the huge lengthy garbage link of Google drive. As a result it becomes crucial to shorten the shareable link.

What a Google Drive file link looks like:

https://docs.google.com/document/d/23njwe_ojCEWgY7EYOD-UVK7Lz7rz-qJ6KWsORSdfXeE

After using link shortener

https://rgkit.co/document/pattinson

Get Started

Before you go for how to shorten Google drive link, you need to choose a link shortener. And for that, RetargetKit URL shortener is a great way to get started. With our easy-to-use interface, you can create shortened links in just a few clicks. Plus, our shortener integrates with Google Drive, so you can easily create shortened versions of your Google Drive links. Here's how to get started:

  1. Sign up for a RetargetKit account.
  2. Create a campaign with shortener.
  3. Paste your Google Drive link in the Destination URL section from ‘New Retarget Link’.
  4. Provide short words to create your desired short link and save it.
  5. At the end copy and paste your new link wherever you need it. That's all there is to it!

With RetargetKit, shortening links has never been easier. And link expiration works only if the source link is broken. So why wait? Get started today!

How To Shorten Google Drive File Links

For sharing short URLs of Google Drive File Link you need to follow the below steps.

Step 1:

Open Google Drive and move the cursor (mouse) over the file and right click and select ‘Share’.

How-To-Shorten-Google-Drive-Link

Step 2:

Change from ‘Restricted’ to ‘Anyone with the link’.

How-To-Shorten-Google-Drive-Link

Step 3:

Finally copy the link and paste on your RetargetKit ‘New Retarget Link’ section and share the shortened link.

How To Shorten Google Docs Links

You can shorted Google docs link using similar method or go for another method.

Step 1:

Open the docs file.

Step 2:

On the top shelf select ‘Share’ option.

Step 3:

Change the role on the basis of the persons role. Choose from ‘Viewer’, ‘Commenter’, or ‘Editor’.

docs link a7617047cc4eebe50cf85dd4a9fc001e 800

Step 4:

Now copy the link and paste on your RetargetKit ‘New Retarget Link’ section and share the shortened link.

How To Shorten Google Forms Links

You can share Google Form Link using Google docs link method with your associators. And if you want to share the Lin for survey purpose then you need to follow another way.

Though Google slightly supports shortening Google Form links but it provides gibberish and you cannot change it to your way. That is the reason you need to use tools like RetargetKit to change the short link to your way.

Step 1:

Open the specific Google Form and click on the Send button.

Step 2:

Among several options, select the link icon. Now copy the link.

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Step 3:

Paste on your RetargetKit ‘New Retarget Link’ section and share the shortened link.

What Are The Benefits Of Shortening Links?

There are several benefits of using a URL shortening service.

1. Convenience Link

The short links are more comprehended, simple and easy to remember. Rather than facing long gibberish URL, it is more prominent to go for a short link that is easy to share and remember.

2. Tracking links

This concept is a bit tricky. A tracked link helps you to understand how many clicks you got and how many you can get with link retargeting. It helps you understand if your shareable link are convenient for clicking or not. Thus assuring your audiences trust over you.

3. Increasing CTR

If you get less Click Through Rate (CTR) then you can move on to the step where you get the highest CTR. That is why tracking a link is much more important than sharing a random link.

4. Trustworthy

Here are two links. Which one you’ll click mostly?

https://docs.google.com/document/d/1gUWnb_fnerjfersadnewj-UVK7Lz7rz-ewadiwlnejdnxesw

or

https://rgkit.co/marketing-survey

Most of the people with click the second one as it says it is a marketing survey for trustworthiness. It is more promising than the first link. The first link is a bit of mystery. It does not say what it is about rather than it is a docs link.

5. Increasing Brand Awareness

RetargetKit provides custom domain option using which you can create brand awareness. Eventually helping you increase and maintain your brand reputation. By this you get to spread you brand link wild fire and get noticed by your targeted audience.

What Factors To Consider When Choosing Your Link Shortener?

Price of the link shortener

Pricing is an important factor to consider when choosing a link shortener. There are a variety of options available, so be sure to compare prices before making a decision. Check 10 Best URL Shortener to get more details of variety of link shorteners.

Best Promising Features

Go for the feature list before purchasing any shortener. Choose such tool that meets your feature necessity. Unnecessary features are of no use if not needed. Among the features, make sure link retargeting, link tracing, analytics, link cloaking, link masking, deep link, lead generation etc are available.

Customization

Another factor to consider is the level of customization that is available. Some link shorteners allow you to completely customize your links, including the ability to add branding or even create custom URLs. This is a valuable way to promote your brand and outreach your website or service.

Extension

Sometime a URL shortener extension comes in handy. You don't need to go for login in to your account and handle all the process. A quick extension of the shortener can do the job for you. RetargetKit offers official browser extension makes your work more flexible and easy.

Customer Support

If you have any problems with your link shortener, it's important to know that customer support is available to help you resolve the issue. Not every shortener provides immediate customer support. Choose a link shortener that offers responsive customer service like RetargetKit. RetargetKit not only helps with chat support but also, email support and social media supports but growing communities.

Quality Of The Links

One of the most important factors to consider is the quality of the links that are produced. Some link shorteners produce links that are shorter but also less stable. This means that the link could break or change if the original URL is changed in any way. As such, it is important to choose a link shortener that produces high-quality, reliable links.

Conclusion

Thus we’ve disclosed how to shorten Google drive link in the easiest process. If you’re looking for an easy way to shorten your Google Drive links, we recommend signing up for RetargetKit. It’s a tool that makes shortening links quick and simple along with link retargeting.

Plus, there are lots of other benefits to using RetargetKit like detailed tracking data and the ability to customize your links with custom domain, deep linking, bio link etc. So what are you waiting for? Sign up to RetargetKit right away and start shortening those pesky Google Drive URLs!

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WhatsApp Link Shortener: Get A Personalized Messaging Link https://retargetkit.com/whatsapp-link-shortener/ https://retargetkit.com/whatsapp-link-shortener/#respond Wed, 24 Nov 2021 14:17:50 +0000 https://retargetkit.com/whatsapp-link-shortener/ As a user of WhatsApp Business app, you can use the latest short link feature. You can use WhatsApp Link Shortener to shorten your links and then share these short links with your customers. They can use these short URLs to start chat with you. When a customer opens your shared link, the chat gets opened if he/she has WhatsApp installed in the device.

Nonetheless, making WhatsApp links is inconvenient- that's where RetargetKit comes in. We provide a service that uses available domains to generate shortened WhatsApp links.

In this article, we'll talk about all the possible methods of getting a WhatsApp link shortener in the easiest ways. We have concluded some extra tips also in the last part as an additional guideline too. So, keep on reading this blog to know more about what you've been searching for!

Whatsapp-link-shortener
Image Source: Unsplash

What Is WhatsApp Link Shortener?

With the launch of the WhatsApp public beta program, a new feature was released and later known to be a "WhatsApp link shortener." This premium aspect with better specifications will help the users to create a link precisely together with your telephone number. The consumers can initiate a fast chat with you on WhatsApp using this short link.

It's solely created to help the WhatsApp Business account. So, it will be available to users of beta version 2.19.21.5. Although past versions of the app may have included this function, it is best to keep the app up to date. "WhatsApp link shortener" allows WhatsApp Business App users to communicate with their clients and customers more quickly.

Whatsapp-link-shortener
Image Source: Unsplash

How Does WhatsApp Link Shortener Work?

WhatsApp's Short Link will make it easier for businesses to share links. Customers can be given the wa.me URL by businesses so that they can start a dialogue with the company right away. Wa.me, a WhatsApp beta for Android 2.18.138, was released last year. This service has been upgraded to provide a default message, according to the WABetainfo report.

WhatsApp Business users will be able to reach out to their target audience in a much more convenient way thanks to the short link feature. Short links are easier to share with potential clients and you can trust these tools about the privacy of your links.

Now, there are some powerful WhatsApp Link Shortener tools are introduced. Some of them just convert long links into short ones. The more powerful ones like RetargetKit, can also be used to track your short links. In other words, the tool displays the amount of traffic generated by each link. This feature is useful since it allows you to create custom connections for certain purposes. Customers can send you a WhatsApp message without having to add your phone number to their contact list by clicking on the link.

Whatsapp-link-shortener
Image Source: Freepik

What Is WhatsApp Business App?

Anything new, especially in technical terms, depends on how you want it to work. The first step, regarding this app, is downloading the application named WhatsApp Business. Here's a quick breakdown of what you can accomplish with this free tool:

  • The app is available for free download. Simply, open the "Play Store" or "App Store' and download the app.
  • Designed specifically for small business owners. In contrast to WhatsApp's Business API.
  • There are a few basic tools included. Quick responses, a business profile, limited automated messages, a product catalogue, and brief links and QR codes are all available (new).

Why Does Your Business Need A WhatsApp Link Shortener?

WhatsApp, with 1.5 billion users in 180 countries, is the world's most popular messaging app. Whether your business is small or large, it can get several benefits from WhatsApp short links in many ways. We would like to mention about “your customers comfort while messaging’ as the first reason, why you should use a WhatsApp Link Shortener.

Many businesses are using WhatsApp to communicate with their customers. But, it’s also true that, many users feel uncomfortable or insecure to share the direct WhatsApp links with the customers. As such, it will decrease your promotions and limit the number of your sales. A WhatsApp Link Shortener will hide your original WhatsApp Links and give you shorter links which also look better! So, there is no issue of safety as well as discomfort to share your links everywhere.

Moreover, it’s not enough that you only share your links to grow your business. You have to track what your customers are doing with your links. A WhatsApp Link Shortener do the job of tracking also. Hence, you can observe all the actions taken by your customers and plan your next steps according to that.

Whatsapp-link-shortener
Image Source: Unsplash

How To Use WhatsApp Deep Link?

When you create a profile in the WhatsApp Business app, the short URL is generated automatically by the WhatsApp platform. If you wish to use the automatically produced URL, complete the instructions below.

  • Step 1: On your Android device, hit the dotted vertical line in the top right corner of the screen and select the 'Settings' option under WhatsApp Business.
  • Step 2: Select 'Business Settings' from the drop-down menu.
  • Step 3: Finally, select 'Short Link.'

You may easily copy, share, create, and alter the default messages after you've accessed the short link. If you have an iPhone, go to 'WhatsApp Business -> Settings -> Business Tools' and then select the 'Short Link' option to gain access. As previously described for Android devices, you may use this short URL to do a variety of tasks.

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Image Source: Unsplash

Best WhatsApp Link Shortener

Since you need a WhatsApp Business account for link shortening, not everyone is interested in opening one. So how can you shorten WhatsApp links or share short links on WhatsApp? This is where link shortening services come in handy.

There are a few useful websites that handle URL shortening, including full analytics and records of anything you shorten. Your URL is replaced with a new domain for these services, and the permalink is replaced with a string of numbers or letters.

Here, we have enlisted five best WhatsApp link shorteners to help you with the advantageous features-

1. RetargetKit

RetargetKit is one of the most popular Link Shortener that can shorten any type of link you provide. This is “ One Software” that can make you the King of Affiliate marketing World! You will get every feature you need to get more clicks, conversions and sales.

The “Branded Shortener” feature helps you to eliminate long numbering garbage from your links and make it shorter with custom slug. You can use this to customize the link with your brand name to promote your brand. This will increase the visibility of your brand and gain more trust from your customer. It will track the click rates and help you to understand your customers’ reactions. You can use the 7 Days FREE Trial of this Branded Shortener.

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2. WA.link

Get your own custom short link with the click of a button. It's easy to make a custom short link on WhatsApp with this online service. To do so, go the official website and click "Create Link" next to your phone number in order for it appear as an option under Custom Short Links – Premium editions also allow you construct bespoke links that begin with any letters or numbers of your choosing! This platform is very straightforward: just select which template looks best (there are several) then enter whatever text needs editing before pressing Generate Link at last.

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3. Whatso

This website helps you to create an easy link on the home screen of your browser. In order for it work correctly in WhatsApp's system all that is needed from us is our phone numbers and country codes which will get linked together automatically when generating the code- just remember not to include any spaces between these pieces of information or else there might be confusion later down road because what was entered before won't appear right away after clicking "Get Link."

