Benefits
Lead generation is the method of finding leads who’re likely to become your customers immediately or in future. “Finding leads” implies finding essential information about people, like their name, email address or working place name etc, all of which you can use to approach a business relationship with them. Services that use lead generation are more likely to make more sales by turning leads into full-fledged customers.
No worries of collecting fake account
No worries of verifying emails
No worries of receiving secondary email that your provider will not open ever
Get direct connection with your client which will build trust on both sides
Usecase
Collect leads for email marketing purpose
Promote sales and discounts
Send direct messages in their inbox
Invite collected leads to your social media groups