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4. Join Chat

This website is a one-stop shop for generating WhatsApp communication links. Your consumers can quickly connect with you on the app using these short links, and they allow them to do so without having their phone number or message displayed in chats decreasing anonymity! To get started simply enter your contact details into this site – including whether it should forward texts during certain hours of day (which could lead towards greater customer engagement).

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5. Vepaar

In Vepaar (formerly WhatsHash), enter the page right away and scroll down to generate the short link. You must first choose your country and then enter your WhatsApp phone number from the drop-down box. In the next text area, type the default message associated with the link. When a customer clicks the short link to contact you on the WhatsApp platform, this message shows. Finally, press the 'Get Link' button to generate a secure WhatsApp short link for your online marketing campaign.

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How To Get Your WhatsApp Link Shortener With RetargetKit?

RetargetKit is a well-known retargeting tool that includes features such as Lead Generation, Link Shortener, Curated Page, Call To Action, Bio-Link, and many others. Many URL shorteners are available to assist you in promoting your business swiftly and easily. RetargetKit, on the other hand, performs admirably and never disappoints!

Step 1: Register for an account

Sign up for RetargetKit and create an account. You'll be taken to the campaign's landing page.

Step 2: Create Your Campaign

Your campaign type is set to 'shortener' by default. All you have to do now is give your campaign a name and check the box next to 'Do you require a custom domain?' You must enable 'Do you need retargeting pixels?' to enable tracking, but you can avoid it if you like. Then press the 'NEXT' button.

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Step 3: Create a Custom Domain

To add your custom domain to RetargetKit, click the 'Create A New Custom Domain' button. You will be sent to a different page. Fill in the placeholders by clicking 'ADD CUSTOM DOMAIN.' If you get stuck at any point, use the Help Docs. Save both the domain name and the campaign now.

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Step 4: Make a quick link

Create a new link under the campaign now. To make a short connection, click the 'NEW RETARGET LINK' button. Here, Press the DROP DOWN ARROW button and select “WhatsApp” Icon. As the destination URL, enter the URL of the page you want to show your audience. This URL can be customized. For brand exposure, use your own domain. Save the new link to your computer.

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Step 5: Share The Short URL

Now you can send the link to your audience. Anyone who opens the link will be tracked. You can share this link via a blog post, email marketing, Facebook posting, and other social media channels.

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Step 6: Analytics

RetargetKit analytics allows you to keep track of each and every link. Starting with the number of links you've made, the number of clicks you've had, the conversion rate, the countries that have visited your link, and so on. You can also enter the amount you pay for each ad, and RetargetKit will tell you how much money you made from each one. This will assist you in determining how much money you should spend following your social media advertisements.

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Final Words

If you're using the WhatsApp Business app and want to make it easier for your customers to start a chat with you, then check out our service RetargetKit. We provide shortened links that are automatically generated by us so there's no need to create them yourself- just sign up!

Plus, these links will boost your conversion rate since they are easy for people who have never used WhatsApp before or aren't familiar with how this messaging app works. When someone clicks on one of the short URLs we generate for you, their browser should open right into a conversation window in WhatsApp without any other steps required from them!

Want more information? Visit www.retargetkit.com now.

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How to Create and Automatically Update a Curated Page using RetargetKit? https://retargetkit.com/how-to-create-and-automatically-update-curated-page/ https://retargetkit.com/how-to-create-and-automatically-update-curated-page/#comments Tue, 16 Nov 2021 14:14:08 +0000 https://retargetkit.com/how-to-create-and-automatically-update-curated-page/ The world of content marketing is getting more and more competitive. You need to be unique in order to stand out from the crowd. You also need to market your content well so you won’t miss out on the opportunity to grow and increase your exposure.

This is where the Curated Page comes in. It lets marketers create custom-tailored content that attracts their target market. A Curated Page is a page wherein you can choose, collect, and organize all your content from different sources, then present them on a single page so that your audience can easily view and access them. It has become increasingly popular as a content marketing strategy because of its convenience.

But what exactly is a Curated Page and why is it important to include in your content marketing strategy?

What is a Curated Page?

A Curated Page is a website that focuses on providing only the best content for its visitors. It can also be referred to as a high-quality website since it is designed to deliver the best experience for the audience. It works like a bookmark feature on your browser where you can save a bunch of links in one folder. Usually, it is used as a landing page for a website as a technique to promote content such as blogs, videos, eBooks, email newsletters, podcasts, infographics, etc. This can also be used as a venue for others to share their works.

Through your Curated Page, you can showcase any type of content from a variety of sources on one page to your audience. So when they click the URL of the page, they would feel as if they entered a museum of the web. It has no navigation menu so they can explore a complete collection of your content easily.

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Why is a Curated Page Great for Sharing Links?

The idea behind a Curated Page is that you can use it to share links with ease. Sharing links is an effective way to promote your content as well as help you drive more traffic. However, it can be a time-consuming task to do especially if your content is posted on different platforms. With a Curated Page, you just need to share one single URL to direct the visitors to your page full of content and with much information. It is useful that you can create consistency throughout your content, set up informative topic pages for your community, and provide an organized way to present to your audience.

Moreover, a Curated Page is great for sharing links because you can share multiple links in the form of a link preview card that includes the Open Graph Title, Image, and Description. It is a much more professional, presentable, and pleasing format rather than sending a link as a link. You can use this type of page as a guide for your website or blog as well. It is more effective since all the information needed is in one place. People will be able to find what they want quickly and easily because the content is already arranged in a way that is easy for them to access.

In addition, your Curated Page can help you influence your target market with different ideas and recommendations. You just need to use the right keywords when writing the titles of each post so your audience will know exactly which content is suitable for their purpose or interest.

What is Deep Linking and Why Do You Want to Use Deep Links?

Deep-linking is a term used to describe a form of page-level hyperlinking that can be used to create a large set of rich, deep, and intuitive links that can be easily navigated from a single page without leaving that page. It enables the ability to link a website directly to an app on a device without going through the website’s homepage. For example, when you click the URL of a YouTube video, instead of directing you to the website, it opens up the application so you can watch the video seamlessly. Through deep-linking, you can make the navigation smoother and more user-friendly by bringing users directly to their destination without needing any other actions.

If your main goal is to increase your search ranking or traffic, then you may want to use deep links. You can get value from it because users will have a more direct interface to your website. This means that you increase the number of visitors who can find and convert into buyers, thus increasing revenue. In addition, pages with greater content relevance are able to rank higher in search engines because search results for keywords become stronger from deeper links.

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RetargetKit API Update

With RetargetKit API update, you can add meta title, description, and image link when you create your short link using API. Plus, you can create a deep link using an API as well as automatically add a new link.

How to Create a Curated Page Using RetargetKit?

RetargetKit is a great tool that allows you to create a curated page by just inserting the URL of the content you want to include on your page. Below is the step-by-step guide.

1. Create an account at RetargetKit.

2. You will be redirected to the Campaign page.

3. Then, click on + New Campaign.

Curated-Page

4. Provide the Campaign Name on the box. Then, select the Curated Page for the Campaign Type. Click on the Save Campaign button.

Curated-Page

5. Click on Next.

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6. Under the Content, you need to enter your curated page slug. You need to provide a title and a description of your curated page.

Curated-Page

7. You can upload a photo for the Header Background Image. For the Button Text, you can insert a CTA just as shown in the photo below and paste a link. Choose between Masonry and Fixed Size for the Layout Type. Select a number as well of how many links you want to appear per page. Then, select one among the available choices for the Order By.

Select between ASC and DESC for the Order. You may want to put the Custom Script on the box provided. Click the Save Campaign to save all the information you entered.

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8. Next, click on Style. Here, you can change the Title Color, Description Color, Header Background Color, and the Header Background Color Opacity. Once done changing, click on the button below to Save your Campaign.

Curated-Page

9. Your campaign is now ready for storing links. To copy the curated page link of your newly created campaign, go back to the Campaign page. Click on the button for Copy Curated Page Link.

Curated-Page

How to Create Short Links from YouTube Using RetargetKit?

RetargetKit also allows you to shorten your links and create deep links at the same time. In this example, I’m going to be showing you how to create shortened deep links for YouTube videos. I will also show you how to automate this process of having new YouTube videos to be automatically shortened, deep-linked, and added to your Curated page.

Below is the step-by-step tutorial.

1. Log in to your RetargetKit account.

2. Once logged in, you will be redirected to the Campaign page. Click on + New Campaign.

Curated-Page

3. Create your Campaign by providing a Campaign Name. For the Campaign Type, select Shortener. Then, click on the Save Campaign button.

Curated-Page

4. Click on + New Retarget Link.

Curated-Page

5. On the pop-up form that appears, choose Link for the Destination URL. Then, enter the URL that you want to be shortened inside the box. Enter your custom slug as well on the box under the Short URL.

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6. Click on Advanced Options and turn on the toggle buttons for Enable Deep Link. You can also turn on the toggle buttons for others.

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7. Click on Meta Information. Here, you can provide a Meta Title, Meta Description, and insert the URL for the Image. Once done, click on the Save button to complete the finish.

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How to Create this Automation?

You can easily do so with Zapier, Integromat, Pabbly Connect, or Integrately. In this example, I will show you how to do this in Pabbly Connect

Pabbly Connect is a platform that allows its users to connect different apps together and do the automation. It also enables users to create automation in deep linking from YouTube channel to RetargetKit Curated Page. Below is the step-by-step guide.

1. Create an account in Pabbly Connect.

2. In order for Pabbly Connect to pull out all your information from your YouTube channel, you need to connect your YouTube account to Pabbly Connect first.

3. Then, you need to connect your RetargetKit account to Pabbly Connect to create short links and enable deep linking.

4. After that, once logged in, look for Pabbly Connect. Then, click on Access Now to redirect you to a new page.

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5. Then, inside that page, click on Create Workflow that can be found in the upper right corner of your screen.

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6. Then, on the pop-up window that appears, provide a name for your workflow. Once done, click on Create.

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7. On the first flow of your workflow, you need to select YouTube as your first application. You can either look for it manually or use the search bar.

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8. For the Trigger Event, choose New Video in Channel.

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9. Then, click on Connect.

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10. Afterward, you need to provide your Channel ID (website). Then, enable the Simple Response by clicking the toggle button beside it. Then, you can click on either Save & Send Test Request or Save buttons. Please note, however, that when you choose to click the button for Save & Send Test Request, the values you filled above will be saved and the data will be sent to the selected app for processing. A response will only be received back once the processing is completed.

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11. To start your second flow, you need to choose RetargetKit for the application. Again, you can use the search bar to look for it.

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12. Select Create a Short Link for the Action Event.

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13. Click on Connect.

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14. Click on the arrow down to select your Workspace, Campaign, and Destination URL. Please note that in order to pull out the information for the Campaign and Destination URL, these two should be pre-set up on your RetargetKit account.

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15. Then, click on each search bar to select your Meta Title, Meta Description, and Meta Image. Once done, choose True to enable deep linking. For the Deep Link Type, select YouTube.

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16. Turn on the toggle button to activate the Simple Response. Again, you can choose to click the button for Save & Send Test Request or Save.

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17. For your final flow, choose the API for the application.

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18. Choose Custom Request for the Action Event. For the Method, select POST. Then, enter the text or map data for the API Endpoint URL.

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19. Next, select JSON for the Payload Type. Choose No for the Wrap Request In Array. Choose No Auth for the Authentication. Then, fill out the box under Data by entering the text or map data. You can also fill this out by inserting the data for the previous step.

Finally, turn on the toggle button for Simple Response. Then, you can either click the button for Save & Request Test Request or Save.

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20. When you are able to set up everything, your workflow should consist of three flows for 1) YouTube 2) RetargetKit and 3) API by Pabbly. So every time you upload a new video on your YouTube channel, RetargetKit will automatically create a new card on your Curated Page.

Final Thought

The Curated Page has become extremely popular because of its versatility. It is now considered as one of the efficient and effective ways to market relevant content on social media platforms such as Facebook, Google+, Pinterest, and Twitter. Since the content posted on your page is handpicked, they are relevant at all times and give value specifically to your target audience. Overall, it provides visitors with an experience that will keep them interested and leave a favorable impression.

Additionally, it is ideal for sharing links because it allows you to have a clean and organized area to share links. It is easy to use and people do not have to scroll through your site for hours on end or navigate mounds of links. You can create sections with specific categories so you can gain more followers and optimize more traffic onto your page.

About Author

Henry Hoe is a multiple seven-figure eCommerce business owner with years of experience selling on WooCommerce, Amazon, Qoo10, Lazada, Shopee, and eBay. He specializes in SEO and email marketing as well as business automation. He started DecisiveMarketer to help striving business owners build their careers and refine their digital marketing plans without missteps that come with doing it alone.

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Benefits Of Social Media Marketing and Strategies | Update 2022 https://retargetkit.com/benefits-of-social-media-marketing/ https://retargetkit.com/benefits-of-social-media-marketing/#respond Tue, 05 Oct 2021 06:04:11 +0000 https://retargetkit.com/benefits-of-social-media-marketing/ Do you know, Retargeted customers are three times more likely to click on your Ad than people who haven’t interacted with your business before (Source: Invesp). The benefits of social media marketing are much more than just recent trends. The power in this form of branding has been around since the beginning, and it still pays off today! You can increase your business’s reach with little cost if you put some time into learning how best practice operates on these platforms- so many businesses big AND small choose them as their go to for strong growth because there is no other way possible without having an extensive knowledge base already built up from trial.

The best way to get a handle on social media marketing is by making use of the many strategies that are out there. From posting regular content, running ads and even using Facebook Live you can create an engaging strategy for your business with this powerful tool in our arsenal!

Benefits of Social Media Marketing

If you treat social media like a modern marketing policy, then it will be the mistake for your business. You might get some benefits from using this platform but there are also many risks involved in doing so which can prove costly if misused or monitored incorrectly.

If treated equally with other types of advertising such as TV commercials and print ads-social Media Marketing may perform relatively worse than others because people don’t shop based on content they see online alone; instead their preferences depend heavily upon where/when searches take place.

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Image Source: Unsplash

1. Building Brand Awareness

Engagement is the key to success on social media. It doesn’t matter if you have 10 followers or 1 million – what matters most of all are interactions! The more people who see your posts and share them with their friends, the higher chance there will be that someone sees it *and* likes/follows back (reactions count too!). So go ahead; post away because this could very easily turn into one big chain reaction where everything improves by leaps’ bounds due simply based upon TO THE INTERACTIONS!!!!

2. Increasing Inbound Traffic

The social media landscape is changing rapidly, and as a business owner you need to be present on all of these platforms. If not for potential customers reaching outbound traffic from your website or blog posts attracting new followers in their networks; then what chance do we have against hyper-targeted advertising campaigns? As part an effective marketing strategy it’s essential that we expect the reachable audience beyond our regular customer circle will also engage with us via these channels – so make sure they know about upcoming products/services etc., through staying active within each network!

3. Search Engine Rankings

Why should you care about search engine rankings? As a business owner, it’s important to be aware of how Google ranks websites. To reach higher page ranks with better SEO (search engine optimization), social media does not play any direct role in attaining those heights – but there have been cases where owners who used this strategy noticed an improvement on their own site ranking positions! You need quality content related specifically towards targeted keywords and expect more ‘likes’ or shares from followers which will attract industry influencer attention too; all these things help increase your rank as well if done correctly by following good online practices such.

4. Higher Conversion Rates

Your social media presence is crucial for conversion. Your blog post or video can help attract viewers to your website and get high traffic as well! Online interactions increase engagement which means that people will be more likely share content from you, comment on it – even like what they see in order build trust with potential customers who may buy their product through one of these channels. The tone should remain engaging yet conversational because consumers want companies who care about them.

5. Better Customer Satisfaction

Humanizing your company can be done by making sure that you are engaging with customers on social media. When someone comments, they want to feel like their needs matter and will receive a personal response from the business owner which shows consideration for what is important in life. If one does this it creates an enjoyable atmosphere where people enjoy being able help out others when needed because there was no hassle of going through long lists or filling forms out; all while maintaining professionalism at hand during times where needed!

6. Promoting Your Products and Services

With your social media presence, you will be able to reach more and different people. As there is an interaction between us -the company-and our target audience; The customers get acquainted with what we offer which ultimately increases sales!

7. Keeps Customers Up-to-Date

With the help of social media, you can keep your customers engaged and informed. announce new products or events right away to draw their attention as soon as they hear about it – this will make them excited for what’s coming up next!

8. Improves Brand Loyalty

To have repeat or loyal customers, you must ensure customer satisfaction by engaging with them regularly on social media. This will help build a bond between the two of us! The millennial generation is known for being very brand-loyal and most of those people interact through Facebook posts – meaning that if your business wants to reach this type of generation then it’s important not just promote via traditional advertising channels but also use innovative methods such as blogging platforms where consumers can communicate directly with Brands.

9. Helps Your Cause Go Viral

One of the most popular uses for social media is to promote ads and get them noticed. Even if your ad doesn’t go viral, it will at least receive some attention from people who saw it shared on their favorite platform!
Maintaining quality while achieving an impact has been proven time after again as one benefit that can come with this type advertising strategy – no matter how big or small its reach may be.

10. More Brand Authority

The best way to make customers happy and loyal is by providing them with great service. This can be done on social media platforms like Facebook or Instagram where your business’ reputation depends entirely upon the quality posts that you share across these sites – just as it does for any other brand out there! The more satisfied clients feel about what they see from us, then sooner than later will want everyone else in their friend circles knowing who provides such amazing products/services too so let’s keep up this great work together.

11. Cost-Effectiveness

There’s a lot of buzz these days about social media marketing and how it can be used as an effective cost-effective advertising strategy. But before you dive into the deep end, make sure that your small business is ready for what lies ahead by establishing yourself with some traditional outbound tactics such building up good relationships within communities where potential customers may hangout like LinkedIn or Twitter – this will help when promoting products on platforms where there isn’t necessarily space dedicated just toward doing so (example: Fit Small Business). Once those first few steps have been taken successfully then consider adopting new software which helps automate tasks involved in running.

12. Gain Marketplace Insights

Social media marketing has many advantages, but one of the most important is that it allows you to monitor consumer needs and interests. This can be used for complementary research by looking at what people are interested in on your own website or through other channels like social networks where they spend time browsing around freely before coming back here!

13. Leadership

Social media campaigns are an excellent way to show your expertise and gain leadership in the field. The content you post on social networks can be insightful or funny, depending on what’s best for branding purposes! Your online networking tools will evaluate all of this work so make sure it meets their standards before posting anything new – after all we want more followers.

Using these platforms together with traditional marketing methods creates bonding between yourself as well as potential clients who may follow/ Trust us because they know exactly how much time went into creating each piece sent out via various channels including email news letters blog posts etc.

RetargetKit is an awesome tool that will help you promote your products and services to new audiences. It’s specifically designed for lead generation on social media, which means it can be used in tandem with retention planner software!

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Strategies to avail the Benefits of Social Media Marketing

To reap the benefits of social media marketing, you need to know the strategies first. Social media marketing is one of the most effective ways to reach your target audience and get them engaged with what you have. This can lead not only towards increased sales, but also better customer service for customers who are constantly linked in from their mobile devices or desktop computer at home/office!

The benefits far exceed any drawbacks associated with social-media campaigns – so don’t wait another minute before taking advantage; follow these strategies today:

1. Profile setting

You have to create your profiles on social media platforms that you prefer for social media marketing. So include selected keywords, use specific logos, images, etc., to create a profile.

Some of the famous platforms are:

  • Facebook business page
  • LinkedIn Company Page
  • Pinterest business account
  • Snapchat account
  • Instagram business account
  • YouTube channel
  • Twitter business account

One of the most important aspects in any marketing strategy is having clear goals. A good way to set these SMART – specific, measurable and time bound would be by making them relevant for your audience’s needs as well!

To truly understand your customers and their needs, it’s important that you know who they are. The more information about them which can be gathered during the research process leading up-to creating content for social media marketing is invaluable in determining what will work best with each individual group or person.

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2. Tracking metrics

The total number of likes and followers you have can be a great way to measure your success with Facebook advertisements. It’s also important not just in terms on conversion rates, clicks or engagement – cost per click (CPC) is one popular metric that businesses use when they’re deciding how best spend their advertising budget!

3. Data Collection

Identifying your audience and understanding how they behave on social media is an important part of creating a successful strategy. This can be done through analysis that provides information about their identity, living place as well as way they interact with you brand; this will help determine attainable goals for reaching the target demographic!

4. Social listening

With the help of social media management tools, you can keep a tab on what people are talking about and how they feel regarding your competitors. You will also be able to find out which keywords or company names might work best for promoting yourself as well as other insights into these individuals that could give an edge in any marketing campaign!

5. Knowing your competitor

Whether you’re a small business owner or large corporation, it’s crucial to stay on top of your competition. You can do this by following their social media activities and conducting an analysis with what they post about!

How To Use RetargetKit To Gain Benefits of Social Media Marketing

As a business owner, you know that social media can be a powerful marketing tool. But what if you could take your social media marketing to the next level? With RetargetKit, you can.

RetargetKit is a powerful social media marketing tool that allows you to retarget your audience across all major social media platforms. That means you can reach people who have already shown an interest in your products or services, and who are more likely to convert into customers or clients.

26% of customers will return to a site through retargeting. (Source: Invesp)

In addition to reaching a larger audience, RetargetKit also allows you to customize your campaigns for maximum impact. You can target specific demographics, interests, and even locations. Plus, with our easy-to-use interface, you can create and manage your campaigns with ease.

So if you’re looking to take your social media marketing to the next level, look no further than RetargetKit. With our powerful tool, you can reach more people, customize your campaigns, and drive better results.

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Final Words

You can’t afford to ignore social media marketing anymore. The benefits are beyond description, and RetargetKit has all of the tools you need for success! Use our strategies today so that your business will be ahead in this changing landscape tomorrow too.

RetargetKit allows you to get the most out of your social media marketing campaigns by providing an array of tools that will help extend and enhance every aspect. From content creation through storytelling, these are just some strategies for getting started on this journey into virtual territory! So sign up right away to experience the best of retargeting!

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What Is Deep Linking And How to Create Deep Link for YouTube Video https://retargetkit.com/what-is-deep-linking/ https://retargetkit.com/what-is-deep-linking/#respond Fri, 17 Sep 2021 17:56:50 +0000 https://retargetkit.com/what-is-deep-linking/ In recent years deep linking has become one of the hottest topics. Many startups have geared up by using and developing innovative deep links. Their target is to attain ‘the deep linking standard’. And in line with it, they are doing their best to improve and discover deep linking. Before diving in, you must know what is deep linking.

Deep linking is a powerful technology, having a significant association with digital marketing. With the help of deep links, the users directly reach an app content, bypassing a website or a store.

Your task becomes easier when you directly land to the page or apps by clicking URL once. You can be benefited in many ways by using deep linking for any App like company App, social network App, including YouTube App.

What Is Deep Linking?

You have already got a brief idea about what is deep linking. It is nothing but the use of a hyperlink. The deep link makes a connection with any particular links of indexed web content that you can search easily on a website. For example, the URL of the Facebook app is fb://, but a direct landing on Wikipedia’s profile in the Facebook app is possible with the link fb://profile/33138223345.

So the functions of deep links are to specify a custom URL team or an intent URL that allows you to open the previously installed app directly. The deep-linking concept is not a new one. It was 2006 when people got acquainted with it for the first time.

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Differences Between Universal Links And Deep links

People often get confused with the term "Deep-link" with another term "Universal links". But some differences are there. If you know what is deep linking and what is a universal link, the differences will become crystal clear to you. Noticeable differences are:

  1. Universal links are more performing than deep links.
  2. Universal links don't redirect their users to any particular app content, but deep links do so.
  3. Moreover, universal links use URLs but deep links use a URI scheme
  4. Universal links contain a bunch of web pages, but deep links deal with specific pages or content
  5. Universal Links can be broken and disabled, hence they are less secured than deep links.
  6. To get the best out of universal links, app installation and download on the device are a must. In the case of a deep link, you can benefit from it without installing the app. Just redirect your users through any one of the browsers like Google, Firefox, etc.
  7. Universal link is the way by which Apple launches apps on their system. They aimed at adapting deep linking to their device. They applied such links since the iOS 9 Version as a replacement for normal deep links.
  8. Direct or deep linking to files needs to be downloaded and hosted by a third party or non-participating party. It has given birth to some controversies regarding copyright issues. No such problems are associated with universal links.
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Importance of Deep Linking

In digital marketing, deep links play a key role. There are some findings from in-depth research about what is deep linking. It is a link providing an app with a new space and giving the users a unique experience. In addition, deep links help marketing get empowered, and data collectors receive an overall view of clicks.

Most importantly, it enhances the possibilities of monetization. It gives a good vibe to a marketing plan, whether on mobile platforms or desktops. It has brought about a revolutionary change in users’ browsing experience.

Deep links’ future depends on the way of its use by the users. There will be so many new ways to discover innovative deep links for existing apps. It will give you an experience of new apps with the help of services and content that can be deep linkable. It will result in more intelligence transfer across the links.

But mind that it won’t change the world overnight. It depends on the method of its use to make a connection among the webs. Take every action keeping in mind what is deep linking and how it works.

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Influences of YouTube App on Digital Marketing Plan

YouTube, a Google-owned American social media platform, influences the digital market to a great extent. One billion monthly users visit YouTube, the second most visited website. Visitors spend one billion hours per day viewing videos. In 2020, the number of active users was approximately 1.78 billion.

The YouTube format has undergone some significant changes in current years. Nowadays, vlogging on YouTube has attained much popularity. Besides, you can Easily do live streams and preserve your video content by making a playlist. Almost everyone wishes to be a vlogger. In the prevailing COVID pandemic, the role of YouTube in conveying messages and marketing campaigns is outstanding.

The data relating to users contribute to your new marketing campaigns. They are as follows:

  1. Operating system used
  2. Language
  3. Origin
  4. Device used
  5. Clicks/Visits
  6. Browser
  7. Any QR Code scanned

You should know the event, triggering conversion most. Then you will concentrate on another element to have an increase in your product sale. Look for the best way to redirect the users to your YouTube videos. It has opened a door of earning before you.

You can gain more views with higher monetization by –

  1. Gaining visibility
  2. Improving Lead Generation or conversions
  3. Attaining trustworthiness in other fields.
  4. Being popular on YouTube
  5. Collecting traffic on other social networks
  6. Pushing people to visit your website through interaction
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What To Do If YouTube App Is Not Installed?

If the YouTube app is not installed, you should create an option for alternative landing pages. Thus you will be a gainer of YouTube video content without the app installation. Follow any one of the steps as stated below:

  1. Redirecting viewers to the YouTube video through any browser like Google, Firefox, etc. This option is not available in Mobile App.
  2. Or redirect the users to the App Store / Play Store. It will allow them to download the YouTube App
  3. Or redirect valued viewers to your chosen custom page
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Importance of Creating Deep Link for YouTube App

The influencers, any famous brand, agency, or individual marketer can easily derive the benefits to a great extent out of YouTube. They just need to have a clear idea about what is deep linking. The best way to ensure the online wandering of users within your video content is to create a deep link to YouTube.

Using a Deep Link to YouTube, you can easily share your YouTube videos to any device. You just need a simple click to redirect your users to the YouTube App. And without any other click, interaction with the videos becomes possible.

Your deep links get personalized. And the brand within the domain plays a pivotal role in doing so. Not only that, it makes your viewers understand that the content belongs to you. You can select the Open Graph settings to save your Deep Link to YouTube.

So if you aim at having a robust growth of your digital marketing, you have to create a deep link to YouTube. Because it :

  1. Provides us with tools to manage traffic
  2. Advances social media marketing campaigns
  3. Gives a better user experience
  4. Increases customer engagement question
  5. Requires a single click to move your viewers to your app
  6. Helps easily track all the events
  7. Enabling visitors to navigate with more efficiency quickness

So to bring success to your doorstep, you must know how to create a deep link to YouTube.

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How to Create Deep Link for YouTube App with RetargetKit- a Complete Guideline

So many retargeting software is available to display different company ads. The target groups are the previous visitors to that particular website. Cookie-based retargeting tools are included on the website of a company.

With the help of pixels, track the website visitors. The cookies don't make any variation in users’ experience or the performance of that site.

RetargetKit is one of the most used retargeting software. It has attained worldwide acceptance. The software includes versatile services like lead generation, bio link, curated page, branded shortener, call-to-action, custom widgets, and so on. This digital marketing tool can be treated as a one-stop solution. It is excellent assistance in creating a deep link for the YouTube app.

Using RetargetKit takes just a few clicks to create your Deep Link to YouTube. You are to follow some steps as stated below:

Step 1: Creating Free Account

Click on the RetargetKit account and have your own account free of cost. It will redirect you to the intended page. Start creating your campaign.

Step 2: Creating Shortener Campaign

You are to choose a campaign name to fill up the company name option. Then choose the campaign type from the options. Select the option ‘shortener’. Press ‘next’ to advance. Now you come across two questions that are optional. You may answer them or skip them.

The questions are:

  1. Do you need a custom Domain?
    Ans: If yes, write down the Domain Name and click Next to proceed. It is up to you to use your own domain name or rgkit.co.
  2. Do you need retargeting pixels?
    Ans: If yes, add a Retargeting Pixel Name. It will help you to have track of your retargeting pixels.
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Step 3: Creating Short Link

In this stage, you are to generate a new link by clicking ‘New Retarget Link’. Select a video to be shared on your YouTube channel. Copy the URL, whatever the length of it is. RetargetKit is here to shorten the URL. You are allowed to use your own domain if you want. Select ‘YouTube’ from the drop down for enabling deep link. Now you are all set to get a short link. Save it for further use.

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Step 4: Sharing the Link

Determine your target audiences. They may be digital marketers, email marketers, YouTube marketers, Instagram marketers, or Lead collectors. Try to reach them by sharing the newly generated link through any social media platforms like Facebook or blog posts, emails etc.

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Step 5: Analytics

You are able to check the URL-related analytics with the help of a new deep link. As an outcome of RetargetKit analytics, You will have a more detailed view of necessary information related to the viewers of your account.

It won’t be tiresome for you to track all the links, including the total number of your created links, received clicks, rate of conversion, countries’ names from which people are visiting your link, etc. There will be a record of your total expenditure and received revenue against it. The calculation will be done by RetargetKit. It determines your next step regarding the expense for future ads.

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Why use RetargetKit to Create a Deep Link for YouTube?

Trustworthiness is very important in Digital Marketing. Consumers’ feelings of security must be ensured. A branded link can only do so. It helps increase the CTR or Click Through Rate of your links by more than 34%. Initiating careful steps, you can be a gainer. Using RetargetKit, you can easily prevent your links from being banned or penalized. Your links will remain safe on social networks during the campaigns of your advertising. Benefits of RetargetKit at a glance:

  1. Enhancing the visibility of your brand
  2. Provides branded and customized deep links
  3. Helps gain more link trust
  4. Improves the appearance of the link
  5. Undoubtedly promotes your brand
  6. Tracking click rates
  7. Help get rid of other company brand name
  8. Helps get relief from long numbering slugs

So offer your audience valuable content. It will support you to gain visibility and credibility. In the meantime, you will be able to analyze which data is really important in browsing. You can get the desired number of followers for interacting with you on your YouTube video.

Just copy and paste your Tracking Link. Gradually, you will have the viewers as your subscribers. Simultaneously you will be enriched with so many likes, comments, and shares. It results in a positive growth of your content.

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Final Words

The number of YouTube users is on the rise, especially within the last two years. By creating deep links for YouTube apps and branding them, you can upgrade your visibility and link trust. You have already learned what is deep linking and how to create a deep link for the YouTube app.

Now it is time to avail yourself of the offered service of RetargetKit and opt for easy implementation of your marketing plan. You can have access to Try Free for 7 Days. Your advertisements or campaigns by using the retargeting software must give you a fantastic experience.

RetargetKit is there to retarget the viewers who have visited one of your shared links at least once. The ultimate result is incredible. And it is obviously an outcome of your tireless effort to give the audience and subscribers a memorable experience.

Eager to retarget the one-time viewers? Get started with RetargetKit now.

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Brand Marketing: How To Promote Your Brand With URL Shortener https://retargetkit.com/brand-marketing/ https://retargetkit.com/brand-marketing/#respond Mon, 05 Jul 2021 05:09:22 +0000 https://retargetkit.com/brand-marketing/ Brand marketing is a strategy that promotes a company's brand, developing its core identity to leverage the most interaction with consumers. Brand marketing is only possible when a company has integrated its brand into everything from a logo to individual products. This article will cover the basics of branding, why brand marketing is important, how URL shorteners can help you in brand marketing, and how can you promote your brand using a URL shortener.

What Is A Brand?

Branding has changed significantly in the last 20 years. Traditionally, branding refers to putting a label on products and company assets to indicate that they belong to your specific brand. Today brands have evolved into dynamic entities instead of just desiring recognition from logos and names alone as they once did before.

A successful company's branding efforts are more than just selling products; it also must strive to build relationships with its customer through marketing campaigns. This emphasizes authenticity and transparency to stay relevant amid ever-changing trends.

A great example of this would be what we've seen from Starbucks over the past few years. First launching exclusive items like Unicorn Frappuccinos garnered attention while getting people into stores where baristas could engage them directly.

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A brand is what makes you unique

What Is Brand Marketing?

Brand marketing is a unique way to connect with your audience and potential customers. It creates identity, values, personality in addition to promoting a product or service. In this process of communication through brand marketing, it's important to understand what your customer wants/needs from you so that they can enjoy their experience full-heartedly.

Brand marketing is not only about putting your logo and business name in as many places as possible. Branding involves more than just the brand itself. It also includes building a company culture that aligns with the goals of your customers. A well-done branding campaign will help create an emotional connection between you and your customer to relate personally.

The power that comes with having an iconic brand cannot be overlooked when discussing marketing strategies for business success. Many companies have mastered this skill to grow their revenues over time through careful consideration. This includes how they present themselves, what type of products or services they offer while remaining competitive in today's world marketplace.

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Brand marketing

Difference Between Branding And Marketing

Marketing and branding are often confused with one another, but they're not the same. Marketing is how you make sure your company’s name or product appears in front of a customer. On the other hand, branding helps customers understand who we are as a business so that our products can appeal to them on an emotional level. And the connection between branding and marketing will help to create loyal customers!

Marketing works as a business-generating toolkit and branding helps you to reach out to your target audience. In marketing strategy, branding always comes first. You will never succeed in marketing unless you complete branding.

People think design is just about visuals. But it’s also a set of rules and guidelines for communications that help you define your brand personality! For example, if boldness resonates with our values then we would choose bright colors and punchy copies to convey this message. We want people to know where they can find us when scanning through their inbox or browsing websites; so choosing conservative colors as well as more sophisticated fonts are effective marketing strategies for any company trying to be timeless yet traditional.

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Branding will help you in marketing your product

When Does Brand Marketing Get Most Successful?

Marketing your brand for the long game is one of the most important aspects. Your goal may be to create repeat buyers or connect with buyers making large, expensive purchases like vehicles. This works best if you're trying to establish recognition and ignite an emotional feeling about your business that lasts forever!

As an example, KFC customers know what they are buying every time as they are familiar with the ultimate never changing taste of KFC chicken. And with their ‘It’s Finger Lickin’ Good’ slogan, they promise to the audience whenever you try KFC chicken you will get the best and same taste every time. This brand marketing strategy makes KFC one of the most trusted fast-food brands around the globe.

When it comes to brand marketing, the more you know now about how your company will grow and what strategies are needed for future campaigns, the easier things become in the days ahead. What’s best is that investing time and effort into a solid strategy means there won't be any hiccups when executing those same strategies later on down the line.

Five Steps To Develop A Brand Marketing Strategy

Brand marketing isn’t booked or blocked for industry giants like Nike, Apple, and McDonald’s. Any brand of any size, can pull it off by nailing five simple steps.

1. Know Your Goal

The idea behind a brand is to have an identity that can be recognized and differentiated from others. However, for brand marketing, your company or product needs to know who your audience is, what they want, how it makes them feel, and why people would trust you with it. This way you will understand the challenges ahead of designing their visual aspect. It also includes choosing colors palette, typography, imagery etc. if not already set in stone by someone else. These little things will help you in brand marketing. The more you get in details the better your brand marketing will be.

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Before you start your journey, you need to set your goal. Decide where do you want to take your brand and at what level you want to see your company.

2. Research Your Target Market

Who are your customers? Use customer personas to find out. A comprehensive picture of your perfect purchaser, a customer persona will help you create an emotional connection with the audience. For example: if you're selling small bicycles, then your targeted audience would be kids of 15-25 year old students looking for their first ride. When crafting a customer persona ask yourself questions such as "How old is this person?" and "What do they do every day?". The more detailed your gather the better your brand marketing will be!

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The packaging of ‘think’ chocolate defines it as a high protein bar to give you energy right when you need it.

3. Connect Story To Product

When it comes to brand marketing, companies telling their customers about what they have and why that makes them better than everyone else leaves people uninterested. The best way to tell a compelling story is by creating something engaging. Like an author might do in a novel or movie script: make sure you have characters who are dynamic enough for readers/viewers; show how those characters end up at some type of conflict where they need resolution (protagonist vs antagonist); then tie everything back together so every single detail matters–even things we don't see happening on screen!

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When you connect a story to the brand it gets more attention and trustworthy

4. Know Your Competitors

Your competitors are just as important to know about when it comes to brand marketing. Research them, figure out how your product or service is different from theirs and focus on that difference in the messaging you use for awareness purposes. For example, if they already have a reputation of being the cheapest, try emphasizing why quality matters more than price with potential customers looking at both options!

It's equally essential to get familiarized with what your competitor offers before starting any type of business interaction yourself. Take time to look into their history and see where their strengths and weaknesses lie so that you can highlight those points accordingly during outreach campaigns; when it comes down to sales promotions or partnerships. These small things will make your best way on brand marketing.

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Having an idea about your competitors will help you to overtake them quickly.

5. Build Brand Guidelines

When you understand your brand and audience, you need to think about how to connect them in your marketing. In creative branding guidelines, you’ll cover logo design, colors utilize different aspects of the business such as social media or signage; fonts for logos or captions on print materials; the tone of voice that is used across all communication channels including videos and customer service interactions will help any designers and marketers telling the best possible story about their company. This way they can deliver a consistent message with varying mediums making them resonate well with audiences.

Think creatively when crafting creative brand guidelines and visualize how you will do brand marketing. Because this section covers everything from logo design (which should be cohesive across platforms). Color choices (like red/green-blue tones are seen most often). And font selection gives the brand and identity to specify and differentiate from other brands. But font must match the brand’s sole purpose.

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Guideline build-up will help you taking the decisions. You will not lose track while marketing your product or service.

Things To Avoid In Brand Marketing Strategy

Research and planning are the keys to a strong brand marketing strategy. With so many options available, it's easy for your plan to get off-track or miss key opportunities. Avoiding these mistakes would help you in easy brand marketing.

1. Not Checking Your Competitors

Imagine having the best marketing strategy and rollout plan. You've thought of everything, but you can't seem to find any way to be unique or different from your competitor! This is a huge problem for most businesses because it's hard not only before launching an idea into the world but also after once everyone else has done something similar that we wanted our spin on.

The solution may lie in researching what others are doing beforehand so as not to fall victim to recreating their ideas instead of having yours stand out-or even worse: being recorded copying theirs entirely without realizing they have already been done first by someone else. It is better to keep an eye on your competitors before you even launch any of your brand marketing campaigns.

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Ignoring your competitors might lose you a big fortune. It is better to keep a close look over your competitors.

2. Making Variable Advertisements for brand marketing

Differentiating your brand by creating unique creative executions every time might seem like a great idea, but will ultimately confuse and complicate things for both you as the business owner and your audience while brand marketing. For example, if you own a beverage drink with celebrity endorsements on their social media channels to promote new product lines such as refreshing drinks or energy drinks then it is not wise to push an animated ad about ingredients at the same time because everyone would be getting confused between branding efforts when they're trying to recognize what company they are seeing in any given moment. This could also cost more money than necessary since there may need to be multiple departments working together depending on how many types of messages each different channel needs from marketing teams who specialize in video production versus graphic design specialists that work out collateral.

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Never use multiple concepts of advertisements. Keep the moto of your marketing same every time

3. Having Short-Term Vision

Without goals and a brand mission, your marketing strategy will not be focused or have direction. It’s important to know what you want for the long-term rather than just having short-term goals like expanding internationally, bringing new products to market, or creating a large social media presence. An example of a long-term goal could be staying in business for 100 years as an Irish whiskey company with one connection across all demographics; traditionalists who enjoy drinking whiskies that remind them of home as well as millennials looking for something unique at parties without alcohol but lots of flavors! This works like a boost in future brand marketing.

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Thinking big for the future will make your vision strong

How URL Shorteners Help in Brand Marketing

Customized URL shorteners provide a great service in case of sharing third-party links. And you can take advantage of it to redirect visitors to your own domain. The service ensures your customers are well served online, so it's important not only to understand the basics but stay up-to-date with how this tool evolves!

URL shorteners transform a long gibberish URL into one nice short polished URL. Since the URL holds a domain position, you can provide your brand name in the link to promote your brand and create brand awareness. Not only third-party links, but you can also promote your YouTube videos with your domain name. This way everyone will know more about your brand, product, and service.

Moreover, you can trigger retargeting pixels to retarget your visitors who clicked your short link and track them to remarket your product service. You can use UTM tags so that you know how successful your campaigns are and get accurate link analytics data.

Effective link management is an integral part to increase your company’s SEO rankings. URL redirection moves the SEO link power to your target URL and allows you to maintain and improve your ranking level.

Features like A/B testing, link clocking, deep-link are available on URL shortening services that help you to get potential customers in no time. And through these services, URL shorteners help you to get only those clients who are looking for your service.

Benefits of URL shorteners

There are many benefits of using a URL shortener for brand marketing purposes:

  1. Use retargeted links but don’t let your audience know about it.
  2. Use your domain name while sharing any links.
  3. Track your audience and retarget them.
  4. Creating SEO-optimized links will help you rank on search engines.
  5. Easy usage of UTM builders.
  6. Track every link you share.
  7. With link A/B testing find out which link works better.
  8. And much more…
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Use your domain name in the URL to create brand awareness

How To Promote Your Brand With RetargetKit

There are many URL shorteners available to help you promote your brand easily and quickly. But RetargetKit works up to the mark and never lets you down.

RetargetKit is a world-renowned retargeting tool that offers you the most demanding marketing features like Lead Generation, Link Shortener, Curated Page, Call To Action, Bio-Link, and so on.

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RetargetKit dashboard

Step 1: Create Free Account

Create your RetargetKit account and sign up. You will be redirected to the campaign page.

Step 2: Create Your Shortener Campaign

By default, your campaign type is selected ‘shortener’. All you need to do is name your campaign and enable ‘Do you need custom domain?’. To enable tracking you need to enable ‘Do you need retargeting pixels?’ or you can skip it if you wish. Click on the ‘NEXT’ button.

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Enable custom domain under campaign type.

Step 3: Add Custom Domain

Click on ‘Create A New Custom Domain’ to add your custom domain to RetargetKit. You will be redirected to a new page. Click on ‘ADD CUSTOM DOMAIN’ and fill up the placeholders. You can check Help Docs if you get stuck at any part. Now save the domain name and save the campaign.

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Create a domain for the first-time setup.

Step 4: Create Short Link

Now under the campaign, generate a new link. Click the ‘NEW RETARGET LINK’ button to create the short link. Use the URL of the page you want to show your audience as the destination URL. This link is customizable. Use your own domain for brand awareness. Save the new link.

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After campaign creation, create new short links

Step 5: Share The Link

Now share the link with your audience. You can share via a blog post, email marketing, Facebook posting, and other social media platforms, anyone who clicks the link will be tracked.

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Share your newly generated retargeted link

Step 6: Analytics

RetargetKit analytics helps you to track every single link. Starting from the number of links you have created, the number of clicks you received, conversion rate, countries visiting your link etc. Moreover, you can insert the amount you are spending on each ad and RetargetKit will tell you the revenue you got back from each ad. This will help you to calculate how much money you should spend after your social media ads.

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Get the complete analytics of all of your shared links in details

Why Promote Your Brand With RetargetKit

Branded images create a feeling of security and trust in consumers. By taking careful steps to devise your own strategy, you can help foster an identity for your company that will pave the way to success over time. RetargetKit is one good way to promote your brand as it helps you:

  1. Though you will share tracking short links, people will only see your brand name in the URL section. This increases brand awareness.
  2. Collect verified emails for email marketing purposes.
  3. Promote your brand on Instagram via link in bio.
  4. Analyze your link sharing and tell you the exact conversion rate.
  5. Tells you the calculation of Monthly Recurring Revenue (MRR) and spent ads cost.
  6. Help you to reach out to maximum audience of your targeted niche.
  7. You can track and remarket your brand products to them easily.
  8. You can retarget them once who visited your site or sharing links.
  9. As RetargetKit supports 12+ integration, you can share links on those platforms with just one click.
  10. You can even work in teams.
  11. And much more…

Final Words

Now that you’ve read about the five steps to develop a brand marketing strategy, it’s time to put your plan into action. Promote your brand with RetargetKit and get started today!

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Vanity URL: Create Short Links Using Your Own Domain https://retargetkit.com/vanity-url/ https://retargetkit.com/vanity-url/#comments Wed, 09 Jun 2021 11:14:24 +0000 https://retargetkit.com/vanity-url-2/ Vanity URL is a great way to promote your company's branding. And you create an easily accessible link for any of the marketing activities you use. Furthermore, it creates more engaging content with memorable domains that people will always remember. Read more to know what is vanity URL, how it works, its benefits, and how to to create one.

What is a Vanity URL?

Vanity URL is a short and memorable link. Usually, short links allow for more characters in one link than any other type of address. Because they only require 6-8 characters while regular addresses can take up as many as 20 or 30 letters per word. This leaves plenty of room for creative combinations. This will help to make an impact on anyone who visits it on their computer screen or mobile device.

As an example, the Amazon URL of Godiva Chocolatier, Signature Truffles Assorted Chocolate Gift Box:

https://www.amazon.com/Godiva-Chocolatier-Signature-Truffles-Chocolate/dp/B08NRNTCDX/ref=sr_1_2?dchild=1&keywords=chocolate&qid=1622874427&sr=8-2

You can change to:

https://rgkit.co/delicious-chocolate

You can use vanity URL as a branded short link for social media, emails and other offline marketing activities. For instance, if you have an online store for pet supplies as your business. But you want to promote it on Facebook or Twitter then adding the link "https://www.facebook.com/petsupplies". This would help to increase awareness of this product line while also providing customers with quick access via just one click!

Vanity-URL
Turn long URL into short

Benefits of Using Vanity URL

Brand Awareness Increment

Brand awareness may seem like an obscure topic, but it is a crucial part of any business. That's why you want to make sure that your brand name has the best possible chance at being seen by readers while sharing content from other sites on social media or elsewhere online. One great way to do this is using branded short links instead of generic ones with long unbranded URLs. This will give brands more visibility and encourage stronger ties between customer and company than what might otherwise happen if people use less identifiable options for their own posts.

Link Management

With a branded domain, you have total control over your short links. You can create and edit them to suit the needs of your business or organization – deleting old ones, changing their destination URL (and description) as required!

SEO Optimized

Depending on your link organization will decide the best way to rank higher in search engine. One easy fix that can have a big impact is including keywords within your URL slug. Moreover, The right keyword choice will make it easier for potential customers and clients alike to find what they need on their own (whether or not other SEO work has been done elsewhere on the page).

Link Retargeting and UTM Tools

You can use retargeting and UTM tools to increase the number of people that click on your links. You add these individuals to a list that you are able to track when they visit other sites or pages. Even though the sites are not one owned by you. Moreover, while creating branded short links such as Bitly for example; there is an opportunity built-in where parameters like "utm_source" may be added before sending someone offsite. We will know what channel led them back any time this link gets clicked on again from another site!

Easy to remember

With a vanity URL, you are able to give your links a more personalized feel while still retaining their usefulness. Your messages will be easier for people to read and remember because they have been given an easy-to-remember link that spells out the message in real words.

How Vanity URL Works for SEO

You can customize the vanity URL of a website's address for each company. It serves as an identifier and helps people find your site when it comes up in search engine results pages (SERPs).

A domain name should not only represent who you are but also what you do or sell. If someone types the URL into their browser they will know immediately from looking at the web page title where to go if interested.

  1. Insert Keyword: To rank on Google's top pages, you need to follow the keyword rules. This means you also need to include the keyword in the slug. This will help anyone to find your link on Google as they type the keyword.
  2. Keyword Association: Keyword association is the process of using your keyword alongside your company name to help bots identify that you are an expert in a particular field. This means that when someone searches for what type of social media strategy they should use and sees one from Company X who specializes in data analysis software as well as analytics-based marketing tactics, it will show up higher on their search results because the two keywords -social media strategy and data analysis- are associated with each other through this technique.
  3. TLD: A clever domain is the best way to get your brand, product, or service recognized on the web. A TLD that relates specifically with what you provide can really make an impact online and attract potential customers who are looking for something specific in their search engine results pages (SERPs). For example, for a music club “music.club/hit-songs” would be my perfect vanity URL because when someone searches Google using this expression. It will direct them straight to an online music store filled with hit songs.

How To Create A Vanity URL

There are many URL shorteners available to help you create a vanity URL easily and quickly. Here are the steps to show you how to create a vanity URL with RetargetKit.

RetargetKit is a world-renowned retargeting tool that offers you the most demanding marketing features like Lead Generation, Link Shortener, Curated Page, Call To Action, Bio-Link, and so on.

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RetargetKit dashboard

Step 1: Create Free Account

Create your RetargetKit account and sign up. You will be redirected to the campaign page.

Step 2: Create Your Shortener Campaign

By default Your campaign type is selected ‘shortener’ . All you need to do is name your campaign and click on the Save button. Your shortener campaign is created.

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Step 3: Create Short Link

Now under the campaign, generate a new link. Click the ‘NEW RETARGET LINK’ button to create the short link. Use the URL of the page you want to show your audience as the destination URL. This link is customizable. You can use your own domain or keep it as it is (We prefer you use your own domain for brand awareness). Save the new link.

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Create short link

Step 4: Share The Link

Now share the link with your audience. You can share via blog post, email marketing, Facebook posting, and other social media platforms, anyone who clicks the link will be tracked.

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Share your new link

Step 5: Analytics

RetargetKit analytics helps you to track every single link. Starting from the number of links you have created, the number of clicks you received, conversion rate, countries visiting your link etc. Moreover, you can insert the amount you are spending on each ad and RetargetKit will tell you the revenue you got back from each ad. This will help you to calculate how much money you should spend after your social media ads.

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Analyze your links

How Does Vanity URL Work?

To represent your brand you can customize the Vanity URL. These links are created in place of long and ugly URLs or unbranded generic ones, making them easier for viewers to remember and recognize the page you’re linking back to.

Here is a link to a Best Over-Ear Headphones 2021 product review video from the Payette Forward YouTube channel.

Original link: https://youtu.be/B6s7J-lu0WI

You can turn it into:

Vanity URL: https://payetteforward.com/best-over-ear-headphones

The original link filled with random characters and it is unclear what is the link about. Moreover, it says, it is a YouTube link only.

But with a vanity URL, the link represents a brand, gives an idea of what it is about, and makes the link more clickable. This improves link trust and increases click-through rate (CTR). 

A Vanity URL gives you complete control over Domain Name, TLD and URL Slug. 

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How vanity URL looks

What More Can You Do

Short URL services provide some extra help to you. With some cool features, vanity URL becomes more efficient. These features are described below.

A/B Testing

A/B testing is a must-have feature for vanity URL. It helps you understand the performance of your vanity URL and also provides insights into what's working with visitors. When a visitor clicks on an ad, they are directed to a landing page that either shows one or two links in the text content area. The conversion rate for each link is tracked over time to let you know which link works better among multiple links for one web page. (Read A/B Testing In Affiliate Marketing: The Complete Guide for more details)

Deep Linking

Deep linking is a powerful way to increase engagement rates with consumers by providing them more personalized, relevant content. When launching an app or in push notifications and email marketing campaigns, deep links offer the opportunity for higher conversion rates as users are able to engage at their most interesting point of contact.

Link Automation

Link automation allows your links to pass through the integrations automatically. This is a great feature as you don’t have to work extra time for link passing from one tool to another. Link automation does that job for you.

Meta Information

While link sharing, not every existing meta description is pleasing and attractive to the audience. You can not tell other website owners to change the meta description, right? But if you want your audience to click your links, it is better to provide a clickable meta description. And with the help of vanity URL services, you can do that. These services allow you to provide an attractive meta description for higher CTR purposes.

UTM Builder

Track where your visitors are coming from and what they clicked on to get there with the help of UTM parameters. The "utm" codes will provide you a deeper understanding of how to optimize your site for better results in Google Analytics or Facebook Insights.

UTM parameters are short piece of code that can be appended at the end of a URL, like so: http://www./example-website/?utm_source=twitter&… When first visiting this website without UTMs it may seem intuitive as an outside visitor would click through from Twitter; however, if we append them our analytics show us which page was most visited by those who came via Twitter – helps illuminate messages that work best!

RetargetKit has all these features built just for you

7 Reasons Why Vanity URL Is Better To Choose

If you are still wondering why you should a vanity URL over existing links then you should take a look at the reasons for using a vanity URL.

1. Builds More Trust

A random garbage URL creates chaos if the links trustworthy or spam. But vanity URL, however, is a solution to this issue because it generates more trust and increases click-through rates by giving you a better chance at converting visitors into clients.

2. Easy to Remember

Have you ever had to recommend a website and felt guilty when the person was too lazy/busy to Google it? This is where URL shortening services like RetargetKit or Bitly come in handy: they allow users with an easy-to-remember web address, making them more likely not to give up before reaching your site! Besides, shortened URLs look much nicer than long ones on blogs – there's less chance of readers getting lost and confused.

3. Easy to Use

The target of URL shorteners is to provide a better experience to the users making the dashboard much sorted and easier. Each vanity URL creator has made their UI better day by day keeping their clients' demands in mind. But everyone has their personal choice.

Choose RetargetKit to try yourself as it provides a betters service.

4. Easy to Share

Easy words instead of random numbers make sharing the link easy. You can easily remember and share verbally, plus it's more engaging to others because they're not just looking at a number or an unintelligible word

Because of easy-to-remember words instead of random numbers, you'll be able to engage with your friends on social media by telling them about what this app is all about in plain English rather than trying to use some cryptic code that most people won't understand.

5. Enables Offline Sharing

It's easy to find our website online – and you certainly don't have to be on the internet in order for other people to hear about it. There are many different ways that you can place your vanity URL onto materials that will promote your business offline, such as promotional items or even a billboard. You can even use QR code offered by the shortening services, which are often found printed as two squares of black and white pixels that you scan with your phone's camera in order to visit specific sites or be directed elsewhere for information.

6. Track Links Easily

To make a web advertising campaign successful, the most important thing is knowing what your audience wants. Knowing where traffic originates from, can help you better understand how well an ad works and create more effective advertisements tailored to each specific demographic. Custom URLs allow website owners to easily track which ads are performing best by following up on customers who have visited their site through it. Or even just seeing if there has been any increase in new signups after publishing that article about the deal of the day products!

7. Word of Mouth

Brand awareness is paramount to success, which is why you want your customers to be able to share with others through as many channels and platforms available. By giving them easy vanity URL for various social media sites they frequent, it will boost brand recognition by making it easier than ever before!

A good word of mouth strategy is important for any company, no matter how big or small. Vanity URL is a great way to make the process easier and more engaging by ensuring that your customers can find you through social media channels like Facebook, Twitter & Instagram.

Final Words

The vanity URL is a way to create short and memorable URLs. Customizing your own branded vanity URL with your company name, for example, will help you stand out from the crowd when someone types it into their browser or share it on social media.

Since they are so easy to remember people can easily be directed back to your site. Hope this post covered all the concepts of vanity URL.

Try creating your first vanity URL with RetargetKit right now.

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10 Best URL Shortener: The Definitive Guide to Marketing Success https://retargetkit.com/best-url-shortener/ https://retargetkit.com/best-url-shortener/#respond Wed, 02 Jun 2021 07:23:17 +0000 https://retargetkit.com/best-url-shortener/ Best URL shortener works great for marketing only if you choose the right tool. We've compiled a list of 10 best URL shortener and have broken them down into their own categories. You'll find all about how to create customized branded short links, how they work, what they can be used for, and which one is the best fit for your needs!

What is a URL Shortener?

A URL shortener allows you to take a long link and create a new, shorter one that takes people to the same location. These days most links allow you to track your link metrics but all in all it couldn't be easier than using a URL-shortening service.

A URL shortener is a tool that makes it easy to share long, unwieldy links. For example, you can take something like “http://www.example.com/blog/why-should-you-focus-more-on-digital-marketing” and turn it into “https://rgkit.co/digitalmarketing”. Using URL shortener service on your computer or phone apps like Google drive where this link will be rendered as an easily shared tiny URL for people who don't have time to copy-paste big complex URLs from one place to another.

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Turn long URL into short

A custom URL shortener lets you brand your links

Social media is a great way to increase your brand awareness to use. The best URL shortener offers one more opportunity for customers and followers to share links by providing a tiled experience on the go.

On the other hand, URL shorteners that enable you to customize your unique link offer the opportunity to mention your brand. As an example, RetargetKit link shortener allows you to create a vanity short-link with just a few clicks.

Even if you’re using a free web hosting service, or an ISP that’s less than exciting, a custom URL shortener can keep your brand front and center.

10 Best URL Shortener

There are many different types of URL shorteners, each with its own specific features which make them better suited to certain customers. This article will review the ten best URL shortener and their feature list along with the price.

1. Bitly

Perfect for: Enterprise-level businesses.

Bitly is a business-grade URL shortener with comprehensive dashboard features and campaign tracking tools. Bitly provides everything you need to shorten URLs, from an online interface for occasional sharing or just monitoring your account information; the ability to track over 20 real-time data points including the location of visitors, organic shares, more!

Features

  1. Create, customize and manage short links with Bitly link management.
  2. Also create your own custom domain and replace the bit.ly URL with its name so that all of your links are unique to you and trustworthy.
  3. Create thousands of short, branded SMS messages for customer support updates, order statuses, service delays or changes, appointment reminders, fundraising, and location-based promotions with Bitly API.
  4. Analyze your links to get a clear view of how many clicks you are getting and how many of your visitors converted into your clients.
  5. Bitly QR code offers a powerful platform for tracking user behavior and can be placed just about anywhere. Like —print media, billboards, storefronts, stickers, t-shirts and connect your offline users to online.

Price

Bitly’s price has been going downwards to reach out to more audiences. They offer four different plans starting from Free to Enterprise level.

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2. RetargetKit

Perfect for: Affiliate marketers and marketing agencies.

RetargetKit is a lead capturing and link management all-in-one marketing toolkit. It enhances brand awareness, controls social media marketing ads, and increases sales by retargeting your one-time visitors. In fact, you can collect social verified leads 10x faster by saving time, money, and effort.

Features

  1. You can grow business online, collect hot leads for product promotion, product sale, email list growth etc with the RetargetKit Lead Generation feature.. (Learn How RetargetKit Helps Digital Marketer To Get Passive Income using Lead Generation).
  2. RetargetKit Call-To-Action allows you to collect emails in exchange for pdf files, offers, sales, and much more.
  3. You can collect leads and drive audiences from Instagram to your other sites with Bio-Link. (Read How To Sell On Instagram Instantly With 3 Steps).
  4. Moreover, you can track your audience and get back to them for product remarketing purposes by retargeting pixel setup.
  5. Custom domain addition to the links creates brand awareness and increases your clients' trust over you.
  6. Monitor thousands of links to keep track of the maximum number of clicks, unique clicks, conversion rate (visitor-to-client conversion) and you can know which link is profitable to you.
  7. Additionally, RetargetKit link automation passes leads to the integrations automatically whenever you create a new link under that campaign.
  8. With bulk link import option, you to migrate all of the links of a different shortener tool to RetargetKit with just one click.
  9. Deep-link increases your audience engagement by opening the link to a specific mobile app.
  10. Conducting A/B testing helps you to compare two versions of any content or design or text of your website ensuring the conversion rates are maximized.

Price

As the best URL shortener, the price of the RetargetKit service is very low. You can easily afford it and enjoy using the best link shortener in minutes. Thus RetargetKit offers four different plans.

10 Best URL Shortener-RetargetKit

3. Rebrandly

Perfect for: Small businesses focused on branding.

Rebrandly is a URL shortener that will help you to set up your custom domain or use the one you already have with its helpful features. It's more than just an easy way to shorten URLs- it gives you complete control over how they work for your business!

Feature

  1. Manage branded links generate thousands of short links quickly.
  2. Traffic routing allows you to send traffic to specific landing pages or direct them to your mobile apps depending on their location, device, browsing language, and other factors.
  3. Fire retargeting pixels directly from your branded links, add users to your retargeting lists in Facebook, AdWords, Twitter, and more.
  4. You can build, schedule, and send custom reports based on the traffic your branded links receive.
  5. Connect and manage several custom domain names that reflect your brand; besides managing 404 traffic and SSL directly from one dashboard.

Price

Rebrandly offers five plans; starting from Free plan to Custom plan.

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4. ClickMeter

Perfect for: Large businesses.

Rebrandly is an extremely popular URL shortener, but for those looking to take their marketing efforts up a notch or two, there's ClickMeter. They offer conversion tracking and other features that are perfect for enterprise-level companies who want more than just the basics from their service provider.

ClickMeter is a good website. They have conversion tracking. This means that you can see how many people clicked on your link and then came to your website.

Features

  1. ClickMeter offers a short URL management solution and the ability to generate thousands of shortcodes quickly for marketing efforts.
  2. You can use retargeting pixels when you post links to your company or site adding people to your retargeting lists from social media platforms.
  3. With analytics, you can keep an eye over short links for any movement in click rates so that you can make adjustments accordingly.
  4. With first-level domain and sub-domains, make a serious branding statement that will undoubtedly attract more customers.

Price

Though ClickMeter's price is up to an enterprise-level, they offer four different plans starting from $29 to X-Large plan.

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ClickMeter pricing table

5. Hootsuite's Ow.ly

Perfect for: Hootsuite users, and anyone looking for a social media management tool.

The Ow.ly URL shortener is a popular tool that works with Hootsuite's social media management application to provide an easy solution for creating professional-sounding voice messages and lets you track your links' popularity in terms of referrals, clicks, and location! You can use Ow.ly for free with its Hootsuite-based plan to create ease around managing many different types of accounts on one dashboard or across various platforms like Twitter, Facebook Pages/Groups (etc)- all within the same app interface!!

Features

  1. You can create content and share it across multiple social channels from one easy-to-use platform
  2. You can craft new posts and schedule to multiple social networks at the same time using our publishing features.
  3. Calculate your performance across all of your social networks and you can create custom reports to showcase the impact of your brand and bottom line.

Price

Ow.ly is free for Hootsuite users. And to get access to Ow.ly, you need to create Hootsuite account. Hootsuite offers five different plan including a Free plan.

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6. Tiny URL

Perfect for: Anyone who is in need of a quick and easy-to-go URL shortener.

It's easy to see why TinyURL was one of the most popular link shorteners back in its day. It didn't have any pesky features, like social media accounts or dashboards for tracking who clicks on them! But now that we live in a world with iPhones and Facebook-verse? Not so much… What it does offer is simplicity – just type your URL into the box and click "shorten" – no creating an account needed! And since you're not using someone else’s domain name to redirect traffic anywhere, there are even more options than usual when customizing what goes after “http://tinyurl.com/whatevernameyouwant."

Features

  1. Full-scale link management allows you to create and manage thousands of links in one centralized place.
  2. Manage main domain and 404 redirects all from the TinyURL dashboard.
  3. Additionally, increase your click-through rates by your own brand with your own custom domain name to shorten your URLs.
  4. Get a preview of how your links perform.

Price

TinyURL offers three different plans.

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TinyURL pricing table

7. Clkim

Perfect for: Affiliate marketers, bloggers, and influencers.

Clkim is a great solution for bloggers and marketers of all types. It has an amazing focus on monetization, making it perfect if you're trying to make money or need another revenue stream. But Clkim isn't just about generating profit- they offer many features that other services don't have! You can use them in addition to Rebrandly because they provide tons more options like interstitial ads!

Features

  1. Choose & purchase a branded domain from within Clkim’s dashboard or just add your existing domain for custom domain setup.
  2. Elegantly monetize links with full-page interstitial ads that are completely controllable.
  3. Clkim analytics provides users with actionable data that helps them improve their marketing effort to yield better engagement and results.

Price

Clkim offers three different plans.

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Clkim pricing table

8. URL Short Link Generator

Perfect for: Shopify users

Zapier's URL Shortener is the best way to automatically create and save a shortened link every time you upload a new product on Shopify. You can also use it with other apps like Instagram, which means that your social media activity will be more organized than ever before!

Shortened URLs are the future of marketing. No longer do you need to type out long, complicated links every time there's an action associated with your business; just make one simple request through Zaps!

Features

  1. You can create customized short links that your visitors will easily remember and also fit into Tweets, Facebook posts and much more.
  2. Furthermore, it is quicker than any external shortener.
  3. URL short link generator is perfect for hiding affiliate links.

Price

Free plan limited to 5 active single-step Zaps and 100 tasks/month; Starter from $19.99/month (billed annually) with 20 multi-step Zaps and 750 tasks/month.

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9. Sniply

Perfect for: Affiliate marketers

The Sniply service is a godsend for social media managers and content creators. It not only provides you with the short URL and click-tracking but also allows you to insert CTAs over any link that gets shared on your profile. When someone follows one of these links from your Twitter account or Facebook page, they will see an option at the bottom of their screen prompting them to subscribe to updates about other articles as soon as it becomes available!

Features

  1. Call to action for lead collection and traffic driving
  2. Use the link management dashboard to track analytics for each custom URL you share
  3. Carry out A/B tests to reveal the best strategies to reach your goals

Price

Sniply offers four different plans distributing clicks on a usage basis.

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10. Shorby

Perfect for: Instagram users, sellers, bloggers, and affiliates.

At number 10 we have Shorby. Shorby is a unique URL shortener that links to more than one thing, but with Instagram's "one link in your bio" rule. Moreover, it has been designed for creators of social media platforms so they can keep their latest content updated on Shorby by adding new URLs instead of changing them out in every post.

Features

  1. Use custom branded links
  2. Collect email addresses.
  3. Fire retargeting pixels to retarget your audience.

Price

Shorby price starts from $15/month and offers total three plans.

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Why Should You Choose the Best URL Shortener?

Firstly, URL shortener makes easier to share, control and manage long URLs. This mainly helps truly when sharing on micro-blogging platforms or in mobile messaging applications. Next, as some link shortenings allow you to create custom branded URLs for your business purposes – this makes them a must have for any company looking at building links quickly and easily!

Rebrandly has found that branded short links receive up to 39% more clicks when compared to generic ones. And with RetargetKit, you can convert your visitors into clients 10X faster. These branded URLs also have another key benefit: they're less likely than unbranded ones to be perceived as spam by unsuspecting people who click on them. Because it is easy for spammers to use URL shorteners in order not only to obscure the link destination but make it appear like a legitimate site with which you are familiar. So to get the best result you should go for the best URL shortener which you find perfect for you.

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RetargetKit dashboard

How to Create Customized Branded Short Links

Since you have all the basics covered, let's take a closer look at how to set up and create custom-branded short links using RetargetKit.

Step 1: Create Free Account

Create your RetargetKit account and sign up. Once you click on the sign-up button, you will be redirected to the campaign page.

Step 2: Create Your Shortener Campaign

You will be redirected to the campaign page. Name your campaign. Campaign type is selected ‘shortener’ by default. Once you click on the Save button your ‘shortener’ campaign is created.

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RetargetKit campaign

Step 3: Create Short Link

In the next step click the ‘NEW RETARGET LINK’ button to create the short link.

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Step 4: Insert Link

Place the link you want to show your audience in the ‘Destination URL’ And provide the slug you want to show your audience. You can check out other advanced settings but those are optional. Now save the link.

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Provide destination link

Step 5: Share

Now you might see your newly generated short link. Finally, all you need to do is share the link on different platforms. You can even use it for email marketing, blog post, Facebook sharing, Twitter post, Instagram Bio etc.

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Share the new link

Step 6: Analyze

Now analyze the links and decide which links are working best for you from the analytics section. RetargetKit analytics will show accurate data to help you take action immediately. You can see how many unique clicks & conversion rates you received including the amount spent on ads & revenue coming from each link.

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Analyze the links

Benefits of Using Best URL Shortener

Here are some of the main benefits of using a URL or link shortener service.

  1. Looks smart: Shorten your links for a cleaner, more trustworthy appearance. Some people like to use shortened URLs or link shorteners because they look cleaner and are easier to remember. For example: http://bit.ly/2n7L0s347fgN can be spanned into bit.ly/beautiful-bird – this is much shorter than the original URL and looks much nicer in comparison!
  2. Performance tracker: If you want to make sure your marketing campaigns are successful, you can't afford not to know what links work for them. Link shorteners provide vital data about which of your posts are more engaging than others. This will help you understand how best to market yourself online.
  3. Uses less characters: Indeed a link shortener is a clever tool for when you have limited characters to share your content on social media. They can help you shrink down long links, without using up precious space with any unnecessary words or phrases. For example, if I want to tweet about this article and include the URL in my message, that's 280 characters of text – which isn't much at all! This is where a Link Shortener comes into play: it will convert 20+ character URLs into shortened ones like bitly.com/3jw6y5A939B37EgW. I'll be able to keep tweeting freely because those extra 26 letters aren't taking away from what matters most- sharing information online!
  4. Higher CTR: Shortened links are more trustworthy and as a consequence people click on them more often. By changing your long link to shorter ones, you could be improving the effectiveness of your social media strategy!
  5. Easier to share: In order to make it easier for others who want to share your content, short links work best. Whether you add them in an email or personal message, shorter links are much simpler than long ones.

Final Words

Finally, URL shorteners are more than just a link shortening tool. They offer the ability to track link metrics an opportunity no savvy marketer can afford to pass up. Plus, branded URLs generate more trust and receive high click-through rates. Hence by using custom branded URL's for all of your marketing campaigns your users will know they're coming from someone reliable!

Rather than waiting further try RetargetKit today and test by yourself.

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A/B Testing in Affiliate Marketing: The Complete Guide https://retargetkit.com/ab-testing-in-affiliate-marketing/ https://retargetkit.com/ab-testing-in-affiliate-marketing/#respond Thu, 20 May 2021 06:38:13 +0000 https://retargetkit.com/ab-testing-in-affiliate-marketing/ A/B testing in affiliate marketing is one crucial step you need to take. It is a simple and effective way to increase your conversion rates. This will in turn will lead to more revenue for you. This blog is going to cover the basics of A/B testing: what it is, why it matters, how it works. And some tips for maximizing its effectiveness.

A/B testing is an experimentation method that compares two versions of any content or design or text of your website. This type of test allows you to see which version has better conversions for making changes accordingly for maximum results. It also helps to ensure that conversion rates are maximized.

What is A/B Testing?

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A/B Testing in Affiliate Marketing

While many people think of A/B testing as an unfamiliar term, the practice has been around for quite a long time! The procedure typically involves comparing different versions of something (e.g. text ads or product listings). By analyzing data before and after each change in order to identify which one is most effective.

A/B testing is the process of creating two different versions that are both displayed to the same audience. You can track which one performs better and make a decision on what will do best with your group of visitors. It's not about guessing, but rather finding out for sure by comparing the results from each version side-by-side!

If you ask what is split testing, the answer will almost always be "A/B testing." A/B testing is a type of marketing not unlike other types: It places one variant before users and randomly splits visitors into two groups. This allows for qualitative and quantitative analyses that can help site owners adjust their individual marketing strategies.

A/B Testing with Tools and Plugins

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A/B testing (Image Source: Freepik)

If you use any tool for A/B testing, it will track the users' behavior towards both variants. It will make it possible for you to track valuable information like:

  1. User's visiting time on each page
  2. Number of clicks or interactions on each offer
  3. Which variant is giving maximum conversions

You need to understand that A/B testing is an important component of affiliate marketing. It lets you and your team see the consequences of changing things on a website, which then leads to increased revenue for companies. A/B testing has changed this traditional concept which is amazing!

You can use A/B testing plugins to make your affiliate marketing campaign even better. Plugins are an amazing feature that helps you manage your site with ease, and not having these plug-ins is just bad for you in general.

In affiliate marketing, A/B testing is an important technique to increase your conversion rates and lead to more revenue. For example, Google offers its Optimize platform for websites with the Site kit plugin.

Elements To Perform A/B Testing in Affiliate Marketing

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A/B testing elements (Image Source: Freepik)

All the elements of a marketing asset are not equally important and some bring more conversions than others. So, try to focus on the key elements that are the most impactful on your web page. We have made a checklist of the most important elements that most deserve to go through the A/B test.

1. Headlines of the web page

When people first visit your website, they make the decision to keep reading or leave. It's important that you successfully accomplish this goal by using both headlines and contents of your pages to capture their attention and lead them through the site. Copywriting is equally important as it affects the conversion like headlines.

2. Call-to-Action (CTA)

A/B testing is an effective way to determine which changes in a CTA increase your conversion rate. The A/B test helps you make the best decision for maximizing conversions. When making changes, A/B tests will help you identify what change maximized the conversion rates to discover which change had an impact on customers. An effective CTA can change your game plan by increasing the conversion rate.

3. Audio, Video, or Images

The power of video is a common method used in brands today. With the ability to take a quick snap and share what you are doing with all your followers, people can easily believe or not believe what they see on their screens. You might be wondering still why this would change your course but it could make an impact on how successful you'll be this.

How do you know the difference between a video testimonial and written or infographics? That's easy, one is re-enacted and edited for entertainment purposes while the other is genuine. One example of an infographic marketed as a 'short' piece could be that list of top ten movies described with fifty words or less. They're not short because they're fifty words, they are short because they don't provide any detail.

It's important to know that it can be difficult for some people to understand the idea of A/B testing with a list being provided through bullet points. The benefits should outweigh what is lost in order for this type of method or content distribution to work.

But what if you don't have your own video resources? Well, you can test your stock images also. If the stock image relates to your CTA, it will catch the visitors' attention. Try to find out the response of the audience towards each change of the elements.

4. Depth of your content

Affiliate marketing is a logical approach to selling products online. For it to be successful, you need to have people visit your site and make purchases, so creating relevant content that visitors love will increase the probability of conversion rates reaching desired goals.

It’s important to have both a short and detailed version of your page so that if there is low traffic or a large influx, you can direct them to the more in-depth content. Testing this with A/B testing allows you to see which is preferable by your customers.

5. Email Subject Lines

The subject line of your email should entice the reader enough to open it. If there is nothing important in the subject line, they'll probably close out of their inbox before even reading it.

A/B testing offers a simple and effective way to increase your conversions–which leads to more revenue for you. Here's how it works: A A/B tests your subject lines by changing power words or attaching questions, using emojis or removing them vice versa. You can check out the difference in open rate.

6. Product Description

In order for articles or contents to be effective, they must be longer but the opposite is true for product descriptions. The description should be short and easy to understand, but it needs to highlight the most important features.

Change your description by putting white space in it, keeping it as a paragraph, or making bullet points, making it shorter or longer. Create a list of these variations of formats to find out which converts more.

7. Landing Pages

One of the most important steps in generating more revenue through your affiliate marketing is conducting A/B testing on your landing pages. This will help you reach as many people as possible and make sure that effective sales are generated from the correct page.

Take crucial steps for landing page A/B testing:

  1. Conduct A/B testing on your landing pages to make sure that you are generating as many sales per page as possible.
  2. Monitor the success of each variant and keep in mind where they convert best (i.e., mobile or desktop).
  3. Make changes accordingly for future campaigns, especially when one variant of the landing page is performing significantly better than another.

When considering A/B testing, make sure to keep these tips in mind:

  1. Stick with traditional website colors and design elements when possible. This will show a consistency across your site that consumers are more likely to click on links you provide without feeling overwhelmed by what they find when arriving at the destination URL (i.e., the home page).
  2. Use color psychology to help increase conversion rates among visitors who have different emotional responses as determined by previous psychological studies. For example, red may generate feelings of anger or anxiety which can lead some potential customers away from clicking through the link provided on your affiliate marketing campaign's landing pages. Green tends not to be associated with negative emotions. Blue is a good choice for background color.
  3. Keep the design simple so that visitors do not find it difficult to navigate your site or locate what they are looking for.

A/B testing occurs when you show different variations of content on identical landing pages and compare these two versions against each other. It's an important part of affiliate marketing because it can help increase conversion rates. Conversion rate optimization (CRO) should be conducted by comparing many elements of a single website page including colors used throughout the site. Websites with more blue backgrounds tend to see higher conversion cases than those with red backgrounds which may generate feelings.

8. Displaying Social Proof

So many people rely on reviews for information. In the pursuit of marketing success, presenting social proof in a way that drives conversions is an important step to getting you where you want to go! Feedback and reviews are important in business. Any customer who pays close attention will find social proofs before buying the product, which is why it's so vital to remain up-to-date with what people are saying about your brand new product.

Making decisions is not always easy, especially when it comes to digital marketing. There are many ways to find what works and what doesn't for your company. Whether you prefer static images or video testimonials, there's a way that will work best for your business!

How to build trust and sell your product? Presenting the right information in front of a customer is pivotal for both business success as well as human satisfaction.

How to Split Test Landing Pages?

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A/B testing website landing page (Image Source: Freepik)

A campaign that was tested could be like no other, which is why it's worth the time and effort to do A/B testing. Thorough planning of a marketing campaign can yield lots of money if you know how to test the effects! When creating ads, you should always use the A/B testing method to determine which combination of variables (Ad Creatives and Formats, Landing page components, Traffic Sources, Offers, Direct Linking vs linking with Landing pages) is more effective in increasing your conversion rates.

Ad testing is one of the most important factors in determining what a website or ad campaign will appeal to your audience. Online contests provide great value for advertisers and consumers alike, such as the competitions on our site! You can also test different aspects like the combinations of offer and landing page, Rule-Based paths vice versa.

A/B testing is an effective way to determine which design, copywriting or model increases conversions most effectively and ultimately generates more revenue for campaigns. A/B testing can help you determine which landing page your visitor is most likely to buy from – it all depends on how many visitors they are.

Basic Steps to A/B Test Landing Pages

To optimize your landing pages, A/B split testing is an invaluable method. In this blog post, we are going to go over the basics of A/B testing: what it is, why it matters, how it works, and some tips for maximizing its effectiveness.

1. Point out user behavior

The first step is to decide what A/B tests you want to conduct. The decision should be based on what customers are already doing and prefer when they land on a page of your website. You can track this information in retargeting tools to figure out which links are attracting more clicks, what the engagement percentage of your form is, and how far down page visitors are scrolling on average. Before performing an A/B test on your landing pages, you should analyze your data to ensure that the results of the experiment will reveal a true difference in whichever variable you are measuring.

2. Define version "A"

There are a few things to take into consideration before starting your A/B test, and we're going to go over those now. First of all, you'll either be looking at your site's existing landing page or creating a new one. If it has the latter option, then create an entirely new one. If your website is new and you don't have any existing landing pages, you can create one of the versions with data that you already collected.

3. Explore your opportunities to create variants

Once you have version A in place, make changes to a single element of it for version B. Analyze your collected data and decide which area would be most likely to generate the largest increase in conversions. This way, create multiple variants of the same test to see which is most effective.

4. Rely only on a good A/B testing Tool

Selecting the appropriate instrument for your A/B testing is paramount to achieving successful results. You need software that will offer many options with attractive features and allow you to see insightful information with clarity.

5. Collect Enough Data and analyze the results

One of the greatest mistakes many affiliate marketers make is not waiting to escalate until they have sufficient information about their audience. Wait until you have sufficient information about your audience to make a good choice. Once you get the result for the first variant, change another one and conduct another A/B test.

A/B testing can be a powerful way to increase conversions and revenue for your affiliate marketing efforts. It also has some other benefits such as helping you optimize your campaigns so that they are more successful, saving time by not trying out multiple strategies on one campaign etc.

How A/B testing in Affiliate Marketing Works with RetargetKit?

RetargetKit is a world-renowned retargeting tool that offers you the most demanding marketing features like Lead Generation, Link Shortener, Curated Page, Call To Action, Bio-Link, and so on. RetargetKit can help you to split test your affiliate links. You can also use this tool to hide or cloak your affiliate links.

Setting up your own affiliate marketing campaigns can be time-consuming. RetargetKit simplifies the process by providing templates for a variety of campaign types and offers tips on how to get the most out of each one. Let's look at how this software works to A/B test or Split Test your affiliate links automatically.

Step 1: Create Free Account

Create your RetargetKit account and sign up. Once you click on the sign up button, you will be redirected to the campaign page.

Step 2: Create Your Shortener Campaign

You will be redirected to the campaign page. All you need to do is name your campaign and click on the Save button. Your ‘shortener’ campaign is created.

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RetargetKit campaign page

Step 3: Create Short Link

Click the ‘NEW RETARGET LINK’ button to create the short link.

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RetargetKit Dashboard

Step 5: Insert Link

Insert the first link in the ‘Destination URL’ for A/B testing.

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Add Destination Link

Step 6: Perform Split Testing

Now click on Advanced Options’ and enable split test. Click on ‘NEW DYNAMIC LINK’ and insert the second link. And in the percentage section set the amount of traffic you want to send to each link. If you put 50% for the first link, you need to put 50% for the second URL.

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Split testing

Step 6: Analyze

Now all you need to do is analyze the links and decide which links are working best for you from the analytics section. RetargetKit analytics will show the accurate data to help you take action immediately.

Finally, save and share the link. Now 50% of your shortlink clicked traffic will see the first page. and the other 50% will see the second link. This way you can share promote your affiliate links and perform A/B testing to see which link brings you more money. You can perform an A/B test on unlimited affiliate links which will help you analyze which link is bringing more fortune for you.

Note: You can split test with other campaigns other than shortener. You can go for Lead Generation if you want to collect leads for future email marketing purposes. Curated Page campaign is perfect for affiliate marketing. You can test it and see the result by yourself. And if you want to drive traffic from one link to other you can go for a Call-To-Action campaign.

Why Should You Perform A/B Testing in Affiliate Marketing?

Doing A/B testing in affiliate marketing offers you the three best results:

  1. You can determine your best and higher-level marketing approach
  2. Can optimize mini components within a campaign.
  3. You will be able to investigate future opportunities and trends.

There are many strategies available for advertisers seeking higher conversion rates. One strategy that is proving to be effective is A/B testing, which you can also refer to as split-testing. It's a simple and effective way to increase your conversions with the goal of producing more revenue while increasing profits. Addressing different buyer personalities can help you to proceed.

A/B testing is a marketing strategy that can help you figure out what will work best for your campaign. It's important because it helps maximize the effectiveness of backend components such as headlines and images, whether those mini-components are part of one larger strategy or not. If an individual believes they know what approach will perform well before doing any kind.

Final Words

As an affiliate, it’s important to learn the basics of A/B testing. Fortunately, there are many helpful tools and plugins that make this task easier. WordPress makes conducting A/B tests much simpler than with other platforms because you can access a wide variety of plugins designed for this goal.

If you have a proper plan in mind, the tools will generate valuable and effective results. Just focus on your specific variants or elements when running the test so that you can collect enough data as quickly as possible.

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